I tested the viral ones so you don't have to. The e.l.f. makeup and skincare I'd rebuy with my own money plus the ones to skip. 💋
Sections
5
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Face
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Eyes
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Lips
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Skincare
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Tools
Face
The base that started it all primers, filters, concealers, and blush that made e.l.f. famous.
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The viral one, and it earned it. Makeup does not move all day. Tacky going on, flawless after. Personally from experience it does grip very good. Highly recommend.
Power Grip Primer | Sticky Gel + Hyaluronic Acid
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The Charlotte Tilbury dupe that broke the internet. Glowy without looking greasy.
Halo Glow Liquid Filter Complexion Booster
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Full coverage, tiny price. A little goes a long way so don't over-apply.
16-Hour Camo Full Coverage Concealer
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Creamy, blendable, lasts. The putty formula is elite for the price.
Putty Cream Blush
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Okay, real talk I bought this because TikTok bullied me into it and I expected to be disappointed. I wasn't. I was doing my makeup half asleep before work, swiped this on, blended it with my fingers, and my face suddenly had dimension like I'd actual...
Halo Glow Liquid Contour Wand
Eyes
Mascara, shadow sticks, and brow products that punch way above their price.
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Lifts and curls like a lash lift in a tube. My everyday mascara now.
Lash 'N Roll® Curling & Lifting Mascara
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Swipe, blend with a finger, done. Doesn't crease on me.
No Budge Long Lasting Eyeshadow Stick
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Four shades, all usable, fits in any bag. Perfect for travel.
Bite-Size Mini Eyeshadow Palette - Acai You
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Holds my brows in place all day without going crunchy.
Wow Tinted Brow Gel
Lips
Lip oils, pens, and scrubs I reach for every single day.
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Glossy, hydrating, not sticky. I have three shades and I'm not sorry.
Glow Reviver Lip Oil
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Lines and fills in one. The shades are actually wearable.
Pout Clout Lip Plumping Gloss Pen
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Use before lip products and everything applies smoother. Minty and satisfying.
e.l.f. Lip Exfoliator Moisturizing Lip Scrub
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This is the lip product I didn't know I needed. It goes on like a balm, looks like a gloss, and gives the prettiest sheer tint not sticky at all, which is rare for something this glossy. My lips actually feel hydrated hours later instead of dried out...
Glow Reviver Melting Tinted Lip Balm
Skincare
e.l.f. Skin's best gentle, effective, and kind to your wallet.
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Gentle gel cleanser that doesn't strip. Great for mornings.
Holy Hydration! Daily Cleanser
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Simple, hydrating, layers well under makeup.
Holy Hydration! Daily Moisturizer
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Calming toner for red or irritated days.
Pure Skin Fragrance Free Face Toner
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Sunscreen that makes you glow instead of looking greasy. The viral one for a reason it's SPF and highlighter in one step.
Suntouchable Whoa Glow Makeup Primer with SPF 30
Tools
Cheap brushes and sponges that blend like the expensive ones.
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Dense, soft, blends foundation beautifully. Best few dollars you'll spend.
Kabuki Makeup Brush
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Damp it, bounce it, flawless base. I replace mine every couple months.
Total Face Sponge Duo
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Does the job. Curl before mascara, always.
e.l.f. Pro Stainless Steel Eyelash Curler
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Blends everything from foundation to blush without streaks. Feels way more expensive than it is.
