Benable — create shareable lists of things you recommend!
E.g., products you love, local businesses, travel recs - you can add anything to a Benable list!
Sign up for free
Discover
Login
💄 Top Viral Drugstore Makeup Picks 2025
22 items
By
Marija
Bugget friendly products that perform like highend! Viral for a reason
1
Sections
5
Foundation and concealer
Bronzer and Blush
Set and prime
Eyes and eyeshadow
Lips
Foundation and concealer
Oil-free, natural matte finish, great for everyday wear.
Maybelline New York Fit Me Matte Tečni puder 115 Ivory
Lightweight, full coverage, long-lasting drugstore favorite.
Halo Glow Liquid Filter Complexion Booster
Great formula, not dry and blends easy!
16HR Camo Concealer
Bronzer and Blush
Smooth, creamy texture with a natural bronze tone – smells like vacation.
Physicians Formula Murumuru Butter Glow & Go Multi Use Stick - Berry Tan - 0.32oz
Cream-to-powder, natural finish – buildable & blendable.
Putty Bronzer - Cream to Powder Formula ...
Cream-to-powder, natural finish – buildable & blendable.
Putty Blush
Iconic peachy-pink with a luminous finish
Milani Baked Blush - Bella Bellini 12 - 0.12oz
Set and prime
Blurs and sets makeup with a soft matte finish.
Maybelline Fit Me Loose Powder - 5 Fair - 0.7oz
Grippy base that keeps your makeup locked in all day.
Power Grip Primer
Great formula blurs and keeps makeup in place!
Maybelline Fit Me Matte + Poreless Pressed Powder - 230 Natural Buff - 0.29oz
Lightweight mist, no alcohol, helps makeup last longer.
essence Fix & Last Keep It Perfect Make-Up Fixing Spray - 1.69 fl oz
Eyes and eyeshadow
Lengthens & separates lashes – waterproof option available.
Maybelline Colossal Bubble Mascara - Blackest Black - 0.33 fl oz
Viral mascara, insane volume for under $5
essence Lash Princess False Lash Effect Mascara - Cruelty Free - 0.4 fl oz
Lengthens & separates lashes – waterproof option available.
Maybelline Lash Sensational Sky High Lengthening Mascara - 802 Waterproof Very Black - 0.24 fl oz
Ultra black, precise felt-tip – dupe for KVD Tattoo Liner.
NYX Professional Makeup Epic Ink Liner - Graham Cracker - 0.03 fl oz
Mini, pigmented, perfect for on-the-go glam.
e.l.f. Fine as Fleck Glitter Eyeshadow - It's Glit - 0.07oz
Lips
Smooth, comfy matte!
NYX Professional Makeup Soft Matte Lip Cream Lightweight Liquid Lipstick - Abu Dhabi - 0.27 fl oz
Luxe packaging & formula under $10 – creamy and pigmented.
O FACE Satin Lipstick
Stays on for HOURS – eat, drink, kiss-proof.
Maybelline Super Stay Vinyl Ink Liquid Lipstick - 10 Lippy - 0.14 fl oz
Chic, velvety formula – often sold out!
Milani Color Fetish Matte Lip Makeup - Pleasure - 0.14oz
Not sticky, hydrating and has great shades!
Lip Balm, Lip Exfoliator and Lip Care
Glossy and nourishing on the lips, not sticky and has pretty shades!
Glow Reviver Tinted Lip Oil
