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JCPenney Beauty Employee Confessions: What to Buy vs. Skip

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An unfiltered look behind the beauty counters! Working at JCPenney, I see exactly what gets returned, what flies off the shelves, and what is actually worth your hard-earned money. Skip the overhyped duds and shop these insider recommendations instea... 
✨ Pro-Tip: Before you checkout, always open the JCPenney app or website and click the "Coupons" tab. They reset every week and can save you a ton on your haul!
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Skip These...

You MIGHT have to save your receipt (or better yet… don't buy them at all). These are the products that get the most customer complaints, look cakey, or just don't live up to their price tag. Here is what you should officially cross off your shopping...

 
Samantha Gable profile picture
It is incredibly expensive for a department store brand, and it is one of the most frequent returns from customers who say it feels too heavy, pillowy under makeup, or clogs their pores. Save your money!
Murad Restorative Hydro-Hyaluronic Cream - JCPenney
 
Samantha Gable profile picture
While it promises salon-level chemical exfoliation at home, I think it is just way too harsh for the average person. We see so many people bring this back because it left their skin red, irritated, and peeling completely out of control.
PRAI Beauty Ageless Throat & Decolletage Day & Night Duo - JCPenney
 
Samantha Gable profile picture
Unfortunately This is a total nightmare for anyone looking for a smooth finish. It has a strange, watery texture that tends to separate on the face, cling to dry patches, and slide right off the second you start sweating.
Covergirl Simply Ageless Skin Perfector Essence Foundation - JCPenney
 
Samantha Gable profile picture
Despite the "breakup-proof" name, it flakes off into tiny black dots all over your under-eyes by lunchtime (from personal experience). If you have oily eyelids or live anywhere with humidity, it’s a total skip.
NYX Professional Makeup Epic Ink Waterproof Liquid Eyeliner - JCPenney
 
Samantha Gable profile picture
It contains salicylic acid to fight acne, but the texture is so incredibly dry and chalky that it ends up emphasizing the blemish you're trying to hide. It also looks cakey almost instantly…
bareMinerals ORIGINAL Liquid Mineral Concealer - JCPenney

Hidden Gems

The absolute best kept secrets on our shelves! From viral K-Beauty holy grails to luxury-feeling formulas that beauty editors swear by, these are the slept-on products that are 100% worth the hype and your money.

 
Samantha Gable profile picture
This holy grail is an absolute bestseller for a reason! It gives you the most insane, glassy glow and has completely repaired some major damage for my skin barrier. I tell everyone to buy it before it sells out.
Cosrx Advanced Snail 96 Mucin Power Essence Face Treatment, Color: Adv Snail - JCPenney
 
Samantha Gable profile picture
This is a major beauty editor favorite that people don't realize JCPenney stocks! It blends like a cream but lasts like a powder (somehow), giving you a stunning, dimensional glow that matches high-end luxury brands.
Rms Beauty Redimension Hydra Powder Blush - JCPenney
 
Samantha Gable profile picture
The ultimate secret weapon for melting away waterproof makeup and blackheads. It says it uses gentle PHAs to lightly exfoliate while it cleanses, which all I know it truly leaves your skin feeling incredibly soft and clean, never greasy.
Hanskin Pore Cleansing Oil Pha Cleanser, Color: Pore Cleanse - JCPenney
 
Samantha Gable profile picture
This is a hidden gem that blows luxury mascaras out of the water. It uses a squeezy tube so you can get every last drop, and the formula gives you massive length without a single smudge or clump.
Jason Wu Beauty Hot Fluff Lash - Volume & Length, Color: Black - JCPenney
 
Samantha Gable profile picture
This value set is the ultimate budget hack! You get a full morning brightening routine for an unreal price, and the lightweight formulas leave your skin looking vibrant and awake.
I Dew Care Vitamin To Glow: Vitamin C Trio, Color: Vitamin C Trio - JCPenney
 
Samantha Gable profile picture
One of the best brighteners on our shelves. It targets dark spots and uneven skin tone fast, absorbing beautifully without that sticky feeling a lot of other Vitamin C serums leave behind.
Buttah Skin Vitamin C Serum Face Serum, Color: Vitmain C - JCPenney
 
Samantha Gable profile picture
A classic cream stick foundation that gives flawless, full coverage with a beautiful velvet-matte finish. It doubles as a fantastic contour stick and stays put all day. Comes in a variety of many shades as well!
BLK/OPL True Color Skin Perfecting Stick Foundation Spf 15 - JCPenney
 
Samantha Gable profile picture
Don't forget the salon section! This intensive treatment preserves color-treated hair and locks in moisture so well it feels like you just stepped out of a high-end salon chair.
Biolage Hydra Source Deep Treatment Hair Mask, Color: New - JCPenney