This travel guide to Salem is for the spooky ghouls 👻 Witch City is for the goths and misfits.
I’ve lived locally for 5+ years and these are my recommendations! 🎃
Map
Sections
3
Things to do in Salem
Shopping in Salem 🎃
Goth Nights
Things to do in Salem
Museums, experiences, and photo opps in Salem, MA 🎃 These recommendations are for fans of horror, the macabre, and the gothic.
The best monster museum in town. Check out the gift shop for horror merch, VHS movies, and Goosebump books.
Count Orlok's Nightmare Gallery - Monster Museum | attraction in salem ...
Ouija boards galore and one of the most insta worthy spots in the city
Salem Witch Board Museum
For fans of the macabre & spooky 🩸
Salem Museum of Torture
A cute walk through featuring monsters and their lore. A few jump scares
The International Monster Museum in Salem, MA
Take a cruise around the wharf while sipping on a drink. They do fall foliage cruises too!
Mahi Harbor Cruises & Private Events
UPDATE: This closed in September 2026.
The Blackcraft Haunt is so spooky and well done! Check the schedule to see when the actors are working.
Blackcraft Haunt - Salem, MA
Take the commuter rail up to see this medieval looking castle. About 25 minutes away from Salem.
Hammond Castle - Gloucester, MA
A photo in front of the witch house is a must
The Witch House at Salem
The art gallery is gorgeous. Get a picture with the baphomet statue and buy a TST souvenir
Salem Art Gallery
The most visited cemetery in Salem. Free reservations are needed in October, otherwise you can just walk in.
Charter Street Cemetery
Shopping in Salem 🎃
Shopping in Salem is unmatched. 🤌🏽✨ These are my recommendations as a local who prefers maximalist decor & shopping at stores that carry my favorite goth/alt brands.
The OG goth candle shop. The best spooky themed scents
Witch City Wicks
A clothing shop for alt folks
Die With Your Boots On
2 floors of antiques and thrifted items
The Salem Flea
A beautiful shop. Buy Heretic perfume here!
Nocturne
Upscale goth clothing
The Ossuary of Salem
A huge pumpkin hangs from the ceiling and the vibes here are so cute
Witch Village Halloweentown & The Lost Library - Step Into the Mystical ...
Another gorgeous shop that has the best vintage vibes
Diehl Marcus
Check out the giant witch hanging from the ceiling & grab a selfie in their huge mirror 🪞
Blackcraft Salem
The prettiest shop in Salem💫 You will need to drive here, it’s not in walking distance from downtown Salem
Black Veil Shoppe of Drear & Wonder
Specialize in metal music but there’s some goth albums here too.
Residency Records
Goth Nights
Goth nights in Salem
Vanta is on the first Friday of the month. It's a $10 cover.
Hallowed Ground
Vampfangs hosts a goth lounge upstairs at Longboards on the 3rd Saturday of the month. Cover is $20.
Longboards
DARQ is the oldest goth night in Salem, MA. It’s at Koto on the 4th Saturday of every month. Cover is $10-20.
