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Sections
6
Make up
Skin care
Bath and body
Clothing
Just products Taylor loves!
Footwear
Make up
Before Taylor became loyal to products from Pat McGrath Labs, she was a fan of this double-sided eyeliner from Tom Ford Beauty.
Eye Defining Pen Liquid Eyeliner Duo - TOM FORD
This is what Taylor used during her Eras Tour as shown in the Eras Tour documentary. The shade is Ruby True.
M·A·C Locked Kiss 24hr Lipstick
Swift’s makeup artist, Lorrie Turk, has previously confirmed on her Instagram Stories that Swift often wears the Nars lipstick shade Morocco, a warm neutral cinnamon, when she’s not wearing her signature red.
The Original Lipstick | NARS Cosmetics
She sent the lipstick to fans as a holiday gift in 2014 and called the Dragon girl shade as “the perfect red lipstick.”
Powermatte: Long Lasting Lipstick
Taylor was seen applying the Too Faced Better Than Sex mascara in a clip from Miss Americana.
Better Than Sex Volumizing Mascara - Too Faced
Smith’s Strawberry Lip Balm Tin was part of a gift Taylor sent to fans that included her “current makeup obsessions.
Rosebud Perfume Co. Strawberry Lip Balm, 0.8 oz.
Taylor used this liner in shade True Red as shown in the Eras tour documentary.
Smashbox Be Legendary Lip Liner True Red - Fullsize & Authentic
The legendary Pat McGrath designed the makeup for Taylor’s dazzling “Bejeweled” music video.
Pat McGrath Labs Mothership Moonlit Seduction Eyeshadow Pallette
Taylor Swift's go-to liquid eyeliner is the Pat McGrath Labs Perma Precision Liquid Eyeliner, particularly in the shade Xtreme Black
Pat McGrath Labs Perma Precision Liquid Eyeliner
Taylor’s go-to red lipstick these days is Pat McGrath Labs’s Elson 4, a flawless blue-red. She’s worn the shade on the Eras tour, to Chiefs games, and on red carpets.
Pat McGrath Labs MatteTrance Lipstick
Skin care
Taylor Swift uses Dr. Barbara Sturm's Super Anti-Aging Cleansing Cream as part of her skincare routine, particularly for removing makeup after Eras Tour shows
SUPER ANTI-AGING CLEANSING CREAM
Taylor Swift uses the Tata Harper Regenerating Cleanser, a luxurious daily exfoliating treatment for buffing and polishing skin.
Regenerating Cleanser
Taylor Swift is known to use the original, cult-classic Charlotte's Magic Cream, which is available in standard sizes and refillable options.
Magic Cream Moisturizer - Free Shipping
Taylor Swift uses Chanel Le Lift Crème, calling it her "perfect night cream," as revealed in content related to her post-show beauty rituals during The Eras Tour
Le Lift Creme
This cleanser from Tracie Martyn was included in the gifts Swift herself sent to fans of all her must-have beauty products.
Amla Purifying Cleanser
Bath and body
Taylor Swift uses the Christophe Robin Delicate Volumising Shampoo with Rose Extracts. The product was spotted in a trailer for her docuseries, The End of an Era, as part of her post-show bath routine.
Best Shampoos for Every Hair Type
Taylor Swift was spotted with the Christophe Robin Delicate Volumising Conditioner with Rose Extracts in a trailer for her "The End of an Era" docuseries.
Christophe Robin Delicate Volumising Conditioner with Rose Extracts 200ml
“This is one of those little Hollywood secrets,” Swift wrote to a fan in 2014, which was shared on Tumblr. “This stuff on legs = red carpet ready.”
Jao Brand Goē Oil | All over Hand, Face, & Body Oil
The product was spotted in her post-show bath routine in the trailer for her docuseries, The End of an Era
Body Cleanser - St. Barts Scent
Fans who attended Taylor’s Reputation “secret sessions” say she confirmed it as her signature scent—and a bottle of the woody-spicy perfume can also be seen at the front of her tour vanity in a clip from Miss Americana
TOM FORD Santal Blush Eau de Parfum Fragrance with Cinnamon & ...
Taylor mentioned Tobacco Vanille as one of her favorite perfumes during one of her “secret sessions” with fans before the release of the Reputation album in 2017
Tobacco Vanille - TOM FORD
Some fans swear that Swift is a longtime fan of Viktor & Rolf’s Flowerbomb, a fresh floral with notes of jasmine, rose, and cattleya orchid.
Flowerbomb - Viktor&Rolf
Fans noticed a photo of Taylor’s cat drinking from a faucet with Mrs. Meyer’s hand soap in the background.
Rosemary Liquid Hand Soap
Clothing
Taylor Swift wore the POPFLEX Pirouette Skort, specifically the Digital Lavender color, in a viral YouTube Short while playing pickleball, and later in her "I Can Do It With a Broken Heart" music video rehearsal footage
Pirouette Skorts
Taylor Swift wore the Forme Power Bra during her Eras Tour rehearsals, as seen in her Time Person of the Year feature and a subsequent docuseries. The bra is an FDA-registered posture-correcting device designed to improve body alignment and alleviate...
Power Bra®-luxury posture engineered for daily wellness
Taylor Swift was spotted wearing a Faherty Willa Ruffled Pintucked Blouse in her docuseries, The End of an Era, and while recording in the studio. The specific blouse is in Vanilla Cream and is currently discontinued by Faherty.
Faherty Willa Organic Cotton Ruffled Pintucked Blouse
Fans were quick to note the resemblance for this cheaper alternative to the Faherty Willa discontinued variant
Organic Textured Cotton Peasant Blouse
Taylor Swift was indeed spotted wearing a Junk Food Clothing Kansas City Chiefs Vintage Tee in her The End of an Era docuseries trailer, which caused it to sell out rapidly. The vintage-style t-shirt, available in short and long-sleeve versions, has ...
Women's Kansas City Chiefs Vintage Tee
Taylor Swift was seen wearing the Popflex Corset Bra in the shade Digital Lavender in the rehearsal footage and the music video for her song "I Can Do It With a Broken Heart".
Corset Bra - Digital Lavender
Taylor was seen wearing it in a laid-back rehearsal scene with Ed Sheeran in her "End of an Era" Disney+ documentary series.
The Organic Cotton Weekend Tee Dress | Black
Taylor Swift was featured wearing the lululemon Energy Longline Bra during intense workout and rehearsal scenes in her "End of an Era" documentary series
lululemon Energy Longline Bra *Medium Support, B–D Cups
Taylor Swift wore a pair of black lululemon x Dogpound Align High-Rise Shorts in her "End of an Era" documentary while working out in New York City.
lululemon Align™ High-Rise Short 6" | Women's Shorts
Just products Taylor loves!
Eagle-eyed fans have spotted a jar of Diptyque’s iconic candle Baies in several of Swift's personal photos.
Baies / Berries | Scented Candle
Taylor Swift wore them, especially the gold ones, during an NFL game and in her documentary
Fazit Glitter Freckle Makeup Patches, Silver Speckles, 6 Count
Swift’s manicurist Lisa Peña Wong shared how to re-create the singer’s red manicure from the 2025 Grammy Awards
OPI Holiday 2024 Wicked Collection Nail Lacquer 0.50 oz - Nessa-IST Rose
Taylor told Vogue that Byredo's Tree House scent was among her favorite candles back in 2016.
Byredo Tree House
Footwear
Taylor Swift wore the Nike Free RN 2018 women's running shoes in the Black/White colorway during her Eras Tour rehearsals. These shoes are known for their lightweight and flexible design, intended to provide a barefoot-like feel for short runs and ev...
Nike Free RN 2018 Women's Running Shoes
Taylor was seen wearing the comfortable pair while sharing behind the scenes of her Life of a Showgirl album
CLIFTON 10 – RUN SMOOTH
Taylor Swift was spotted wearing the Ganni x New Balance 1906R "Egret" sneakers, which contributed to them becoming a highly sought-after item.
New Balance 1906R GANNI Egret Men's - M1906RGG - US
Taylor was spotted at Arrowhead Stadium cheering for the Kansas City Chiefs, wearing the New Balance 550 sneakers in white and red colourway.
550
For another casual outing, Taylor opted for Golden Goose Deluxe brand’s Hi-Star 24k platform low-top sneakers.
Women's Hi Star Chunky Sneakers
Making it to the list of Taylor Swift’s most popular shoes is the Gucci JBG Retro Calf Sneaker in baby pink
Gucci Sneakers