Free apps get you surprisingly far, but these are the paid tools that genuinely save hours or unlock results you can't easily get elsewhere. I've grouped them by what you're editing (photos, video, and the design, culling and music tools that sit aro...
Sections
3
Photo Editing
Video Editing
Culling, Design & Music
Photo Editing
The industry standard for organising and editing a big photo library. Lightroom's masking, AI denoise and batch syncing make it the fastest way to get a whole shoot looking consistent, and the Photography Plan bundles it with Photoshop and cloud stor...
Adobe Lightroom (Photography Plan)
Still unmatched for heavy retouching, compositing and anything Lightroom can't do: frequency separation, perfect sky replacements, object removal with Generative Fill, and pixel-level cleanup for commercial work. Most photographers get it through the...
Adobe Photoshop
The favourite of studio, fashion and commercial photographers. Capture One's colour tools and skin-tone editing are beautifully precise, and its tethered shooting is the gold standard when a client is watching the screen on set. It's available as a s...
Capture One Pro
If noise is your enemy, DxO is your friend. Its DeepPRIME noise reduction and automatic lens corrections (built from lab-tested camera and lens profiles) rescue high-ISO night, event and wildlife shots that look unusable elsewhere. It's sold as a one...
DxO PhotoLab
The fastest route to dramatic results if you don't want to learn complex masking. Luminar's AI tools handle sky replacement, portrait retouching, relighting and removing power lines in a few clicks, which makes it popular with travel and landscape sh...
Luminar Neo
The rescue tool for shots that are almost perfect. Topaz Photo AI sharpens slight motion blur and missed focus, removes heavy noise and upscales small files for large prints, all automatically. It's especially useful for wildlife, sports and low-ligh...
Topaz Photo AI
A strong all-in-one alternative if you want to leave the Adobe subscription behind. ON1 combines a Lightroom-style catalogue, layers, AI masking, noise reduction and effects in one app, and you can buy it outright. A good fit for hobbyists and landsc...
ON1 Photo RAW
The best-value Photoshop alternative for Mac, iPad and iPhone users. Pixelmator Pro covers layers, RAW editing, retouching, AI upscaling and background removal in a beautifully native Apple app, at a fraction of Adobe's yearly cost. Ideal if you do o...
Pixelmator Pro
Video Editing
The editor most agencies, YouTubers and wedding filmmakers share projects in. Premiere's strength is how well it plays with the rest of Adobe: After Effects for motion graphics, Audition for sound and Photoshop for thumbnails. Its text-based editing ...
Adobe Premiere Pro
For Mac users, this is the best-value paid editor going. Final Cut Pro is a one-time purchase with no subscription, it's incredibly fast on Apple silicon even with 4K and 8K footage, and the magnetic timeline makes cutting reels, travel films and vlo...
Final Cut Pro
The free version of Resolve is already brilliant, but Studio is the upgrade serious filmmakers pay for: better noise reduction, AI tools like Magic Mask and voice isolation, and full support for high-end codecs and GPU acceleration. It's a one-time l...
DaVinci Resolve Studio
Culling, Design & Music
Built for wedding and event photographers drowning in thousands of frames. Aftershoot uses AI to cull duplicates, closed eyes and blurry shots, then can learn your personal editing style from past Lightroom catalogues and apply it to new galleries. I...
Aftershoot (AI Culling & Editing)
The secret weapon of sports, news and wedding photographers. Photo Mechanic opens RAW previews instantly, so you can rate and tag thousands of frames in the time Lightroom takes to import a few hundred. Add captions, keywords and copyright data in bu...
Photo Mechanic (Fast Photo Culling)
Not a photo editor, but the tool every photographer running a business ends up needing. Canva Pro handles Instagram carousels, pricing guides, client welcome packs and quick video edits, with a brand kit so your fonts and colours stay consistent. The...
Canva Pro
One subscription for unlimited downloads of stock video, music, sound effects, fonts, LUTs, Lightroom presets and Premiere/Final Cut templates, all with a commercial licence. If you make client videos, reels or YouTube content regularly, it replaces ...
Envato Elements
Music is where most creator videos get copyright-claimed. Epidemic Sound gives you a huge library of royalty-free tracks and sound effects cleared for YouTube, Instagram and TikTok, with a single subscription covering your channels. The stems feature...