Benable — create shareable lists of things you recommend!
E.g., products you love, local businesses, travel recs - you can add anything to a Benable list!

The Only Japanese Skincare & Makeup Shopping Guide You Need 🛍️

Purple Star emoji 20 items
My time in Tokyo completely redefined how I look at everyday beauty. Between rushing to classes during my study days and wandering through Shibuya and Ginza on vacation, I quickly learned that Japanese beauty isn't about chasing quick fixes—it is all...
Sections
2
 
 

Makeup

 
Lili profile picture
My ultimate Tokyo drugstore staple that I stock up on in bulk. Super lightweight, intensely hydrating with hyaluronic acid, and never pills throughout the day 💧
Biore UV Aqua Rich Sunscreen
 
Lili profile picture
The dreamiest primer-sunscreen hybrid. It bursts into a fresh water gel that gives an instant dewy glass-skin glow without feeling greasy or heavy 🧜‍♀️💧
Canmake Mermaid Skin Gel UV
 
Lili profile picture
An absolute J-Beauty legend. It transforms short, stubborn lashes into long, fluttery perfection—just make sure to grab their dedicated remover! 🎀
Kiss Me Heroine Make Mascara
 
Lili profile picture
Pocket-sized perfection. It gives that soft, watercolor petal effect on the cheeks that never clings to dry patches or lifts your base makeup 🎀🫧
Canmake Cream Cheek Blush
 
Lili profile picture
Kate Tokyo truly masters neutral tones. It has the dreamiest micro-shimmer and velvety matte formula that never looks powdery or patchy on the lids 🫧💫
KANEBO Kate 3D Produce Eyeshadow
 
Lili profile picture
Tokyo drugstores sell out of these for a reason. Super buttery, comfortable on dry lips, and gives that effortless, soft-glazed finish 🍒🤍
KANEBO Kate Lip Monster
 
Lili profile picture
My secret for effortless dewy cheekbones. It sets to a silky, transfer-resistant finish that never clings to texture or disturbs your foundation 🤍
Canmake Munyutto Highlighter Moist Shimmer Pearls
 
Lili profile picture
If you want that airy, doll-like skin finish, this powder is unbeatable. Great coverage for a setting powder and feels weightless on the skin 🌸
Canmake Marshmallow Finish Powder
 
Lili profile picture
The best post-skincare fix for sticky nights or lazy days at home. It seals in your serums, removes greasy shine, and gives that ethereal, filter-like glow with zero effort ☁️💫
SANRIO Suppin Powder
 
Lili profile picture
If you want that perfected, soft-focus complexion with added SPF 30, this is worth every penny. Super blendable, transfer-resistant, and keeps your makeup fresh from morning to night 🌿✨
SYNCHRO SKIN SELF-REFRESHING Foundation SPF 30

Skincare

 
Lili profile picture
My holy grail morning antioxidant boost. Non-sticky, targeted, and gives that clear, glowing complex without clogging pores 🫧🤍
Melano CC Vitamin C Essence
 
Lili profile picture
If you want maximum hydration with minimal steps, this multi-benefit cream is unmatched. Super gentle, fragrance-free, and leaves your skin feeling baby-soft 🌿💫
SANA Soy Milk Moisture 6 In 1 Gel Cream Moist
 
Lili profile picture
The creamiest formula that cushions and revives dry under-eyes. Packed with soy isoflavones to firm and hydrate, making the delicate eye area feel baby-soft all day 🧴🌿
SANA Nameraka Honpo wrinkle eye cream
 
Lili profile picture
The queen of lightweight hydration. It comes in a massive bottle, calms redness instantly, and gives that plump, deeply quench-hydrated glass skin with zero stickiness 💧✨
Naturie Hatomugi Skin Conditioner
 
Lili profile picture
If you struggle with visible texture or dehydrated skin, this is pure magic. Deeply nourishing, gentle on sensitive complexions, and delivers an instant glass-skin glow 🌸💫
Keana Rice Mask
 
Lili profile picture
A multi-award-winning Tokyo drugstore legend for a reason. The ultra-adherent sheet hugs every contour of your face, leaving your complexion plump, radiant, and completely revived 🍊🤍
The Quality 1st Derma Laser Super VC100 Mask
 
Lili profile picture
My ultimate luxury investment for glass skin. It feels as light as water yet deeply transforms dull, uneven complexions into bouncy, luminous perfection 🫧🤍
SK-II Facial Treatment Essence
 
Lili profile picture
A Shiseido masterpiece for refined radiance. It gently smooths rough patches, restores 24-hour hydration, and gives that bouncy, plump mochi-skin glow from within 🌸🌿
Shiseido Treatment Softener Enriched
 
Lili profile picture
A Tokyo drugstore icon in almost every shopping basket. Formulated with double hyaluronic acid and white cocoon essence, it leaves your face feeling ultra-clean yet cushion-soft 🫧🤍
Senka Perfect Whip Beauty Face
 
Lili profile picture
The ultimate drink of water for your barrier. It transforms rough, tight skin into soft mochi with zero stickiness, making it an essential first step in any routine 🌿💫
Hada Labo Gokujyun Lotion