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RARE BEAUTY✨ S E L E N A✨
18
items 
What it is: A weightless, long-lasting liquid blush that blends and builds beautifully for a soft, healthy flush. Available in matte and dewy finishes.
Soft Pinch Liquid Blush
What it is: An innovative powder highlighter that gives skin an instant glass-like sheen for an easy, natural-looking glow that lasts.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percen...
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percen...
Positive Light Silky Touch Highlighter
What it is: A silky, second-skin liquid highlighter that creates a lasting, soft, and luminous finish.
Positive Light Liquid Luminizer Highlight
What it is: An innovative breathable foundation that combines the weightless feel of a serum with buildable medium coverage for truly layerable wear.
Skin Type: Normal and Combination
Coverage: Medium
Skin Type: Normal and Combination
Coverage: Medium
Liquid Touch Weightless Foundation
What it is: A flexible tinted moisturizer that immediately blurs skin with glowy, light to medium coverage, all while hydrating and protecting skin from the sun.
Positive Light Tinted Moisturizer Broad Spectrum SPF 20 Sunscreen
What it is: A breakthrough bronzing stick for a quick and visible sunkissed glow with a smooth, seamless, second-skin finish—just swipe on, blend, and go.
Warm Wishes Effortless Bronzer Sticks
What it is: A refillable two-in-one compact of touch-up essentials—blotting papers and a radiant powder-filled puff—for freshening up on the go.
Blot & Glow Touch-Up Kit
What it is: An easy-glide, waterproof liquid eyeliner with up to 800 vegan bristles to lay down long-lasting, ultra-black lines with perfect precision every time
Perfect Strokes Matte Liquid Liner
What it is: A breakthrough, mistake-proof, liquid-like cream blush that melts into a second skin for the most natural-looking wash of soft-focus color.
Stay Vulnerable Melting Cream Blush
What it is: A universal mascara with a unique eye-hugging brush to lift, lengthen, curl, and volumize every lash type for a lusher look.
Perfect Strokes Universal Volumizing Mascara
What it is: A weightless, liquid-to-powder eyeshadow that blends seamlessly for a quick, buildable wash of long-lasting, waterproof, crease-resistant color.
Stay Vulnerable Liquid Eyeshadow
What it is: A limited-edition set featuring an eyeshadow palette of rich, crease-resistant shades and a universal mascara to lift, lengthen, curl, and volumize.
Mini Sincerely Me Eye Essentials
What it is: A limited-edition eyeshadow palette featuring six ultra-creamy, blendable, one-swipe shades in rich jewel-tone shimmers.
Magnetic Spirit Eyeshadow Palette
What it is: A limited-edition eyeshadow palette featuring six ultra-creamy, blendable, one-swipe shades in glimmering warm neutrals and vivid bolds.
Confident Energy Eyeshadow Palette
What it is: A precise, dome-shaped powder brush with a soft, tapered tip that’s fluffy enough for all-over blending, yet firm enough for precise application.
Always An Optimist Powder Brush
What it is: A feathery soft blush brush that blends pigment-rich formulas with ease—ideal for applying liquids and creams for a soft diffused finish.
Soft Pinch Blush Brush
What it is: A cruelty-free concealer brush with uniquely sculpted bristles and a pointed tip for precise coverage.
Brush Formulation: All Formulas
Brush Formulation: All Formulas
Liquid Touch Concealer Brush
What it is: A small, tapered precision brush that makes it easy to sweep on highlighter exactly where you want it.
Positive Light Precision Highlighter Brush