Shawn Nelson

My go-to beauty favorites that keep my everyday routine soft, simple, and photo-ready. From clean skincare and natural glam essentials to long-wear makeup and glow-enhancing products, this list is packed with everything I actually use and love. Perfect for anyone looking to create a low-maintenance beauty routine that still delivers luxury-level results. ♡

I’ve owned a global PR & Marketing Agency for over a decade and can attest to real tools that make a difference. Grow at your own pace and build your tools as you evolve personally, financially, and mentally.

This list includes my favorite shampoos, conditioners, and color treatments designed for curly and color-treated hair types. From deep moisture formulas to strengthening and repair systems, these are the products that keep my hair vibrant, soft, and photo-ready year-round. Whether you’re looking to revive your curls, maintain blonde or copper tones, or just build a simple, effective hair routine that actually works, this list has you covered. ♡

My curated holiday must-haves and gift ideas for loved ones, clients, or yourself. From luxury beauty sets and cozy home finds to meaningful gifts that give back, every pick in this list is thoughtful, aesthetic, and guaranteed to impress. Perfect for creating moments that feel special and stress-free.

Everything I use to make my kitchen feel functional and beautiful. From coffee essentials and cookware upgrades to organization finds that make daily routines easier this list is full of the kitchen favorites and must-have tools that actually simplify cooking and cleanup. A mix of style and practicality, perfect for busy entrepreneurs and homebodies alike.

A curated collection of powerful, perspective-shifting books every woman should read from self-discovery and leadership to love, faith, and purpose. Perfect for your next cozy read or mindset reset.