Affordable, effective, and easy to find — these are my go-to drugstore makeup products that seriously deliver. Whether you’re building a budget-friendly routine or just want to discover hidden gems, these picks are tried, tested, and worth every penn...
Sections
4
Face Favorites
Eye Essentials
Lip Love
Tools & Extras
Face Favorites
Foundations, concealers, powders, primers
This is my holy grail $15 drugstore foundation. It’s lightweight, gives great coverage, and leaves a natural, flawless finish. A little goes a long way — totally worth every penny!
L'Oreal True Match Nude Hyaluronic Tinted Serum
Longwear without the heaviness! This foundation gives you that smooth, matte finish with a subtle luminosity that keeps your skin looking fresh — not flat. It’s lightweight, buildable, and truly lasts all day (yes, even up to 30 hours!). Great covera...
Maybelline Super Stay Lumi-Matte Foundation 220
The concealer that feels more like skincare. If you hate cakey or drying formulas, this one’s a game-changer. The NYX Bare With Me Concealer Serum gives smooth, natural coverage and hydrates for up to 24 hours. It blends like a dream and leaves your ...
NYX Bare With Me Concealer Serum Beige
An OG for a reason. This cult-favorite concealer has been in makeup bags for years — and it still delivers. The Maybelline Instant Age Rewind brightens dark circles, smooths out the under-eye area, and blends like a dream. The sponge applicator makes...
Maybelline Instant Age Rewind Concealer 100
The powder I reach for every day. Maybelline Fit Me Loose Setting Powder is a go-to for setting makeup without looking cakey or flat. It helps control oil, blurs pores, and gives a smooth, soft-focus finish that lasts. Yes — it’s great for daily use,...
Maybelline Fit Me Loose Setting Powder Light Medium
A true drugstore classic. Airspun Loose Powder has been around forever — and for good reason. It sets makeup beautifully, blurs texture, and keeps shine in check all day. The translucent shade works on a range of skin tones and gives that soft, airbr...
Airspun Loose Powder Translucent
The only primer I use — drugstore or luxury. The e.l.f. Power Grip Primer is that good. It smooths, hydrates, and gives your makeup serious staying power thanks to its slightly tacky, gel-based texture. Once you try it, you won’t feel the need to rea...
e.l.f. Power Grip Gel Hydrating Face Primer
One of the best blush palettes out there!
Blushful Mini Mix Face Palette - Ofra Cosmetics | Ulta Beauty
One of my favorite cleansers!
5.0 oz Ultra Facial Cleanser - Kiehl's Since 1851 | Ulta Beauty
Eye Essentials
Mascaras, eyeliners, shadows, brow products
Bold, fluttery lashes that stay put. This mascara gives you that perfect combo of volume, length, and separation — no clumps, no flakes. The waterproof formula holds a curl like a dream (even on stubborn lashes) and lasts all day. If you want big, bo...
Maybelline Colossal Bubble Waterproof Mascara
The $5 mascara that shocks people. Lash Princess Waterproof gives insane length and volume — like, false lash level — without the fuss. It lifts, defines, and stays all day without smudging, even if your eyes water or you’re out in the heat. Vegan, c...
essence Lash Princess Waterproof Mascara
THROW EVERY OTHER EYELINER YOU HAVE AWAY! I HAVE THIS IN EVERY COLOR!! THE ONLY LINER THAT DOESN'T SMUDGE!!
Revlon ColorStay Waterproof Eyeliner 202
The perfect everyday neutral palette. ColourPop’s Going Coconuts is my go-to for easy, wearable looks. The cool-toned shades are super flattering, and the formula is ultra-blendable with just the right amount of pigment. Whether you want a soft wash ...
ColourPop Going Coconuts Cool-Toned Eyeshadow
Surprisingly good — and super versatile. Don’t let the price fool you — this palette is packed with richly pigmented mattes, shimmers, and metallics that blend way better than you’d expect. The shade range makes it easy to create both natural and bol...
This glitter shadow turns heads. The aboutface Fractal Glitter Eye Paint in Above Santorini is a stunning pop of sparkle with a mousse-like texture that glides on effortlessly. It dries down smudge-proof, stays put for hours, and delivers that high-i...
aboutface Fractal Glitter Eye Paint - Sapphire
The only brow pen I use — nothing else compares. The L’Oreal Faux Brow Pen gives the most natural, hair-like strokes with zero effort. The double-brush tip makes it easy to fill and define, whether you're doing a full brow or just touching up sparse ...
L'Oreal Paris Faux Brow Pen, Dark Brunette
Brows stay up all day. This clear brow gel gives that laminated look without the salon visit. The L’Oréal Infallible Brow Gel lifts, shapes, and locks your brows in place — no flaking, no stiffness, and totally water-resistant. I use it to set my bro...
L'Oreal Paris Infallible 24H Brow Gel Clear
Sounds crazy… but it works. Yes, it’s Elmer’s Glue Stick — and no, I’m not kidding. When I need serious hold for that fluffy, laminated brow look, this is sometimes the only thing that does the job. The disappearing purple makes it easy to see where ...
Elmer's E543 Washable Purple Glue Sticks 4pk
Lip Love
Lipsticks, glosses, balms, liners
I own it in every shade — it’s that good. The Maybelline Super Stay Matte Ink Lipstick is my go-to for bold, long-lasting color that actually stays put. Whether I’m feeling red, nude, pink, or purple, this formula delivers intense pigment with a smoo...
Maybelline Super Stay Matte Ink Lipstick Ruby Red
I have every shade — and I’m not even sorry. The Revlon Super Lustrous Lipstick is a timeless classic for a reason. The creamy formula glides on effortlessly, feels super moisturizing, and makes your lips look soft, full, and smooth. Whether you’re i...
Revlon Super Lustrous Lipstick 777 Vampire Love
Juicy, glossy, and so addicting. The e.l.f. Glow Reviver Lip Oil in Candy Coded gives the perfect sheer tint with high-shine and zero stickiness. It feels nourishing, smells minty-fresh, and leaves your lips looking plump and glossy — like your lips,...
e.l.f. Glow Reviver Lip Oil, Minty, Vegan
Tools & Extras
Brushes, sponges, setting sprays
My secret to an airbrushed finish — no water required. The StansOut Memory Foam Sponge is a total game-changer. Unlike traditional blenders, you don’t need to wet it — just bounce and blend for a flawless, skin-like finish. The memory foam texture gi...
StansOut Memory Foam Makeup Sponge Blender
The best beauty sponge deal — hands down. This AOA Wonder Blender set gives you six super-soft, high-performance sponges that work beautifully with powder, cream, and liquid products. They’re latex-free, blend like a dream, and honestly feel just as ...
AOA Studio 6pc Latex-Free Makeup Sponges
The only brush set you’ll ever need. Yes, it’s $80 — but for 20 high-quality brushes (plus a sleek carrying case), it’s 100% worth it. This Morphe set covers everything: flawless foundation, blended eyeshadow, sharp liner, and more. The synthetic bri...