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TikTok-Viral Beauty Products That Are Actually Worth It: Makeup, Skin Care, and More 🤝💄
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Soumaya Achhab profile picture
Soumaya Achhab
 
Soumaya Achhab profile picture
Is it a filter? Is it skin care? Honestly, who cares? The point is that your skin will look like it has its own personal spotlight. It sets your makeup without caking. It blurs your skin in real life.
Hollywood Flawless Filter: Glow Booster - Charlotte Tilbury
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Hailey Bieber’s beauty brand is still dominating trends. Though it only came out earlier this year, Rhode’s peptide lip shape quickly gained its spot as the contouring lip shaper. First, you line with this product, and then you can add a Rhode Lip Ti...
peptide lip shape balance - Rhode Skin
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Clinique's Black Honey Lipstick has been a #BeautyTok staple for years. Best known as the lipstick Liv Tyler wore as Arwen in the Lord of the Rings franchise, it’s no surprise that videos of the popular color have gone mega-viral. We’re talking over ...
Almost Lipstick in Black Honey | Glossy Lip Balm - Clinique
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The Milk Makeup Cooling Water Jelly Tints went viral in early 2024 with fans including @glamzilla and @oliviajade, plus Sabrina Carpenter herself. This long-lasting stain works double duty, usable on your cheeks and lips.
Cooling Water Jelly Tint Blush + Lip Stain - Milk Makeup
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Soumaya Achhab profile picture
If you’re a fan of low-effort makeup, TikTok has the perfect lip product for you. Lip glosses and lipsticks can require careful application and setting, which can be a hassle if you’re on the go. But, TikTok users have taken to the app to share their...
Glossy Lip Stain - e.l.f. Cosmetics
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Ectoin is apparently a hero ingredient of 2025 because it’s the ultimate defense against everything trying to mess with your skin. This affordable serum is basically a raincoat for your face, keeping it calm, soothed, and perfectly hydrated.
Skin Barrier Serum | 2% Ectoin + Clinical Hydration - The INKEY List
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While the Revlon One-Step Hair Dryer & Volumizer Hot Air Brush is still a fave on the app, Dyson's Airwrap is also a fave for devices that give your hair the volume and bounce you want with minimal effort.
Dyson Airwrap™ multi-styler and dryer
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It’s been a while since the whole of TikTok flocked to one specific product, but user @trinidad1967 changed that. A while back, Trinidad posted a video using Peter Thomas Roth's Instant FirmX Temporary Eye Tightener, showing its quasi-instant (and am...
Instant FIRMx Eye Temporary Eye Tightener Easy-Wear Formula
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We’re back to a structured highlight, and this liquid gold is leading the charge. It builds from a subtle sheen to a full-on wet look. If you want to look like you're dripping in diamonds, this is the one.
Liquid Killawatt Fluid Freestyle Highlighter - Fenty Beauty
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This one is really an old-school classic that TikTok keeps rediscovering over and over. To be honest? It makes sense because nothing locks down an under-eye concealer quite like this product.
Translucent Loose Setting Powder - Laura Mercier | Sephora
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This feels like one of the few lip products that survive a workout, a meal, and dessert. You paint it on, let it dry, then peel off the stencil to reveal a smudge-proof, long-lasting tint. It’s a commitment, but it’s worth it.
WONDER BLADING Peel & Reveal Lip Stain Kit - WONDERSKIN
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The product description is “it's not a foundation or a concealer, but it’ll replace both in your makeup bag.” A bold statement, indeed, but TikTok gave this product its stamp of approval, with many commenting that the stick is simple and the coverage...
The Minimalist - MERIT Beauty
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Pimple patches truly went from a skin care step to statement pieces because of TikTok. Not only have these maintained their vitality over the years, but they're beloved by dermatologists, too.
Mighty Patch™ Original Pimple Patch | 36 Count - Hero Cosmetics
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This mascara is the TikTok-viral swipe that turns effortless into editorial – clean, weightless, and unapologetically fluttery.
Limitless Lash Mascara - Best Clean Lengthening ... - ILIA Beauty
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Back in 2023, @itstherealkimshady raved about this product being her favorite summertime blush. However, the blush has continued to trend on TikTok, and we know that terracotta brown lipstick is back for fall. So, it makes sense this blush is re-tren...
Saie Dew Blush™ | Liquid Cheek Flush
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This balm has been that girl for years — the kind of cult-favorite that quietly runs the beauty world. In 2023, @paintedbyspencer told everyone why it deserves the hype, revealing that he starts his makeup routine with it to keep the skin’s natural o...
ELEMIS Pro-Collagen Cleansing Balm 100g
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