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ULTA Beauty Favorites – Makeup, Skincare, and Viral Dupes

Purple Star emoji 22 items
Discover the top Ulta Beauty picks in makeup, skincare, and haircare. From viral TikTok dupes to luxury favorites, this list highlights best-selling products, affordable alternatives, and trending essentials every beauty lover needs.
 
Nini Hanna profile picture
Dermatologist approved! Many people have raved about this over and over again, and I am a religious purchaser over this. I’ve seen people use it under their armpits even and under their feet.
Glycolic Acid 7% Exfoliating and Brightening Daily Toner - The Ordinary | Ulta Beauty
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Nini Hanna profile picture
This serum has become a staple in my routine. 10% niacinamide + 1% zinc are a powerful combo that really helps tone down oil shine, smooth out texture, and shrink pores without feeling heavy or irritating. My breakouts have calmed, the redness looks ...
1.0 oz Niacinamide 10% + Zinc 1% Serum for Oily Skin - The Ordinary | Ulta Beauty
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Nini Hanna profile picture
Lightweight and hydrating, this serum makes my skin feel softer, plumper, and smoother. The ceramides and B5 strengthen my barrier and lock in moisture. Great everyday hydration at a great price.
1.0 oz Hyaluronic Acid 2% + B5 Hydrating Serum with Ceramides - The Ordinary | Ulta Beauty
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Nini Hanna profile picture
Love this kit because it gives you that dewy glass skin look while staying lightweight. It has cleanser, essence, serum and moisturizer so you can try the full routine before buying full sizes. Perfect for hydrated, glowing skin on a budget.
Glass Skin Discovery Kit - PEACH & LILY | Ulta Beauty
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Nini Hanna profile picture
Love this moisturizer because it visibly firms and plumps with 12 peptides + 4 amino acids while giving deep hydration. It feels rich but never greasy, perfect for fighting fine lines and keeping skin smooth and lifted.
Peptide Pro Firming Moisturizer - PEACH & LILY | Ulta Beauty
 
Nini Hanna profile picture
Love this cream because it gives skin a rich, dewy glow while visibly reducing fine lines. It locks in moisture, smooths texture, and feels luxurious without being heavy.
2.53 oz The Dewy Skin Cream Line-Plumping Moisturizer - TATCHA | Ulta Beauty
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Nini Hanna profile picture
Love this cream because it delivers lightweight, oil-free hydration while visibly shrinking pores and smoothing texture. It feels refreshing, won’t clog pores, and leaves skin balanced and dewy without greasiness.
2.53 oz The Water Cream Oil-Free Pore Minimizing Moisturizer - TATCHA | Ulta Beauty
 
Nini Hanna profile picture
Love this cleanser because it foams up gently to remove oil, makeup, and dirt while still protecting the skin barrier. It has calming ingredients like niacinamide, ceramide-3, and thermal water so it cleans without feeling tight or stripped.
13.5 oz Toleriane Purifying Foaming Face Wash for Oily Skin - La Roche-Posay | Ulta Beauty
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Nini Hanna profile picture
Love this cleanser because it gently cleans off makeup and dirt without stripping your skin. It’s packed with ceramide-3, niacinamide and thermal water to help restore the moisture barrier. Great if your skin’s dry, sensitive or tight, it cleanses an...
13.5 oz Toleriane Hydrating Gentle Face Cleanser for Dry Skin - La Roche-Posay | Ulta Beauty
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Nini Hanna profile picture
Love this moisturizer because it gives you 48-hour hydration and helps repair your skin barrier with niacinamide, ceramide-3, and prebiotic thermal spring water. It’s oil-free, non-comedogenic, and feels soothing instead of too heavy.
Toleriane Double Repair Face Moisturizer with Niacinamide - La Roche-Posay | Ulta Beauty
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Nini Hanna profile picture
Love this moisturizer because it gives you daily SPF protection and barrier repair in one. It has ceramide-3, niacinamide, glycerin, and prebiotic thermal water to hydrate up to 48 hours, restore your skin barrier, and feel lightweight and non-greasy...
Toleriane Double Repair Face Moisturizer UV SPF 30 - La Roche-Posay | Ulta Beauty
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Nini Hanna profile picture
Love this balm because it’s ultra-pure lanolin that intensely moisturizes lips, dry patches, cuticles, elbows and more. It seals in moisture and helps heal while being natural, fragrance-free, cruelty-free and safe even for newborns.
The Original 101 Ointment Multipurpose Superbalm - Lanolips | Ulta Beauty
 
Nini Hanna profile picture
Love this balm because it nourishes super-dry spots, lips, cuticles, elbows with pure lanolin, vitamin E and watermelon extract. It seals in moisture and heals without feeling sticky or heavy.
Watermelon 101 Ointment Multi-Balm - Lanolips | Ulta Beauty
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Nini Hanna profile picture
Love this candle because it’s a luxe signature scent from Drake that layers warm musks with floral, amber & marine touches. It fills a room beautifully, comes with a gold marker for personalization, and feels like an elevated gift (or treat for y...
Carby Musk Scented Candle - BETTER WORLD FRAGRANCE HOUSE | Ulta Beauty
 
Nini Hanna profile picture
Love this perfume because it mixes lush jasmine and bourbon vanilla for a warm, sweet floral vibe that still feels edgy with soft woods. It’s modern, feminine and perfect when you want to smell luxurious without being overwhelming.
1.0 oz Donna Born In Roma Eau de Parfum - Valentino | Ulta Beauty
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Nini Hanna profile picture
Love this perfume because it balances fresh floral brightness with warm, cozy amber and musk. The neroli bud gives it a crisp elegance, while amber and vanilla lay down a sensual, long-lasting trail. It’s both bold and wearable, great for days you wa...
1.0 oz Paradoxe Eau de Parfum - Prada | Ulta Beauty
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Nini Hanna profile picture
Love this mist because it gives skin and hair a warm-floral luxury with notes like black amber plum, jasmine blooms, vanilla woods, and musky undertones. It’s vegan, cruelty-free and lightweight enough to use anytime, anywhere.
8.1 oz Cheirosa 40 Hair & Body Perfume Mist - Sol de Janeiro | Ulta Beauty
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Nini Hanna profile picture
Love this wash because it cleans gently without drying and leaves skin feeling soft, nourished, and deliciously scented. It’s packed with Cupuaçu butter, coconut oil & açai oil to lock in moisture, protect against environmental stressors, and smo...
13.0 oz Brazilian Play Body Wash - Sol de Janeiro | Ulta Beauty
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Nini Hanna profile picture
Love this lip oil because it gives gorgeous glassy shine while doing the work to keep lips soft and nourished. It uses cherry oil to moisturize, gives a hint of tint that enhances natural lip color, and feels lightweight without being too sticky.
000 Universal Clear Addict Lip Glow Oil - Dior | Ulta Beauty
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Nini Hanna profile picture
Love this moisturizer because it hydrates deeply with hyaluronic acid and hemp seed oil while smelling fresh and clean. It sinks in nicely, helps with dryness, and is vegan, cruelty-free, and made without parabens or phthalates.
17.0 oz Ocean Breeze Herbal Body Moisturizer With Hyaluronic Acid - Hempz | Ulta Beauty
 
Nini Hanna profile picture
This body moisturizer smells like jasmine, rose, and fig while keeping skin soft and smooth. With plant-based collagen, hemp seed oil, and lightweight botanicals, it hydrates deeply and helps skin feel firm and nourished.
17.0 Sweet Jasmine & Rose Body Moisturizer With Collagen Booster - Hempz | Ulta Beauty
 
Nini Hanna profile picture
This Hempz Pomegranate Herbal Body Moisturizer is great because it deeply hydrates with shea butter and hemp seed oil while antioxidant-rich pomegranate helps protect skin from oxidative damage. It’s 100% vegan, cruelty-free and made without parabens...
17.0 oz Pomegranate Herbal Body Moisturizer - Hempz | Ulta Beauty