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The Splurge: Luxury that Actually Performs

Purple Star emoji 19 items
Because some things are worth the extra $30. I’ve tested the luxury brands to find the ones that outperform the dupes every time. This is my "treat yourself" guide to the splurge-worthy items that genuinely make a difference in your skin and confiden...
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The Flawless Face

High-performance essentials for a seamless base. These holy grail formulas blur, bronze, and lock your look in place for a filtered finish.

 
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A literal filter for your face. It blurs pores and fine lines instantly, creating a velvet-smooth canvas that keeps makeup fresh for hours. 📸✨
1.0 oz The Original Photo Finish Smooth & Blur Oil-Free Primer - Smashbox | Ulta Beauty
 
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The only bronzer that never looks orange. It’s a matte masterpiece that blends like silk for a natural, "just back from vacation" glow. ☀️🌴
Medium Deep Hoola Matte Powder Bronzer - Benefit Cosmetics | Ulta Beauty
 
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The blush is thr real MVP. It uses Amazonian clay to balance your skin while locking in a soft, airbrushed flush for 12 hours straight. 🌿💖✨
Paaarty Amazonian Clay 12-Hour Blush - Tarte | Ulta Beauty
 
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It’s an IRL filter for your face. It blurs every pore and makes your skin look like it’s permanently under expensive spa lighting. ✨💡
Diffused Light Ambient Lighting Powder - HOURGLASS | Ulta Beauty
 
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The formula that literally changed the game. It melts into skin for a creamy, expensive-looking glow that never looks glittery or chalky. This is an iconic highlighter. ✨🥂
Champagne Pop Smashbox X BECCA Shimmering Skin Perfector Pressed Highlighter - Smashbox | Ulta Beauty
 
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Four iconic glows in one. These buttery powders melt into skin for a seamless, sun-kissed finish that never looks chunky or glittery. ☀️✨
Sun Dipped Sun Dipped Glow Kit Powder Highlighters - Anastasia Beverly Hills | Ulta Beauty
 
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The ultimate oil-control hack. It lowers the temp of your makeup to stop shine before it starts. Stay matte and locked in for 16 hours. 🧊🚫✨
De-Slick Oil Control Makeup Setting Spray for Oily Skin | Urban Decay

The Eye Edit

From velvet mattes to diamond-like shimmers. This curated set defines and dramatizes with pro-level pigments and 24-hour staying power.

 
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The secret sauce for perfect eyes. It makes every shadow look 10x more vibrant and stops creasing in its tracks for a full 24 hours. 🧪✨
0.33 oz Original Eyeshadow Primer Potion - Urban Decay Cosmetics | Ulta Beauty
 
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The ultimate insurance for your eyes. It’s waterproof, boosts pigment, and has a "grip" that holds glitters in place all day and night. 🛡️✨
Translucent Shadow Insurance 24-Hour Eye Shadow Primer - Too Faced | Ulta Beauty
 
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The Space Cowboy hype is real. It gives your lids a wet, diamond-like shimmer that looks incredibly expensive and lasts all night long. All of these shades are incredible, but I always find myself going back to this shade.✨🌌
Space Cowboy 24/7 Moondust Glitter Eyeshadow Singles - Space Cowboy
 
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The shimmer finish gives that "expensive" wet-look glow. It’s silky, light-reflective, and stays vibrant for 16 hours without the fallout. ✨🌌
24/7 Moondust Eyeshadow - Urban Decay Shimmer Finish
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These are the velvet of eyeshadows. Super pigmented, zero chalkiness, and they blend themselves. The perfect travel-friendly matte staple. 🎨✨
PRO Matte Eye Shadow Palette
 
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One coat gives you fluffy, long lashes; two coats give you drama. It’s the gold standard for volume that actually holds a curl all day. 👁️🖤
Black Better Than Sex Volumizing & Lengthening Mascara - Too Faced | Ulta Beauty
 
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This wand is magic for short lashes. It hooks onto every tiny hair to give you insane length and separation that looks like extensions. 👁️✨
Black They're Real! Lengthening Mascara - Benefit Cosmetics | Ulta Beauty
 
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The undisputed GOAT of brows. It’s waterproof, smudge-proof, and one jar lasts an eternity. Perfect for high-definition, 24-hour arches. 🤨💪
Blonde DIPBROW Waterproof, Smudge Proof Brow Pomade - Anastasia Beverly Hills | Ulta Beauty
 
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Creamy like a liquid but stays put like a tattoo. It glides on with zero tugging and it stays locked in. ✏️💦
Zero 24/7 Glide-On Waterproof Eyeliner Pencil - Urban Decay Cosmetics | Ulta Beauty

The Signature Scent

Your invisible accessory. This section features timeless, airy fragrances designed to leave a clean, sophisticated, and lasting impression.

 
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The ultimate "clean" scent. It smells like fresh air and expensive soap—perfect for everyday wear. 🧼🌸✨
2.0 oz Amazing Grace Eau de Toilette - Philosophy | Ulta Beauty
 
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The "white t-shirt" of scents. Crisp, soapy, and modern. It smells exactly like a fresh shower and luxury linens. Effortlessly clean. 🧼👕✨
2.0 oz Pure Grace Eau de Toilette - Philosophy | Ulta Beauty
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Pro-Level Skincare

 
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My breakout insurance policy. It literally vacuums out your pores—you can see it working. Worth every penny for a 10-minute skin reset. 🧖‍♀️🖤
Glamglow SUPERMUD Clearing Treatment 1.7 oz