If it survives a full day, a cat cuddle, and still looks cute — it’s a keeper. Products I will continue to buy until they’re discontinued. This list contains affiliate links. I may earn a small commission if you purchase through them—at no extra cost...
Sections
12
Eye Base Essentials
Primers that Actually Work
Brows that Never Fail Me
Eye Makeup I Always Reach For
Foundations Worth the Hype
Skin Tints & BB Creams I Trust
Eye Base Essentials
Super pigmented eye bases that make any shadow pop instantly. I love these for colorful looks and graphic liner because they grip pigment so well. A tiny amount goes a long way—blend fast and set if you want a softer finish
Colored Eye Base
These are a solid choice if you want vibrant color without the heavier feel of some pro bases. Creamy, blendable, and buildable—perfect for graphic liner or layering shadows. I like these when I want control without things setting too fast.
Dare To Be Bright Eye Primer
Primers that Actually Work
Makes my skin glow. I mix with my foundation for extra radiance. Affordable dupe for Glow Recipes dew drops
Works great on dry skin, hydrates and has just the right amount of tackiness to make makeup last
NYX Plump Right Back Serum & Primer
Love this for the cooling effect. Keeps makeup smooth and if you like grippy primers this is one of my favorites
Mint Melt Cooling Face Primer
Not sticky, nice grippy primer, no white cast
NYX Face Glue Gripping Primer, Hydrating, 24HR
Non greasy, hydrates skin beautifully before makeup, has Vitamin B,C,E, Shea Butter and Hyaluronic Acid.
Revolution Superbase Vitamin C Hydrating Primer
Brows that Never Fail Me
This is such a solid everyday brow pencil, especially if you like a more natural look. The tip is super slim, so it’s easy to mimic little hair-like strokes without overdoing it.
This has quickly become one of my go-to brow products. It gives just enough hold to keep everything in place without making my brows feel stiff or crunchy.
I love how easy it is to throw on for everyday makeup—it adds a little definition and polish ...
Clear Brow Boss 24HR Lifting Brow Gel - ColourPop | Ulta Beauty
I use both the clear and tinted depending on what brow pencil I use that day. No crunchy brows or glue like feeling. Holds all day
Maybelline Super Lock Brow Glue Gel Clear
I use this for my quick at home, or in a rush brows but it has to be the waterproof. Super easy to use, not as waxy as original
My most reliable base products that consistently perform. I have dry skin, so these are the ones that don’t cling, separate, or look heavy—especially when I do my usual skin prep. These are the ones I trust every time.
Beautiful formula no notes. Works wonderful on my dry eczema skin. Nice natural finish and lasts 8 hours for me.
L'Oreal True Match Foundation N1 Light 1oz
Matte but still wearable on dry skin when I prep really well first. I focus on hydrating layers underneath and it sits really nicely without looking flat. Gives a soft matte finish that still has a bit of life to it. Lumi really is perfect to describ...
Maybelline Lumi Matte 112 Super Stay Up to 30HR Wear Longwear Foundation - | Ulta Beauty
Most used foundation, makes skin look like skin, super radiant,
Mont Blanc Light Reflecting Advanced Skincare Foundation - NARS | Ulta Beauty
Trust me just get it. One of my favorite affordable foundations for dry skin. It gives such a healthy glowy finish without looking heavy or cakey, and it wears beautifully throughout the day with good skin prep. Perfect if you want medium coverage th...
L'Oreal Paris Infallible 24HR Pro-Glow Foundation Classic Ivory
So affordable I can’t believe how good it is. I mix with thirst drops and it makes my skin extra glowy but not greasy
My makeup lasts all day and looks as good as when I put it on 8-10 hours later. Good Skin prep is a must but one of my all time favorites
L'Oreal Infallible 32H Fresh Wear Fndtn 411
Skin Tints & BB Creams I Trust
I’ve used this recently and I’m already obsessed with how smooth and glowy it makes my skin. I have very dry skin and even with skin prep most foundations and tints emphasize some dry patches but THIS just made my skin look gorgeous and lasted all da...
MISSHA M Perfect Cover Serum BB Cream No.21
My skin LOVES this. It’s so underrated. It’s lightweight (has hyaluronic acid and squalane) so good for everyday no makeup-makeup days. Sheer to medium coverage that gives a natural skin like finish. If you’re very dry like me just prep skin really w...
Wet n Wild Bare Focus Tinted Hydrator, Tinted Skin Veil, Light, 0.91 Fl oz - Walmart.com
Super radiant and natural looking, medium & buildable coverage despite being a tint, Evens out skin tone
Maybelline Super Stay 24HR Skin Tint 112
Gives a natural skin like finish. Perfect for dry skin beginner friendly and has added SPF
Maybelline Dream Fresh Hydrating BB Cream SPF30
Makes skin look healthy and glowy, perfect for everyday light makeup, if you want full coverage this isn’t for you. I apply with a brush
Neutral Fair Super Smoother Blurring Skin Tint - ICONIC LONDON | Ulta Beauty
My go to for quick coverage or quick glow to even skin tone. Makes my skin look healthy. I’ll still mix with foundation for that extra radiance
e.l.f. Halo Glow Liquid Filter, Fair, 1oz
Concealers That Don’t Betray Me
In my top 3, perfect formula for maturing skin, hydrating, medium coverage
Fair Bare With Me Hydrating Face & Body Concealer Serum - NYX Professional Makeup | Ulta Beauty
Full coverage but doesn’t feel heavy because of the skin care. Little goes a long way. Perfect for mature skin.
Winky Lux Peeper Perfect Under Eye Concealer Fair
This is surprisingly hydrating on my dry skin. It gives a soft matte, blurred finish but still feels comfortable and not tight. I still prep, but this doesn’t feel drying like most matte concealers do.
Brightening and hydrating doesn’t crease. I’ve used without concealer on some days.
Hideaway Brightening + Hydrating Under Eye Color Corrector Concealer - caliray | Sephora
If your under eyes always look tired no matter what you do… this helps and is affordable. It brightens and corrects without needing a ton of product on top.
essence Correct & Conceal Under Eye Concealer
Corrector and concealer shades, buildable, thin and smoothing doesn’t feel heavy
Ivory 3N Wakeup Artist Under Eye Correcting Concealer - Morphe | Ulta Beauty
Perfect for correcting under my eyes.
L.A. Girl HD Pro.Conceal, Peach Corrector GC994
Best affordable corrector. I get red spots from my eczema so I will always use this
L.A. Girl HD Pro.Conceal, Green Corrector GC992
Blush, Bronzer, and Glow
Best cream blush if ask me. I use a shade every single time I do makeup. Long wearing, dewy (if I choose not to set) won’t separate foundation, I use a fluffy blush brush. Little goes long way
Loveheat Cream Blush (010, I Like you)
Lightweight cream blush stick that blends effortlessly for a soft, dewy glow. Hydrating, easy to apply, and perfect for quick everyday makeup or touch-ups on the go. I like to use with a brush and also to use on the lips.
MCoBeauty Blush & Go Cream Stick - Hot Pink - 0.21oz: Vegan, Buildable Coverage, Multi-Use, Velvet Finish
Didn’t think I’d like this but all 3 formulas are beautiful
These are my favorite for travel and throwing in my purse.
Soft Blush Balm (005, Oh, my!)
Just enough glow and shades are beautiful
Milani Baked Blush Powder - Petal Primavera
Beginner friendly and blends like a dream. Lightweight formula doesn’t get patchy, and gives a natural look without getting muddy. Easy everyday contour especially for dry skin
Physicians Formula Butter Glow Contour Makeup Wand - Fair/Light
It’s in the name. This is so smooth and buttery and melts into the skin.
NYX Matte Buttermelt Bronzer, All Butta'D Up
OG favorite
Flexitarian Super Shock Highlighter - ColourPop | Ulta Beauty
One of my all time favorites. Not glittery just very luminous
wet n wild MegaGlo Highlighting Powder
Original and shine are such beautiful shades
ICONIC LONDON Illuminator Liquid Highlight
Lip Products I’m Obsessed With
Creamy and smooth and glide on without tugging and give you great control for shaping or filling in your lips. They’re nicely pigmented, long-wearing, and pair well with both glosses and lipsticks. A solid, affordable option if you want definition wi...
Brave M·A·Cximal Sleek Satin Lipstick - MAC | Ulta Beauty
Pretty nude but still hint of pink
MAC M·A·Cximal Sleek Satin Lipstick Blankety
I tried this and immediately wanted them all. Hydrating glossy and gives a juicy shine. Add this for your final touch of color. The formula needs a light hand or it can get messy but the shades are beautiful
Sweet Rose Pout Lip Gloss Stick - Revolution Beauty | Ulta Beauty
Original favorite I’ve been using these for years. So many good shades
L'Oreal Paris Infallible Blur-fection Loose Powder
Soft and blurring, I love it in both translucent and soft pink
wet n wild Photo Focus Loose Baking Powder
Stay Put Essentials
This has quickly become a favorite in my routine. Locks everything in place without making your skin feel dry and I love the mister. Same as the other great Morphe sprays.
This is one of those affordable staples that just works. It helps lock my makeup in place while still keeping everything looking natural and not overly matte or dry.
The mist is nice and even, and it really helps melt all the layers together so your...
Milani Make It Last Setting Spray + Primer
Makeup Tools I Can’t Live Without
Yes these are worth the hype
AOA Studio 6pc Latex-Free Makeup Sponges
I used to be a beauty blender girl but since these brushes I will never go back. Made well, soft and will make your makeup look airbrushed
Rose and Ben C42 Foundation Brush - Liquid & Cream
I have hooded eyes and this became a game changer in applying to the inner corner and smaller details
Rose and Ben E27 Inner Corner Highlight Brush
Perfect for blush and foundation I can’t say enough good things about these entire collection
Rose and Ben C41 Blush Brush - Angled, Cruelty-Free
These brushes blend and wash beautifully, super soft and not used just for eyeshadow. I’ve used for concealer when I don’t want full coverage under my eyes.
Rose & Ben E29 Blending Crease Brush
Must have in my makeup routine. Good for cleaning up mistakes, cut creases and of course the first step of cleansing at the end of the day on lazy days when you don’t have a balm. Does not burn my eyes.
Garnier SkinActive Micellar Cleansing Water All in 1 Makeup Remover, Face Cleanser, 13.5 fl oz - Walmart.com
These are the best ever. I take makeup off with a balm, then use this to get the residual. So soft on my eyes and face no tugging.