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Viral TikTok Makeup That’s Actually Worth Buying

Purple Star emoji 12 items
I try a lot of viral makeup — and honestly, most of it ends up in the “meh” pile. These are a few that truly deserve the hype. If it made this list, it’s because it’s been through a full workday, 3 breakdowns, and still looked good. Let me know what ...
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Foundation

Smooth, glowy, and doesn’t separate halfway through my day

 
Nicole Gonzales profile picture
Maybelline New York's Super Stay Lumi Matte Foundation is a game-changer for anyone looking for long-lasting coverage with a natural, dewy finish. I was impressed by how smoothly it applied and how well it blended into my skin, leaving a radiant yet ...
Lumi-Matte Longwear Foundation - Maybelline
 
Nicole Gonzales profile picture
Moisturizing and not drying. Very natural appearance, covers slight imperfections even with a light application. Very comfortable on skin even in the ungodly heat of summer.
NARS Light Reflecting Advanced Skincare Foundation
 
Nicole Gonzales profile picture
This foundation is beautiful and lasts throughout the day. It does take a bit to dry down. This foundation is a little dewy, blurs imperfections beautifully, and makes your skin look like silk.
HY-GLAM Foundation - NATASHA DENONA

Blush

The internet didn’t lie — these are magic

 
Nicole Gonzales profile picture
I've been absolutely loving the Dior Rosy Glow Powder! The packaging is so chic and elegant—it feels luxurious every time I use it. The powder itself is finely milled, blends effortlessly, and gives my skin a healthy, fresh flush that looks completel...
Rosy Glow Blush - Dior
 
Nicole Gonzales profile picture
I love the blurring effect these have and longevity. Its Buildable and can even be used with the liquid blushes. It wears beautifully through the day.
Soft Pinch Matte Bouncy Blush - Rare Beauty
 
Nicole Gonzales profile picture
These are IT. They will last forever. Gorgeous gorgeous. No need for highlight! Super pigmented - a little goes a long way so the best way to use these is to tap the product onto your hand, and use the ELF blush brush (a loosely packed angled brush)....
Cheeky Lychee Camo Liquid Blush - e.l.f. Cosmetics

Lip

Makes you look effortlessly pulled together

 
Nicole Gonzales profile picture
It has a glassy shine I like it by itself maybe with a little liner. Not too heavy & has the perfect amount of shimmer.
Nude Kiss Supple Kiss Lip Glaze Lip Gloss - KYLIE COSMETICS
 
Nicole Gonzales profile picture
The formula is creamy and glides on easily, depending on how much color I want it can be a one and done or can be built up with multiple swipes.
M·A·Cximal Sleek Satin Lipstick - MAC
 
Nicole Gonzales profile picture
Morphe has knocked it out of the park with these lippies! They are so beautiful and the hydration they provide while also providing a gorgeous color pay off is amazing. Before long I'll likely have every color in this line!
Ballet Lip Filter Hydroplump Soft Matte Lipstick - Morphe

Bronzer

Yes — there are a lot of bronzers that have gone viral (or are extremely popular / trending), but these are my top faves!

 
Nicole Gonzales profile picture
Its like a liquid-like cream bronzer stick that melts into skin. Super blendable and buildable, it glides on, making it easy to softly sculpt the face.
Warm Wishes Effortless Bronzer Sticks - Rare Beauty
 
Nicole Gonzales profile picture
It is very blendable and buttery. It is easy to control the amount of product applied and the intensity. This IS my favorite DRUGSTORE powder bronzer.
350 Medium Infallible 24H Fresh Wear Soft Matte Bronzer - L'Oréal
 
Nicole Gonzales profile picture
The perfect liquid bronzer. It leaves my skin looking dewy and smooth. It is not super pigmented which I appreciate and blends easily into the skin.
Saie Dew Bronze | Soft-Focus Effortless Liquid Bronzer