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Viral Beauty Products That Are Actually Worth the Hype ✨
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items The products that keep blowing up your FYP—and for good reason. These are the viral staples everyone’s testing, duping, and gatekeeping on TikTok right now. From glow hacks to lip combos, consider this your one-stop scroll-to-shop.
The product that launched a thousand TikTok tutorials. Super pigmented, blends like a dream and lasts all day. Use a tiny dot. Learned that the hard way. 🤡
Soft Pinch Liquid Blush - Rare Beauty by Selena Gomez
The OG “glow filter in a bottle.” TikTok loves this under makeup for a dewy base or solo as a skin tint. Makes you look like you drink 3 liters of water daily (even if you don’t).
Charlotte Tilbury Hollywood Flawless Filter
The ultimate “that girl” lip product. High-shine, not sticky, and the viral cherry shade sells out constantly. It’s an accessory as much as a gloss.
DIOR Addict Lip Glow Oil
This one has lived on TikTok’s nightstand for years. People still swear by it for baby-soft lips, and the flavors (Berry, Sweet Candy, Gummy Bear) feel like personality traits.
Lip Sleeping Mask - LANEIGE
The highlighter-skincare hybrid TikTok will never let go of. Pat it under foundation for glass skin or wear alone for the clean girl glow.
Watermelon Glow Niacinamide Dew Drops
The Bum Bum Cream scent but in spray form—aka TikTok’s official summer fragrance. I wear this every day. Sweet, beachy, addicting. Compliments guaranteed.
Brazilian Crush Body Fragrance Mist Mini - Sol de Janeiro
Go-to for makeup that won’t budge. Gives a tacky base that locks foundation in all day. The green packaging is practically an aesthetic itself.
Milk Makeup Hydro Grip Gripping Primer
The lip-plumping gloss everyone films reaction videos to. Instant tingle, instant juicy lips. A little chaotic, very TikTok.
Lip Injection Power Plumping Lip Gloss - Too Faced
For people over the sticky-gloss life. Viral because it’s cushiony, hydrating, and has the perfect juicy finish. “Casual cool girl” in a tube.
Clean ShineOn Jelly Lip Gloss - Tower 28 Beauty
Still one of TikTok’s favorite lip toppers. Iconic shades, non-sticky, and makes any lip combo look put together.
Fenty Beauty by Rihanna Gloss Bomb Lip Gloss
The “liquid tan” hack. Mix into moisturizer or foundation for that fresh-from-vacation glow. TikTok made this sell out more than once.
D-Bronzi™ Anti-Pollution Bronzing Drops - Drunk Elephant
Blew up because it’s literally filter skin in real life. Glowy, medium coverage, buildable. Your skin, but FaceTuned.
SurrealSkin® Natural Finish Foundation - MAKEUP BY MARIO
Cream + powder duo in bold shades. TikTok girlies love the layering hack (cream first, powder on top) for cheeks that don’t fade.
Major Beauty Headlines - Double-Take Crème & Powder Blush - PATRICK TA
The new clean-girl essential. A sheer liquid highlighter that mixes with anything for “I just left yoga” radiance.
Saie Glowy Super Gel Lightweight Illuminating Serum
TikTok’s laminated brow in a jar. Soap brows but elevated—clear, strong hold, makes your brows stay sculpted all day.
Brow Freeze Styling Wax - Anastasia Beverly Hills