TikTok can’t stop talking about these must-have products—see what all the hype is about!
Sections
8
Beauty & Skincare
Home & Lifestyle
Pet
Accessories
Tech
Books
Beauty & Skincare
Clinique's Black Honey Almost Lipstick has become a viral sensation on TikTok, with the hashtag #BlackHoney amassing over 242 million views. This sheer, buildable lipstick adapts to your natural lip color, delivering a universally flattering berry ti...
Clinique Almost Lipstick Tinted Balm - Black/Pink
Viral lash transformations made this a TikTok staple, with users swearing it gives a falsies look in one coat. It’s become a go-to for long, lifted lashes on a budget.
L’Oréal Paris Telescopic Lift Mascara, Black
This gentle cleanser has been blessed With over 878 million views on #CeraVe and a top spot among skincare brands on TikTok, this cleanser is a fan favorite. TikTokers rave about its gentle, non-stripping formula that leaves skin feeling clean and hy...
CeraVe Hydrating Facial Cleanser for Dry Skin
This product started as a TikTok exclusive but is not widely available. The beauty girlies can't stop talking about it.
Maybelline Colossal Bubble Washable Mascara
Seen in over 40 million views on #HairTok, this brush is a game-changer for pain-free detangling. TikTokers swear it glides through knots without pulling—leaving hair smoother, shinier, and way less stressed.
Tangle Teezer Original Detangler Brush, Pink
Seen in over 40 million views on #HairTok, this brush is a game-changer for pain-free detangling. TikTokers swear it glides through knots without pulling—leaving hair smoother, shinier, and way less stressed.
Tangle Teezer Fine & Fragile Detangler Brush
Featured in over 12 million TikTok views under #HairRituel and #LuxuryHairCare, this ultra-luxe shampoo is trending for transforming dry, unruly hair into silky, glass-like strands. Beauty influencers swear it’s “worth every penny” for that spa-at-ho...
Sisley Paris Revitalizing Straightening Shampoo
💧 BYOMA Moisturizing Gel Cream Why it's trending: This lightweight, fast-absorbing gel cream is celebrated for its cooling texture and antioxidant-rich formula. TikTok users love its affordability and skin-replenishing benefits, making it a staple i...
1.6 oz Moisturizing Gel Cream - BYOMA | Ulta Beauty
Why it's trending: Known for its intense pigmentation and blendability, this blush has become a TikTok favorite. Users showcase its ability to provide a natural flush with just a tiny amount, emphasizing its longevity and value.
Soft Pinch Liquid Blush
Why it's trending: This lip oil offers a glossy finish while nourishing the lips. TikTokers rave about its non-sticky formula and the subtle tint it provides, making it a go-to for everyday wear.
Lip Glow Oil
Why it's trending: Praised for its skin-soothing properties, this facial spray has gained popularity for calming redness and irritation. TikTok users highlight its effectiveness in maintaining clear skin, especially for sensitive types.
SOS Daily Rescue Facial Spray with Hypochlorous Acid
Why it's trending: This serum imparts a dewy glow, making it a TikTok sensation. Users demonstrate its dual function as both a skincare product and a natural highlighter, emphasizing its versatility
Watermelon Glow Niacinamide Dew Drops Serum
Why it's trending: Known for its irresistible scent and skin-firming properties, this body cream has become a staple in many TikTok skincare routines. Users often highlight its fast-absorbing texture and lasting fragrance.
Mini Brazilian Bum Bum Visibly Firming Refillable Body Cream with Caffeine-Rich Guaranà
Why it's trending: This product offers a natural contour and bronzed look, which TikTokers love for its creamy texture and buildable coverage. It's frequently featured in tutorials for achieving a sun-kissed glow.
SoftSculpt Transforming Skin Enhancer®
Why it's trending: This lip balm is celebrated for its hydrating properties and glossy finish. TikTok users appreciate its range of flavors and the immediate relief it provides to dry lips.
Lip Butter Balm for Hydration & Shine
Why it's trending: These peel pads are lauded for their ability to exfoliate and brighten the skin. TikTokers often share before-and-after results, showcasing improved skin texture and clarity.
Mini Alpha Beta® Universal Daily Peel Pads
Why it's trending: This serum doubles as a primer, providing hydration and a radiant base for makeup. TikTok beauty enthusiasts highlight its ability to keep makeup looking fresh throughout the day.
Glowy Makeup Serum
I've been using this serum for a month, and my skin has never looked better. The breakouts have diminished, and my complexion is noticeably brighter. It's become a staple in my skincare routine
Niacinamide 10% + Zinc 1%
These reusable eye masks are a game-changer. They hold my serums in place, ensuring maximum absorption. Plus, they're eco-friendly and save me money in the long run.
Dieux Forever Eye Mask Eye Reviver Mask 0.5 oz
This tool has transformed my morning routine. I can dry and style my hair in half the time, and it leaves my hair looking salon-fresh every time
REVLON One-Step Volumizer Hair Dryer & Styler
Home & Lifestyle
Blowing up with over 20 million views on #CleanTok, the VaBroom makes sweeping weirdly fun. TikTokers love how it vacuums dirt piles with one tap—no dustpan, no mess. Cleaning just got way easier (and way cooler).
Vabroom Cordless 2-in-1 Sweeper & Vacuum
Blowing up with over 45 million views on #CandleTok and #CozyTok, this vintage-style warmer melts candles evenly without a flame. TikTokers love it for making any space instantly cozy, safer, and way more aesthetic—it's like mood lighting and aromath...
Candle Warmers Silver Hobnail Lamp
Trending with over 30 million views on #OrganizationTok and #PantryGoals, this spinning organizer is a game-changer for messy spaces. TikTokers love how it instantly transforms cluttered cabinets, fridges, and vanities—giving major "everything in its...
LazySpin 3 Pack Clear Lazy Susan Organizer
These LED strips have added such a cozy ambiance to my room. I love changing the colors to match my mood or the season
Tenmiro 130ft LED Strip Lights with App Control
Pet
Viral on #DogTok—this camera lets you check in on your pup, toss them treats, and even talk to them when you’re away. It’s like FaceTime, but for fur babies.
Furbo 360° Dog Camera w/Treat Dispenser
Tired of fur on everything? TikTokers swear this reusable roller actually works—and it’s oddly satisfying to use. No sticky sheets, no waste.
Chom Chom Roller Pet Hair Remover - Black
Accessories
JewelryTok is loving this luxe-looking chain—it’s smooth, shiny, and elevates any outfit. Looks expensive but won’t break the bank.
VALIJINA Bendable Snake Chain Necklace/Bracelet
With over 500 million views on #StanleyTumbler and #WaterTok, this viral cup is a hydration must-have. TikTokers are obsessed with its 40oz size, spill-resistant lid, and all-day temperature control. Fits perfectly in car cupholders—because staying h...
STANLEY Quencher H2.0 Tumbler with Straw
Tech
Seen in over 12 million views on #GadgetTok, this futuristic fingertip remote lets you scroll, swipe, and switch slides without touching your phone. TikTok creators love it for content recording, presentations, and hands-free reading—one tap and you'...
Bluetooth Smart Scrolling Ring Remote - Black
Why it’s trending: This gaming powerhouse features an Intel Core i9-14900HX CPU and an NVIDIA RTX 4080 GPU, delivering exceptional performance for AAA gaming and content creation. TikTok creators are showcasing its capabilities in high-frame-rate gam...
Legion Pro 7i Gen 9 (16″ Intel) Gaming Laptop
Books
The third installment in the Empyrean series, Onyx Storm continues the saga of Violet Sorrengail in a world of dragon riders and political intrigue. Its release sparked over a thousand midnight parties and sold 2.7 million copies in its first week, m...
Onyx Storm (Standard Edition)|Hardcover
Part of the Kings of Sin series, this steamy romance delves into themes of desire and ambition. Ana Huang's authentic storytelling and diverse characters have garnered her over a million followers on TikTok, with her books selling 19 million copies w...
King of Envy (B&N Exclusive Edition) (Kings of Sin #5)|BN Exclusive
Marking her adult debut, Alex Aster's Summer in the City explores the complexities of young love and self-discovery. The novel quickly became a New York Times bestseller, resonating with readers seeking a heartfelt summer read
Summer in the City (B&N Exclusive Edition)|BN Exclusive
This romantic comedy has charmed BookTok with its witty dialogue and emotional depth. Abby Jimenez's storytelling continues to captivate readers, making this a must-read for fans of contemporary romance .
Say You'll Remember Me (B&N Exclusive Edition)|BN Exclusive
Set against the backdrop of competitive hockey, this novel combines sports and romance in a compelling narrative. Its popularity on TikTok highlights the growing interest in sports-themed love stories .
The Graham Effect by Elle Kennedy
A cozy, enemies-to-lovers romance set in the charming town of Dream Harbor, this upcoming release is already generating buzz. Laurie Gilmore's previous works have amassed over 26 million views on BookTok, and this latest installment promises to deliv...
The Gingerbread Bakery (Dream Harbor, Book 5) (B&N Exclusive Edition)|BN Exclusive
A prequel to The Hunger Games, this novel delves into the origins of the dystopian world that captivated millions. Its release has reignited interest in the series, with fans eager to explore the backstory of Panem
Sunrise on the Reaping (A Hunger Games Novel)|Hardcover
This contemporary romance explores the unexpected connections formed through late-night radio calls. Its unique premise and heartfelt storytelling have resonated with readers looking for something different
First-Time Caller|Paperback
A poignant exploration of family dynamics and personal identity, this novel has been praised for its emotional depth and nuanced characters. Its literary merit has made it a favorite among BookTok's more introspective readers .
Mothers and Sons: A Novel|Hardcover
Health and Fitness
Ideal for those working from home, this under-desk treadmill allows you to stay active during the day without disrupting your workflow. Its slim design ensures it fits seamlessly into any space.
Lifepro 30in Portable Mini Walking Pad Treadmill
This compact massage gun delivers powerful percussive therapy to relieve muscle soreness and tension, making post-workout recovery convenient wherever you are.
TheraGun Mini by Therabody - Massage Gun
Replacing 15 sets of weights, these adjustable dumbbells are perfect for home gyms with limited space, allowing quick weight changes for varied workouts.
Bowflex SelectTech 552 Adjustable Dumbbells
Monitor your heart rate, sleep patterns, and activity levels with this advanced fitness tracker, helping you stay informed and motivated on your fitness journey.
Fitbit Charge 5 Health & Fitness Tracker
Renowned for its density and cushioning, this yoga mat provides excellent support and stability for various exercises, ensuring comfort during your practice.
Manduka PRO Yoga Mat - Non-Slip 6mm
This lightweight, portable system allows you to perform a full-body workout anywhere, using your body weight to build strength, balance, and flexibility.
TRX GO Suspension Trainer System - Grey
Combining comfort and functionality, these leggings offer tummy control and convenient pockets, making them a favorite for workouts and everyday wear.
THE GYM PEOPLE High Waist Yoga Pants with Pockets
Add variety to your fitness routine with these dice, which generate countless workout combinations, keeping your exercises fresh and exciting.
Fitness Dice: 7 Wooden Dice, 45,000 Routines
Toys & Collectables
I'm obsessed with these collectibles! Each one is so unique, and unboxing them is always a delightful surprise.
Kawaii Plush Keychain 6.67IN - Sky Yellow Labubu
I'm obsessed with these collectibles! Each one is so unique, and unboxing them is always a delightful surprise.
Okunitox Labubu 3rd Gen Plush Keychain
I'm obsessed with these collectibles! Each one is so unique, and unboxing them is always a delightful surprise.