Benable — create shareable lists of things you recommend!
E.g., products you love, local businesses, travel recs - you can add anything to a Benable list!
The 58 Best Beauty Products of 2025, According to Vogue's Beauty Team
58
items The truth is the best beauty products change habitually—and frequently. What we loved last year is replaced by some new arrival, that classic you forgot about, or that thing that’s majorly popular on the other side of the world. The speed at which we...
Sections
7
Best Skincare Products
Best Beauty Tools
Best Makeup Products
Best Haircare Products
Best Body-care products
Best Wellness Products
Best Skincare Products
I have been seriously impressed with the cumulative results of this serum. Having seen the results of the clinical trials at the launch (collagen preservation; firmer cheeks and jawline; a more hydrated, plumper-looking complexion), I committed to us...
Dermalogica Pro Collagen Banking Serum Face
Thank you to Dr. Barbara Sturm for getting me hooked on hyalorunic acid. Her serum is as sublime as they come. Powered by small, medium, and long-chain hyaluronic molecules, this delivers multi-layer hydration where skin needs it most. The addition o...
Hyaluronic Serum 1oz, Anti Aging, Dr. Sturm
A Japanese facialist told me I have dryness around my orbital bone, and I have been on the hunt for a hydrating eye cream ever since. U Beauty to the rescue! The formula whips hyaluronic acid, beta-glucan, peptides, and marine plankton extract togeth...
The Return Eye Concentrate
For a long time, I rolled my eyes when people would extol the benefits of La Mer’s most famous cream. Surely it can’t be as good as all of its praise would suggest? Well, it is, and this year I have been utterly humbled by the way it’s nurtured and r...
Crème de La Mer Face Cream
I’d argue Sulwhasoo’s Gentle Cleansing Oil is my favorite facial cleanser of all time. Suited for oily to dry skin types alike, this transforms from a plush oil into a soft foam that washes away dirt and impurities. It’s an excellent makeup remover o...
Sulwhasoo Gentle Cleansing Oil - Hydrating
Hyperpigmentation is my constant companion. Blemish? Dark mark. Bug bite? Dark mark. Blind pimple that never breaks through the skin but causes undue chaos below? You already know. This serum has flattened and faded two particularly difficult dark sp...
Allies of Skin Copper Tripeptide Repair Serum
I do not know what I did before testing Beauty of Joseon’s Glow Serum. Finally, I have an elixir that keeps my acne at bay without removing my natural oils, via a blend of 60% propolis extract, 2% niacinamide, and 0.5% BHA. These are whipped into a v...
Beauty of Joseon Glow Serum Propolis Niacinamide 30ml
I just used a whole bottle of Bioeffect EGF Essence, part of their growth-factor line that Vogue editors love, and plan to use another! I splash it directly on my skin in the morning to refresh as a first step, and it’s just the right amount of slip ...
BIOEFFECT EGF Essence 100ml
I recently got a laser for the first time, and this was the moisturizer that brought me back from the brink of scabby. Packed with red camellia extract, camellia japonica flower water, and shea butter, it’s so light and refreshing it feels like almos...
Moisturizers - Skincare | CHANEL
Do not sleep on the benefits of face mists—especially when they come as potent as La Prairie’s. Housed in a vanity-worthy cobalt blue bottle is a treasured elixir that energizes and smooths skin instantly. Powered by the brand’s Caviar Hydroessence a...
La Prairie Skin Caviar The Mist - Nordstrom
This past year has been an ongoing journey of wrangling my acne. I got dead serious about completely removing any comedogenic ingredients from my skin-care routine. The product spearheading my clearer skin has been this mandelic acid serum—it’s gentl...
Mandelic Clearing Serum
A K-beauty favorite, the milky toner is taking Western routines by storm—mine included. Truthfully, I do not go a day without slathering on one, sandwiched between active ingredients like vitamin C or retinoids to nourish, moisturize, hydrate, and so...
The Base Face Milk - Clean and Vegan Facial Essence | ILIA Beauty
After suffering a bout of acne at the end of last year, I was determined to streamline my skin-care routine and prioritize products with basic formulas that wouldn’t aggravate my skin barrier. 2025 was the year that I fell in love with Tower 28’s SOS...
Tower 28 SOS Daily Rescue Facial Spray 1 oz
It might seem like a faux pas to choose a transparent lip balm in the face of all of the incredible, colorful, eye-catching makeup that comes across the Vogue beauty desks, but this lip balm isn’t like one you know. The cool-tipped, smooth, buttery b...
Balm Amour
Every time I spritz Yon-Ka Phytoaromatic Treatment Mist onto my face while I’m at my desk, someone mentions how they love the scent and want one too! It’s really fun to share and feels like a little spa breeze when I’m on deadline! —A.F.A.
Yon-Ka PS Hydrating Face Toner - Calming Mist
Best Beauty Tools
I’ve been using the Dr. Dennis Gross DRx SpectraLite LED face mask for several years now and I don’t see that changing anytime soon. While there are several red light therapy masks on the market, I rely on this one for its featured blue light treatme...
DRx SpectraLite™ FaceWare Pro - Dr. Dennis Gross Skincare | Sephora
For me, it’s not just about the results of the Shark FacialPro, although I love how clean and soft my skin feels after using the Hydrafacial–esque tool; I actually love the process too. It’s so satisfying to use the suction gadget and even more so to...
Shark FacialPro Glow Hydro-Powered Facial System + Replenishment Kit with DePuffi Hot & Cold Therapy
My gripe with the previous iterations of the Supersonic was the time it took to blow-dry my fine hair. I don’t have that much of it, so it should be quick, right? Well, to minimize heat damage, the brand uses high-velocity air. The Supersonic R means...
Supersonic r Hair Dryer in Ceramic Pink
Best Makeup Products
I am rarely tempted by viral TikTok products, but the sorry state of my undereyes (dark, puffy, depressed) had me wondering if Tarte’s color corrector could actually be as good as everybody raves. For the first time in my life, I find myself wearing ...
Colored Clay CC Undereye Corrector — Waterproof Dark Circle Corrector – Tarte™
Don’t be put off by the silly name—though, this mascara is killer (positive, not derogatory). I discovered this pick from K-beauty expert and former Allure EIC Michelle Lee, who recommended it as the ultimate mascara for holding a curl even on the mo...
CLIO Kill Lash Waterproof Lengthening Mascara
I am back into eyeliner. The creamy formula from Victoria Beckham cannot be beat. It smudges at first, if that’s what you want it to do (and comes with a fab little tool to do it on the opposite end), but once it’s set after a few seconds of applicat...
Victoria Beckham Satin Kajal Liner — Nordstrom Beauty by Victoria Beckham
Did Rhode bring back the blush stick for good? It certainly makes a strong case for keeping a creamy solid pigment in your pocket. Available in six shades—Toasted Teddy for blonzing and Sleepy Girl for a soft mauve are the most popular—Hailey Bieber’...
pocket blush piggy
When blended out with a brush, sponge, or fingers, this lightweight concealer offers medium-to-full coverage—applying weightlessly for a natural, skin-like finish. Meanwhile, the featured caffeine, centella asiatica, and plant extracts improve skin’s...
Yummy Skin Lift & Flex Hydrating Concealer With Hyaluronic Acid & Caffeine - Danessa Myricks Beauty
My biggest makeup pet peeve is extra-warm contour sticks that might as well be bronzers. The solution has been Westman Atelier’s contour stick in Biscuit because of its ashy base, which mimics natural face contour. —C.C.
Face Trace Contour Stick - Biscuit - ORIGINAL
In my mind, the perfect lip product must be three things: hydrating, fun to apply, and lightly pigmented. Clarins’s lip oils tick every box, and I can’t leave the house without throwing one into my handbag. Packed with plant oils, including organic s...
Clarins Lip Comfort Oil - Hydrating & Plumping
Goodbye, unsightly lash glue—we don’t even need you anymore! I curl my lashes, swipe a light layer of mascara on, then pop on two clusters right on the outer corner of my eye, underneath my natural lashes. With one gentle squeeze of a tweezer or lash...
Velour x CGonzalez Self-Stick Lash Clusters
Consider me the princess of polarizing beauty opinions, because I gravitate toward products that evoke strong reactions in the court of social media opinion. For starters, there is no lip liner I love more than Refy’s Lip Sculpt. I’ve worn it through...
Lip Sculpt Lip Liner
At Vogue World Paris, the looks backstage—the vision of makeup marvel Pat McGrath—were serving major drama. But it was this lip pencil, shade matched for me by McGrath herself, that left a lasting impression (quite literally): Mauvemoiselle, the perf...
PAT McGRATH LABS Dramatique Mega Lip Pencil - Nordstrom
I didn’t think the world needed another foundation—even if it came in glamorous metallic packaging—but Prada’s high-performing formula had me making room in my makeup bag. It’s one of the lightest formulas I’ve ever used, which makes the coverage pay...
Prada Reveal Skin Optimizing Refillable Soft Matte Foundation
Fara Homidi’s line is unquestionably my most asked-about product of the year. The packaging is so beautiful that it’s always the first thing our art team asks to try in the offices. Her Smudge & Contour Lip Pencil includes my favorite item: her p...
Smudge & Contour Lip Pencil By Fara Homidi | Moda Operandi
My biggest secret right now is Guerlain’s Météorites! They’re these perfect powder pearls that I dust on my face every day (and in every color!). The pearls are reimagined from the original formula that first launched in the ’80s. It looks like perfe...
Guerlain Meteorites Setting & Finishing Pearls of Powder - Nordstrom
It’s safe to say I’m incredibly obsessed with Jones Road’s tinted moisturizer; it’s my go-to daily complexion product. Let me wax poetic on the many reasons I love it: It’s so lightweight I forget I’m wearing anything at all, and it’s nongreasy, hydr...
Just Enough Tinted Moisturizer
I’ve recently converted to brown mascara, and this dark chocolate shade is perfect for brunettes. The formula is basically the greatest push-up bra for my lazy lashes, and it lasts all day long—perfect for sweaty summer nights. —M.A.
Too Faced Better Than Sex Volumizing Mascara
Though I’m typically a gloss girl, Rhode’s new lip liner has become a non-negotiable handbag essential. Infused with skin-loving peptides, the formula is soft and seamlessly glides on the lips. The bottom half of the product has a silicone “lip shape...
peptide lip shape press
It is impossible to decide which Kulfi Lip Snack flavor I love more: Watermelon Sherbet is lip-smacking gorgeous, but Chai has a lovely and flattering warm beige tint. I am completely obsessed. —E.D.
Lip Snack Glossing Lip Balm
Saie’s liquid blush is my all-time favorite. It checks the boxes for lasting pigment, easily blended texture, and non-pore-clogging ingredients. My favorite shade for everyday is Lady, a perfectly nude mauve. —C.C.
Saie Dew Liquid Blush - Hydrating Cream Stick
Gel-like and smooshy—meaning it doesn’t dry down immediately and you have time actually to spread it to the areas you want—it gives brightness to my undereye area, corrects tone on my speckled jaw, and overall fakes the appearance of sleeping nine ho...
SurrealSkin® Natural Finish Foundation - MAKEUP BY MARIO | Sephora
Best Haircare Products
To know me is to know my love for hair serums runs deep. Since using them, my hair has grown longer, stronger, and denser just by applying a few drops to my scalp at least four times per week. Of the ones I have on hand, I always reach for this one. ...
GRO Hair Serum
I recently chopped my waist-length Cher hair to a short French bob, which led me to realize you need specific hair tools for short hair. Who knew? L’ange’s Le Duo Standard 360 Airflow Styler helps me fake a bouncy blowout because the barrel is small ...
L'ANGE HAIR Le Duo 2-in-1 Straightener & Curler
Ever since getting a Brazilian blowout—a take on a keratin treatment—I’ve been rocking my hair silky straight for the last few months. Typically prone to frizziness and puffiness the moment there’s a whiff of humidity in the air, Color Wow’s Extra St...
COLOR WOW Extra Strength Dream Coat - Anti Frizz
I was agnostic about hair brushes until I tried this one. The combination bristles feel amazing on my scalp (like the best head scratch ever) while also smoothing my incredibly frizzy hair. Plus, the design is so pretty. I’m now becoming a 100-stroke...
N.03 The Essential Soft Hair Brush - Ink Blue
Dry shampoos of old didn’t feel great in the strands once applied, but Color Wow’s advanced formulation sprays clear, brings texture, and works double duty as a hairspray, all while leaving hair with a semi-natural feel. It locks the style in place a...
Color Wow Insta-WOW Advanced Dry Shampoo
Frizzy-haired girls, unite. This blow-dry spray from celebrity hairstylist Chris McMillan is what you need. It’s gently scented, light as air, and will give you the sleekest blowout you’ve ever had—without having to forfeit hair holding a curl during...
The Glassy Smooth Blowdry Spray for Frizz - Chris McMillan | Sephora
Flagging this French beauty secret! I don’t know if I’m talking about my Altesse Studio Prestige Repair & Shine brush enough? It has the perfect density of boar bristles to sweep my fine little baby hairs up in a single motion and encourages me t...
Prestige Handmade Repair & Shine Brush for All Hair Types
Best Body-care products
Tronque’s Triple Active Body Milk was love at first use. Clearly, I have a penchant for milky skincare! This lotion glides onto skin like nothing else I’ve tried, delivering exceptional moisture without feeling too heavy on the skin—excellent to wear...
Triple Active Body Milk
At the risk of sounding terribly juvenile, I find moisturizing my entire body to be so boring and time-consuming. Now, that doesn’t mean I don’t do it; I moisturize after showers regularly. Topicals is a brand that I love with my whole heart, and I c...
Topicals Like Butter Moisturizer for Dry Skin
I’d never found a natural deodorant I enjoyed until I met Nécessaire’s latest launch. Rather than gritty-textured baking powder, it’s formulated with mandelic acid (a natural fix for body odor, hyperpigmentation, and ingrown hairs) for a glide-on gel...
Nécessaire Deodorant Gel Eucalyptus 1.7oz
Kiana is really soft, like, ridiculously so. She told me she uses this spray, so I got it. Now I’m really soft too. That’s thanks to 10% glycolic acid, an alpha hydroxy acid known to improve skin texture and tone, plus glycerin, peptides, and pomegra...
Cyklar Glycolic Acid 10% AHA Body Spray
Best Wellness Products
I am wondering if all the sweet baby hairs popping out of my head are thanks to the Omi Hair Growth Peptides gummies I’ve been eating every night! They’re so tasty I never forget to skip a day, and my bob can nearly touch my shoulders now. —A.F.A.
Hair Growth Peptides Gummies
I’ve been dry brushing for a decade, so I’m always looking to branch out and try something new to get my body moving. This handheld device has cool (as in cold, but also cool-looking) cryo-balls that revolve as you roll it across your skin. You can r...
Love Wellness Bye Bye Bloat Lymphatic Roller
I’m very into the possibilities for NAD+ supplements (even as the studies are still rolling in!) and just started taking Elysium. I’ll report back with how hot I feel throughout 2025! —A.F.A.
Elysium Basis NAD+ Supplement for Cellular Aging
I find it challenging to be consistent with taking supplements, especially collagen (which, more often than not, has an unpleasant fishy taste). But that is not the case with Vida Glow’s new Skin + Energy formula, which has a tasty green-apple flavor...
Collagen Liquid Advance + Energy Supplements 15 x 12.4ml
Four evenings a week, I like to make a warm, magnesium-imbued drink (my husband and I are obsessed with WelleCo’s The Evening Elixir, which is essentially a delicious, magnesium-rich hot chocolate) and spend some quality time with my sauna blanket. B...
HigherDOSE V4 Infrared Sauna Blanket - Nordstrom
Best Fragrances
I have been on a bit of a Delina kick lately. It’s the ultimate girly, feminine scent. A little floral, a lot sweet—without being overpowering in either domain—this is the kind of perfume that pulls people in, whether you’re frolicking with friends o...
Parfums de Marly Delina Eau de Parfum - Nordstrom
I don’t make a habit of speaking in hyperbole, so trust me when I say that I’ve never received as many compliments on a perfume as I have on Debaser. A green, sweet, smooth scent, it’s lush and verdant and settles into the skin with a creamy coconut-...
D.S. & Durga Debaser Eau de Parfum | Nordstrom
This is the scent everybody in the office asks to borrow before running out the door to an important event. It’s floral but not overly bold or feminine, cut with a mineral-y musk that makes it universally appealing to both my boldest-dressed Vogue Ru...
Rabanne Million Gold for Her Eau de Parfum - Nordstrom
This is my “people stop me on the street” scent. Ginger, musk, and amber make this a big, powerful scent, but the notes of orange blossom and pear make it juicy and fun. Everybody goes in for a second hug when I’m wearing it. —M.A.
EX NIHILO Blue Talisman Eau de Parfum - Nordstrom
Love at first spritz: This fragrance is everything I love about layered, fresh scents, all in one bottle. Infused with jasmine bud, mandarin, and bergamot, it’s delightfully crisp and comes in a supersleek bottle—wonderful for when you’re on the go. ...
Escentric 02 Eau de Toilette, 3 oz.