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Must-Have Apps for Photographers (My Real Wedding Workflow Stack)

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If you’re building your photography business (or trying to make your workflow feel way less chaotic), these are the apps I consider true must-haves. This is my real-life stack as a wedding photographer, the tools that help me move from inquiry to del...
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Editing and Culling Workflow

This is the part of the process that can either make your life feel easy or completely swallow your week, so I’m big on tools that keep editing efficient and consistent. These are the apps I rely on to speed up culling, stay organized, and polish ima...

 
Marissa Belle profile picture
Lightroom is an industry standard for photographers. If you're a beginner photographer, it’s my recommendation that you spend lots of time learning everything there is to know about Lightroom, then Photoshop after you feel comfortable. Youtube is sup...
Adobe Lightroom Classic
 
Marissa Belle profile picture
Photoshop can feel intimidating at first, but it’s such a game-changer once you get comfortable. I do most of my wedding editing in Lightroom for consistent color and a clean, cohesive gallery, then use Photoshop for the more detailed fixes Lightroom...
Official Adobe Photoshop | Free Trial and Online Photo & Design App
 
Marissa Belle profile picture
I’ve tried many culling platforms (Aftershoot, PhotoMechanic, and more) and Narrative Select is by far my favorite. Faces are zoomed in on for group photos, it will analyze focus, eyes being open, and so much more. But I think my absolute favorite th...
Narrative Select Culling Software for Photographers
 
Marissa Belle profile picture
This is the best gallery delivery service I’ve ever used! I love that you can sell albums and prints and set up automations and sales where clients, their friends, and their families can order from me. This is a great way to bring in some passive inc...You can join with the code VWFWXF for one month free!
Pic-Time

Client Experience and Business Systems

These apps are what make your business feel elevated behind the scenes. Think: inquiries, contracts, invoices, galleries, payments, and all the little details that help clients feel taken care of from start to finish. When your systems are solid, you...

 
Marissa Belle profile picture
Dubsado is hands down the number one app I recommend if you're just starting your business. It streamlines EVERYTHING. Start with your canned emails, then create all of your templates (questionnaires, proposals, packages, contracts, invoices, etc). A...
Dubsado
 
Marissa Belle profile picture
If you don’t track your income, you don’t know your profit, you don’t know your expenses, you don’t track miles – you need Quickbooks. My CPA recommends Quickbooks Online. The biggest thing I love is that the app automatically tracks your miles drive...
QuickBooks
 
Marissa Belle profile picture
I use MileIQ to track my miles driven for all business travel. This app tracks every trip I take and then I can classify it as business or personal. Come tax season, this app is a LIFE SAVER. It’s totally worth the yearly fee to get the most of your ...
MileIQ
 
Marissa Belle profile picture
Notion is free, so I keep everything in Notion. I track my weekly to-do list, brainstorm ideas for marketing, track my current marketing, note-taking, my editing list, and so much more. It can be really complex, but there are tons of very inexpensive...
Notion
 
Marissa Belle profile picture
If you’ve ever heard me talk about anything productivity or time management, Toggl is so important to start using today! If you don’t know how long things take, you can’t accurately block your time. Also, tracking my time helps me stay accountable fo...
Toggl Track

Marketing and Content Planning

Marketing is so much easier when you’re not winging it every week. These are the tools that help you stay visible without burning out, plan content in batches, keep your brand consistent, and drive long-term discovery (especially through Pinterest an...

 
Marissa Belle profile picture
Canva is my favorite software to make graphics for all my social media pages. It’s easy, user-friendly and can create beautiful graphics. I’ve used it for posters, social media graphics, newspaper ads, and tons of Pinterest pins. You can use a free v...
Canva
 
Marissa Belle profile picture
Consistency is so important with any marketing platform so this is why I recommend Planoly. You can organize how your feed will look, write out your captions, automatically post reels and carousels, and so much more.
Planoly
 
Marissa Belle profile picture
If you’ve chosen Pinterest as a marketing channel, then Tailwind is the perfect way to batch pins, attract destination couples, and attract more couples who are getting married in the dream places you want to photograph. Pinterest is a long game, lik...
Tailwind App
 
Marissa Belle profile picture
If you do not have an email list, you need one! It has been said time and time again that every person on your email list is worth money, and this has been so true for me in my business. I’ve had couples book my highest packages just because they wer...
Flodesk