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What Powers My Creative Business

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I’ve been working with print-on-demand sites for nearly 10 years—what began as a hobby is now a meaningful source of extra income. These are the tools I actually use to design, manage SEO, run my site, and keep things (mostly) sane. It’s not a get-ri...
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Website development

These are sites and tools I have been using to develop and maintain my website, for which you can find the link in my bio.

 
Rachel Oliveira profile picture
A powerhouse in the website world 🌐—super well-known, highly flexible, and packed with free themes, plugins, and customization options. It’s what I use for my own site and it offers tons of creative freedom and scalability. That said, I am an IT pro...
WordPress.com - sticking to the classics
 
Rachel Oliveira profile picture
Not the cheapest option (I used BlueHost before, and that wasn’t either), but here's why I stick with SiteGround: their support team is phenomenal 🙌. As an IT professional, I handle all my own website admin and development—and my issues are rarely s...
SiteGround - Great Service!
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Rachel Oliveira profile picture
If you’re going with WordPress, you’ll need a theme—and I can’t recommend aThemes enough. Every site I’ve built in the past five years has used one of their free themes, and I even upgraded to Sydney Pro. Great product, generous freebies, and their s...
aThemes - I am a fan!
 
Rachel Oliveira profile picture
When I used BlueHost, the price was quite reasonable and the support solid. It comes with useful WordPress tools and is beginner-friendly. While it’s not my top pick for performance, it’s a reliable option if you’re looking for middle range price alt...
Bluehost: Web Hosting, Domain, & WordPress Provider
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Rachel Oliveira profile picture
GoDaddy (and Wix) I’ve used both GoDaddy and Wix in the past, and they’re great if you want a super simple, drag-and-drop, what-you-see-is-what-you-get website builder 🧩. No tech skills needed—you don’t have to be an IT wizard to get a decent site u...
GoDaddy - webhosting
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Rachel Oliveira profile picture
Wix (and GoDaddy) I’ve used both GoDaddy and Wix in the past, and they’re great if you want a super simple, drag-and-drop, what-you-see-is-what-you-get website builder 🧩. No tech skills needed—you don’t have to be an IT wizard to get a decent site u...
Wix.com
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Marketing (and SEO)

 
Rachel Oliveira profile picture
Weird name, awesome tool 😄. Ubersuggest is a great free keyword research alternative—especially if you're just getting started with SEO. The free plan does have a daily search limit, but what really sold me was their affordable lifetime plan. One pa...
Ubersuggest: Free Keyword Research Tool
 
Rachel Oliveira profile picture
I know… I know… Adobe is expensive. But here’s the secret: Adobe Express is FREE—and it’s awesome. Great for whipping up covers, mockups, and social media posts. It’s like Canva… except I’m not a Canva fan (go ahead, judge me 😅). I personally use it...
Design Made Easy | Adobe Express
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Rachel Oliveira profile picture
Where do I even begin? This magical little box of ideas has helped me so much—from crafting SEO-friendly product descriptions that actually sound like me, to brainstorming product ideas, pun-filled slogans, and even drafting design concepts. It’s lik...
ChatGPT (aka my AI bestie 🤖💁‍♀️)
 
Rachel Oliveira profile picture
An absolute must if you’re using WordPress and care even a little about SEO. The plugin itself is fantastic—and the free version does more than enough for most users. But here’s the real gem: the Yoast website. It’s packed with super helpful content ...
Yoast SEO Plugin
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Rachel Oliveira profile picture
Let's be real—sometimes you just need to check if your writing sounds too. robotic. Which is where AI detectors come in super handy. I use them to get my own work to sound as human-like as possible, especially when I'm blending AI-generated drafts wi...
AI Detector - Advanced AI Checker for ChatGPT, GPT-4 & Gemini
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Rachel Oliveira profile picture
Busted by an AI detector? 😅 Don’t worry, it happens to the best of us. These tools are great for checking if your content sounds too robotic or overly “AI-generated”—handy when you want to keep things real. I use them to double-check product descrip...
Humanize AI

Product development

 
Rachel Oliveira profile picture
I know. It’s expensive. Like... my-biggest-business-expense-of-the-year expensive. 💸 But listen—I’m hopelessly in love with Illustrator and Photoshop. They’re powerful, reliable, and yes, a little high-maintenance. Honestly? Adobe and I have that “t...
My Pricey Design Obsession (Hi, Adobe 👋)
 
Rachel Oliveira profile picture
MidJourney is like a dream collaborator who never sleeps. I use it to spark ideas, create design drafts, explore wild concepts, or just get visually unstuck. 🎨 It’s honestly magical—but a little weird and unpredictable (in the best way). You don’t n...
MidJourney Magic (and a Bit of Chaos)
 
Rachel Oliveira profile picture
Freepik is one of my go-to resources—especially for product mockups and design visuals. Lately, I’ve also started using their AI tools to quickly create product videos (yep, they do that now too!). The platform is packed with high-quality templates a...
Freepik: My Fast Track to Stunning Mockups
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Rachel Oliveira profile picture
I told you I love Adobe—don’t judge me 😄. This free colour palette generator is perfect for levelling up your design colour game. I personally love the gradient tool and the colour scheme extractor, especially when I’m working from photos or need a ...
Adobe Color: The Color Game is Strong With This Free Tool
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Rachel Oliveira profile picture
Creative Fabrica is a massive marketplace for fonts, SVGs, illustrations, and digital design assets. I don’t use it as often as some other tools, but it’s good to have in the mix—especially when you need quick graphics or fonts for POD projects. They...
Creative Fabrica
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Rachel Oliveira profile picture
Before Adobe Color, there was SchemeColor, another cool color palette tool. Free to use and if you are not a fan of Adobe, a good option.
SchemeColor.com: Download, create & share beautiful color combinations
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Rachel Oliveira profile picture
When I first started offering editable templates, I was torn between Canva and Corjl. I ended up going with Corjl because it gave me more control over my designs and how customers could customize them. It’s a great platform for selling on Etsy, espec...
Corjl
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Rachel Oliveira profile picture
Upscayl is a free, open-source AI tool that enhances and enlarges images without losing quality—perfect for bringing blurry or low-res designs back to life. It also does batch scaling, which makes it ideal to use alongside tools like DALL·E or MidJou...
Upscayl
 
Rachel Oliveira profile picture
If you're after high-quality, royalty-free images, Pixabay is a solid place to start—and yes, totally free to use. I even have my own profile there! 🎨 You can browse and download some of my images to use in your projects, mood boards, or just for fu...
Pixabay
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