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Step-By-Step Guide: How To Create A Content Website To Generate Income Through Ads

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Creating a content website to generate income through ads is a proven method to build passive income. Follow this comprehensive guide to get started and succeed.
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Step 1: Choose a Niche

Brainstorm topics you’re passionate about or knowledgeable about. Use tools like Google Trends, Ubersuggest, or Ahrefs to validate your niche’s potential. Ensure the niche has a substantial audience and monetization potential (e.g., high CPC keywords...

 
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If you are not proficient with Google Trends, you can ask an expert to guide you. Just say that you want to create a blog and let him know what are topic that you interested. Then ask him to research based on Google trends what are some ideas (minimu...
Hire Google Trends Researcher
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Once you had an idea of website naming, you can buy domain from NameCheap. This registrar is very reliable and has coupon so you can buy domain very cheap for the first year. The year after also can be cheap because they always had a coupon for disco...
Register cheap domain names from $0.99 Using Namecheap
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Go to Google Trends. Enter a keyword or topic related to your niche. Analyze the trend over time to see if interest is stable, rising, or declining. Explore "Related Queries" and "Related Topics" for additional content ideas. Compare multiple keyword...
Google Trends

Step 2: Define Your Target Audience

Identify who your ideal reader is (age, interests, needs). Create a detailed audience persona to guide your content strategy. Research competitors in your niche to understand their audience and content strategies.

 
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If you don't understand who is your audience, check this comprehensive guide from SEMRush. It will help you to know and check the competitor.
What Is Audience Research?
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Step 3: Set Up Your Website

Choose a domain name related to your niche (e.g., yourniche.com). Register your domain using platforms like Namecheap or GoDaddy. Select a web hosting provider (e.g., Bluehost, SiteGround, or HostGator). Install WordPress or another website builder. ...

 
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Installing WordPress is actually simple, especially if you use hosting like Hostinger, or BlueHost. However if you are not familiar with it, or need a support, you can hire a freelancer to do it for only $10.
Setup WordPress
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Installing WordPress using Hostinger is very easy. Once you have domain and point it to their hosting, you can just easily do a few clicks to install website.
Hostinger (To install WordPress easily)
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Step 4: Plan Your Content Strategy

Conduct keyword research using tools like SEMrush, Ahrefs, or Google Keyword Planner. Identify high-volume, low-competition keywords in your niche. Create a content calendar with topics and publishing dates. Plan for a mix of evergreen content and tr...

 
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Do research for keyword for content/article that you will write. You can use SEMRush or Ahrefs. However, if you are not familiar, you can get it by hiring expert for this.
SEO keyword research and competitor analysis for $20
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SEMRush offers comprehensive tools that you can use with a subscription for many research, including SEO Keyword research. This guide is really helpful if you subscribe to them. However, even if you choose not to, their guide is very helpful, too.
Keyword Research for SEO: What It Is & How to Do It
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Step 5: Optimize for SEO

Use an SEO plugin like Yoast SEO or Rank Math. Optimize meta titles, descriptions, and headings. Ensure fast page loading speeds using tools like Google PageSpeed Insights. Build backlinks through guest posting and collaborations.

 
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Although installing Wordpress plugin is very easy, you might think to hire an expert to setup it with the best practices.
Install and setup Rank Math or yoast SEO plugin for $10
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Step 6: Create High-Quality Content

Write engaging, well-researched, and SEO-optimized articles. Use headings, bullet points, and visuals to enhance readability. Include internal and external links to credible sources. Publish consistently to build audience trust and improve SEO.

 
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Creating a content seems easy, however, if you don't know, you might not be able to create a content that is SEO friendly. Hiring SEO content writer is not only freeing you from time-consuming task, but also establish a team that will be easy to hand...
SEO Content writer
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If you choose to write yourself, make sure to use AI writing assistant to speed up your writing pace and also to make sure that your content are SEO friendly. What I like the best from SEMRush is their AI assistant is backed by SEO data. Unlike ChatG...
SEMRush AI Writing Assistant

Step 7: Apply for Ad Networks

Start with beginner-friendly ad networks like Google AdSense. Meet their requirements (e.g., sufficient content, good traffic). Gradually transition to premium ad networks like Mediavine or AdThrive as traffic grows.

 
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Adsense is one of the best ad network operated by Google. It will help your website to show ads that match with your content. It will also help you to optimize your revenue through ads.
Google AdSense - Earn Money from Your Website with Monetization
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We already created on how to apply for Google Adsense. You can follow the step-by-step guide. Although it does not guarantee you to be accepted, you will not start from zero.
How do you get approved for AdSense?
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This expert will help you to apply for Google Adsense. You can expect to have Google Adsense approved before you release the money to Falak. The service is quite pricey, but, hey, your time is more valuable.
Google Adsense approval guarantee service
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Step 8: Promote Your Website

Share your content on social media platforms that are relevant to your audience. Build an email list using tools like Mailchimp or ConvertKit. Use Pinterest or other niche-specific platforms for additional traffic. Leverage SEO to drive organic traff...

 
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Hire a social media manager for you to build the social media of your website. You can always do it yourself, but hiring a pro will help you to quicken your setup and growth. Ask her to setup several social media and apply the best practices for it.
Social media marketing manager for your website
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Email marketing is one of the best marketing campaign. Some research says that the ROI is more than 4800% for every dollar spent on email marketing. Investing an email marketing expert will speed up this ROI.
Kit (formerly Convertkit) Expert To Setup Email Marketing
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Step 9: Monitor Performance

Use Google Analytics to track traffic, bounce rates, and other metrics. Analyze ad performance and optimize placements for higher revenue. Identify top-performing content and replicate its success.

 
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If you are using WordPress, Magento, Shopify, or Wix, they have plugins that you can use to setup Google Analytics. It is fairly easy, however, if you choose to speed it up, you can hire an expert for this.
Setup Google Analytics for WordPress, Magento, BigCommerce, Wix, Shopify
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Step 10: Scale and Diversify

Publish more content to increase traffic and ad impressions. Experiment with affiliate marketing or sponsored posts for additional income. Explore other monetization methods like selling digital products.

 
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Register for Benable using our invitation to skip up waiting list. You can use Benable to use its affiliate link to increase your revenue. Adding revenue income stream more than through ads will help you to diversify income.
Use Benable For Affiliate Marketing
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