A length retention routine for type 4 curls, coils & kinks 🌀
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items Step 1 | Pre-Poo
A pre-poo (short for pre-shampoo treatment) is something you apply to your hair before shampooing. The goal is to protect and nourish your hair before it goes through the cleansing process, which can sometimes strip away natural oils.
Step 2 | Clarifying Shampoo
A clarifying shampoo is a deep-cleansing shampoo designed to remove buildup from your hair and scalp. It will open the cuticle and allow water in. Over time, regular shampoos might not fully remove buildup, which can leave your hair looking dull, fee...
Step 3 | Moisturizing Shampoo
FirsMoisturizing shampoo is designed to hydrate and nourish the hair while cleansing it. It's especially helpful for dry, damaged, curly, or textured hair, which tends to lose moisture more easily. Use after a clarifying shampoo to allow water and hy...
Step 4 | Bonding Treatment
This step is great for rebulding the internal bonds of your hair—specifically the disulfide bonds that give hair strength, structure, and elasticity. Use after shampooing for best results.
Step 5 | Detangling/Hydrating Conditioner
A hydrating detangling conditioner will add moisture to your hair and help remove tangles and knots—making hair easier to comb or brush, especially when it’s wet and fragile. This step seals the moisture added in from shampooing.
Step 6 | Deep Condition or Protein Treatment
Deep Conditioner vs. Protein Treatment
They’re both intensive hair treatments, but they serve different purposes depending on what your hair needs: moisture or strength. A deep conditioner is a moisture-focused treatment designed to deeply hydrate, soften, and smooth the hair. A protein t...
Step 7 | Leave in Conditioner
Try these post-wash to to provide ongoing hydration, softness, and protection throughout the day.
Step 8 | Styling
These products help you achieve and maintain your hairstyle—whether that's sleek and smooth, big and voluminous, curly and defined, or anything in between.