This curated list highlights Dia de Muertos–themed toys and books that celebrate tradition, storytelling, and vibrant artistry. Each recommendation is chosen to help kids engage with the holiday in a playful and meaningful way, blending cultural lear...
Sections
4
Building
Dolls
Build-a-Bear
Toys & Books
Building
Check out the back - super creative!
Altar of the Dead LEGO
There is another, bigger set that is sold exclusively in Mexico that I'd love to be able to get as well!
Día de los Muertos PLAYMOBIL®
This family-owned business created an amazing Dia de Muertos lineup this year
Día de los Muertos Altar Building Set
Another fun building block set
Día de los Muertos Little Dancing Catrinas 8 pc. Set
Dolls
American Girl Cultural Celebration Doll Outfit - would love to see this on Josephina!
American Girl Día de Muertos Celebration Outfit for 18-inch Dolls
Gorgeous 2025 edition of the Dia de Muertos Barbie
Barbie Signature Día De Muertos 2025 Collectible Doll in Ruffled Cream Gown
And, of course, the corresponding Dia de Muertos Ken
Barbie Signature Día De Muertos 2025 Collectible Ken Doll in Suit and Sombrero
Of course Monster High knocks it out of the park with their "Howliday" doll
Monster High Howliday Dia De Muertos Skelita Calaveras Fashion Doll
Build-a-Bear
There are several Dia de Muertos Build-a-Bear Dolls and Outfits to choose from
Día de los Muertos Gift Bear Plush | Shop at Build-A-Bear®
Build-a-Bear Dia de Muertos Tux
Día de los Muertos Suit for Plush Toys | Build-A-Bear®
Build-a-Bear Dia de Muertos Dress
Día de los Muertos Dress for Plush Toys | Build-A-Bear®
If you prefer red to purple, there's a dress set for you as well!
Día de los Muertos Dress & Headband | Build-A-Bear®
Dia de Muertos Bear Bundle dressed in red!
Bear Dress Día de los Muertos Gift Set | Shop Build-A-Bear®
Suit with Sombrero - love the details!
Día de los Muertos Suit, Pants & Hat | Shop Build-A-Bear®
My favorite of the Dia de Muertos stuffies - a cat!
Día de los Muertos Cat Stuffed Animal | Build-A-Bear®
Cat bundle in chic suit!
Día de los Muertos Cat Plush Suit Gift Set | Build-A-Bear®
Toys & Books
We're in such a Little People phase over here - I wish you could still get the CoCo dolls, but these are just as cute!
Fisher Price Little People Collector Dia de Muertos
