Benable — create shareable lists of things you recommend!
E.g., products you love, local businesses, travel recs - you can add anything to a Benable list!

My Tried‑&‑True Ulta Best­sellers & Viral Staples✨💄💇🏼‍♀️

Purple Star emoji 22 items
Ready to glow up your routine? These are the most purchased, highest rated, and totally worth it Ulta beauty staples across hair, skin, and makeup. They're viral for a reason and I've tested them to recommend the best of the best product recommendati...
Sections
4
 
 
 
 

Hair

 
Kayla ✨🌈 profile picture
This shampoo is the best when you need a cleanse to get rid of product build up on your hair and scalp.
Shop All Shampoos | Redken Professional & Salon Quality Hair Care
 
Kayla ✨🌈 profile picture
Dry shampoo keeps your hair looking fresh and clean for busy on the go girlies.
Perfect hair Day™ Dry Shampoo
 
Kayla ✨🌈 profile picture
This detangles my hair leaving it soft and defined.
It's a 10 Miracle Leave-In Conditioner
 
Kayla ✨🌈 profile picture
Olaplex hair oil keeps your hair looking strong and silky smooth. No wonder so many people keep buying this.
Oils & Serums - Hair - 219 Products
placeholder
 
Kayla ✨🌈 profile picture
Olaplex products are a must have for all hair types and they are viral products for a good reason. Olaplex is worth the money because it makes your hair so healthy and strong.
OLAPLEX - No.3 Hair Perfector Pre-Shampoo Strengthening and ...

Skin

 
Kayla ✨🌈 profile picture
This makes my dark under eye circles disappear instantly making my face look bright and young.
The Ordinary Caffeine Solution 5% + EGCG
 
Kayla ✨🌈 profile picture
Since using this, my skin looks so much younger.
The Ordinary Niacinamide 10% + Zinc 1%
 
Kayla ✨🌈 profile picture
The only daily cleanser I use for my sensitive skin! I've never been disappointed by CeraVe and their products.
Hydrating Facial Cleanser: Skin Refresh
 
Kayla ✨🌈 profile picture
Clinique erases dry skin and leaves my face feeling moisturized all day.
Moisture Surge™ 100H Auto-Replenishing Hydrator
 
Kayla ✨🌈 profile picture
This hydrating cleanser is a great option for keeping skin healthy and clean.
Face Wash & Face Cleansers for All Skin Types
 
Kayla ✨🌈 profile picture
My dry skin needs moisture and this keeps my skin glowing
Toleriane Double Repair Face Moisturizer
 
Kayla ✨🌈 profile picture
Supergoop is reliable for using clean ingredients in their high quality products so your skin is never irritated.
Supergoop

Make-up

 
Kayla ✨🌈 profile picture
Tarte is my favorite makeup brand, I love their concealer.
Face Makeup Concealer
 
Kayla ✨🌈 profile picture
Waterproof and lasts, the brush doesn't clump and makes your lashes look longer
Lash Sensational Sky High® Waterproof Mascara Makeup
 
Kayla ✨🌈 profile picture
A must for your make up routine. This is the base of any makeup routine.
Power Grip Primer
 
Kayla ✨🌈 profile picture
Long lasting color and gloss.
FENTY BEAUTY by Rihanna - FU$Y Gloss Bomb Universal Lip Luminizer
 
Kayla ✨🌈 profile picture
This foundation is the only one you'll need ever again. It stays in place during the hottest days.
L'Oréal - 480 Radiant Sand Infallible Up to 32 Hour Fresh Wear Foundation
 
Kayla ✨🌈 profile picture
I don't know what I did before using this brow set. Its quick and easy and my favorite beauty product
NYX Professional Makeup Micro Brow Pencil Vegan Eyebrow Pencil
 
Kayla ✨🌈 profile picture
Liquid blush is the current makeup trend. Ulta has all the shades and brands you need.
Blush - Makeup - 290 Products
 
Kayla ✨🌈 profile picture
This bronzer is my favourite. It's a viral product that actually works.
Hoola Matte Bronzer powder bronzer for face

Ulta Exclusives

 
Kayla ✨🌈 profile picture
Ulta has all of the sensitive skin care products I need to keep my face healthy and looking perfect.
Shop All Sensitive Makeup - 374 Products
 
Kayla ✨🌈 profile picture
Ulta has one of the best reward programs I can find! Cash back to spend at Ulta on products I always need, yes please! Take advantage of this amazing deal!
Ulta Beauty Rewards Program