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Behind My Feed: The Tools That Built My Business
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items Whether you're just starting out or looking to streamline your workflow, these are the resources that have made the biggest difference in my creator journey. Most are free or have free tiers, so you can start without breaking the bank.
These are the 18 tools, platforms, and resources that power my content creation business. From planning my content calendar to editing videos, learning new skills, and monetizing these are the resources I've actually used to grow from zero to where I...
Everything here is something I genuinely use daily or weekly no fluff, just what works.
These are the 18 tools, platforms, and resources that power my content creation business. From planning my content calendar to editing videos, learning new skills, and monetizing these are the resources I've actually used to grow from zero to where I...
Everything here is something I genuinely use daily or weekly no fluff, just what works.
Sections
4
Plan & Organize | Creative Chaos Manager
Create & Edit | Content Polishers
Learn & Grow | Skill Upgraders
Monetize & Manage | Business Tools
Plan & Organize | Creative Chaos Manager
Best for: Getting organized and posting consistently
My planning tools that turn my scattered ideas into actual content. These keep me organized, consistent, and sane, from content calendars to hashtag research; this is where all my ideas start.
My content hub where everything lives. I plan my content calendar, track brand partnerships, store my ideas, and keep my resources organized. It's like having a second brain for my business. The templates are incredible I customized it to track every...
Life Planner | Notion.com
My visual content pipeline where I drag ideas from "brainstorm" to "published." I create boards for each month and move cards through my workflow. It's so satisfying to move a card to "Done" keeps me motivated to create more.
Capture, Organize, and Tackle your To-Do's from Anywhere | Trello
Scheduling my Instagram posts and planning my grid visually. I batch my content at the start of the week and let it post automatically. The visual planner helps me maintain my aesthetic, and it's saved me countless hours of manual posting.
Later: Influencer Marketing and Social Media Management
My command center for tracking campaigns, deadlines, and posting schedules. I color-code everything brand collabs in pink, content creation in blue, admin in yellow. It syncs with my phone so I never miss a deadline. It's FREE.
Google Calendar Settings
It's FREE. Finding the best hashtags for my content. I type in a topic and it shows me related hashtags with their popularity. This has helped me reach way beyond my existing audience.
Hashtagify App
Create & Edit | Content Polishers
Best for: Editing photos and videos like a pro
My creation and editing tools that make my content look professional. You don't need expensive software or fancy equipment; these affordable (or free) tools are what I use to make my videos and photos stand out.
My go-to mobile video editor that's surprisingly powerful. I edit all my TikToks and Reels here it's free but has pro-level features like keyframes, transitions, and effects. The auto-captions feature saves me so much time.
Join CapCut Pro and enjoy 7 days of Pro for FREE
Making my photos look cohesive and professional. I have a preset I apply to everything for consistent branding. The free version is incredibly capable I used it for a year before upgrading.
Lightroom - iPad, iPhone, and Android devices
Creating my thumbnails, story templates, pins, and any graphics I need. The templates are professional and save me hours. I use this for everything from YouTube thumbnails to brand pitch decks.
Free templates | Canva
Quick photo editing with beautiful film-like filters. When I don't have time for Lightroom adjustments, I use VSCO to quickly elevate my photos. The aesthetic is timeless and elevated.
VSCO Presets: Photo Filters | Free Online Photo Effects
Finding high-quality stock photos when I need content but haven't shot anything. I use this for Pinterest pins or blog post headers. All photos are free for commercial use a lifesaver when I'm behind on content creation.
Unsplash: Beautiful Free Images & Pictures
Learn & Grow | Skill Upgraders
Best for: Learning content strategy, editing, business skills
The learning resources that helped me master content creation as a business. These are the courses, channels, and podcasts that taught me everything I know about growing online and monetizing my content.
Learning everything from photography to social media strategy. I've taken courses on video editing, color grading, brand building, and more. The classes are bite-sized and taught by professionals I've learned so much here.
Creative Classes Taught by the Best Creative Pros | Skill Share
My go-to for learning literally anything. Editing tutorials, platform algorithm updates, business advice it's all there. I watch creators sharing their workflows and strategies. Free education from people who are actually doing it.
YouTube | The Free University
Learning about content marketing and brand partnerships completely free and certificate-backed. The courses on email marketing and content strategy helped me understand the business side of creating.
HubSpot Academy | Marketing Courses
Weekly motivation and practical tips from successful creators. I listen while getting ready or commuting it's like having a mentor in my pocket. The interviews are inspiring and actionable.
Creative Class | Digital Media Gig
Structured learning on topics like social media marketing, photography, or business fundamentals. University-level courses available for free if you don't need the certificate. I've taken courses on consumer behavior and branding. FREE Audit (Certifi...
Coursera | Courses, Professional Certificates, and Degrees Online
Monetize & Manage | Business Tools
Best for: Making money and managing the business side
My monetization and business tools that help me turn my content into income. From invoicing brands to managing my money and creating digital products, these are the resources that make my creator business actually profitable.
Selling my digital products and link-in-one-page. I sell presets, templates, and guides here it's how I make passive income. The setup was easy and it looks professional without needing a website.
Stan - Your Creator Store
Sending invoices to brands and getting paid. Also for my email newsletter I collect emails from interested followers and nurture them with valuable content. Email is still the best way to own your audience.
PayPal/Beehiiv | Payment & Newsletters
Storing all my content, sharing files with brands, and backing up my work. I organize everything in folders by campaign and date keeps me professional when working with brands.
Dropbox vs. Google Drive: Which is right for you?