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Brown Girl Friendly Makeup Products That Won't Break the Bank

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As a black girl with deep skin, when I first got into makeup, my first hurdle was finding makeup that would actually show up on my skin tone. After that? I needed beauty products that lasted all day and didn't dry out my already dry skin. These are t...
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For the Face

When I first got into makeup, I watched someone apply theirs to understand because I was like… I had ZERO experience. When I realized that makeup was like painting on a canvas? I. FELL. IN. LOVE. It's like it all made sense. And prepping that canvas ...

 
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I love blending foundation with a sponge > brush every single time. Every single time, honey! And this? Been a return customer for over a decade.
Miracle Complexion Makeup Sponge Duo - Real Techniques | Ulta Beauty
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If you have dry skin, use a cream foundation. And this? I contour, I prime my eyes, do all the things with this one palette. It's genius, I'm telling you. I don't even need concealer with this. Never have. 💁🏾‍♀️
e.l.f. Cream Contour Palette
 
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I. Love. Blush. I do. It's the aspect of my makeup routine that I always find that I smile after applying it. I don't know what it is about it, but it makes me feel so feminine and flirty and just… it warms me. 🥰 That being said, I didn't realize ho...
Primer-Infused Matte Blush
 
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After Coloured Raine went out of business (BEST LIQUID LIPSTICK I EVER HAD TO THIS DAYYYY 😭😩), I cried because I lived in their products and they had the BEST highlighter ever. As I softened up my glam looks, however, I realized that I loveeeedd th...
e.l.f. Halo Glow Silky Powder Highlighter

For the Eyes

Eye makeup is one of my favourite parts of my beauty routine. It sets the mood for the rest of my look— like what blush or lip colour I'm going for that day. These are my faves.

 
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Morphe. What can I say like… truly? I trust no other. When I say I need pigment, I mean… I need pigment and after being disappointed trying brands like Urban Decay (it's like did I even put anything on even with a good primer?!?!), I was FLOORED with...
ChromaPlus 12-Pan Eyeshadow Palette
 
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TO THIS DAY this is the BEST drug store mascara that I've ever tried. LOVE the wand (I threw out my Sky High mascara simply because the wand was the bane of my existence 😤) and both the waterproof and the regular versions are FANTASTIC. The waterpro...
Maybelline Lash Stiletto Ultimate Length Waterproof Mascara
 
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This is my current main squeeze after deciding to try to go without falsies for a while. I love it. The volume, the length, it's just 🤌🏾
Incredi-curl Mascara
 
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This is my favourite eye pencil. It's one of my favourite things on the planet for giving my eyes that POP, because I live in the shade Calling Your Buff on my waterline. You have to scccooouuurrrrr for this thing, though. Like, it's a GREAT drug sto...
wet n wild, Color Icon, Kohl Eyeliner, 607A Calling Your Buff, 0.04 oz (1.4 g)
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I you want to play with a great eye pencil? The shades are super pigmented and just perfection. And the color SHOWS UP EVEN WITHOUT PRIMER. They're just divine!
Milk Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil - NYX Professional Makeup | Ulta Beauty

For the Lips

This is my second favourite part of the makeup process. I just love deciding what's going to be the icing on the cake to my look (I'm a soft glam forever girlie, so I'm full face til I die 😂) and these are the products that never fail me.

 
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For me, these are hands down the holy grail of liquid lipsticks. I promise you, you just can't get better than this. My favourite shades? Check out Low Cut and Strip N Tease for SURE, and I'm also a big fan of Xxtended, Stamina, and Unlaced. ♥️
Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick - NYX Professional Makeup | Ulta Beauty
 
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I didn't get the hype of lip liner until I invested in these. Listen— creamy formula that lasts all day and doesn't really need reapplication when you eat, even if your lipstick needs a touch up. Seriously? I just adore the formula and how well they ...
L'Oréal Colour Riche Lip Liner - | Ulta Beauty

Makeup Gurus With Tutorials I Love

Some of these women, I just love watching them try makeup looks because they inspire me. Others, when I need to know what works or not, I run to them. They never steer me wrong just to promote a product or PR package, and that matters to me.

 
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She's my fave. Like out of all the makeup gurus, she's just… I dunno, I can listen to her and feel like she's just keeping it real, and she's one of the makeup girlies that helped me understand that if I look at doing makeup as an art form? It just… ...
Alexandra Anele on YouTube
 
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This woman right here? She basically taught me everything I know. I absolutely adore her style because well… not someone drawn to the baddie aesthetic or anything like that, I found her makeup tutorials spoke to me after falling in love with the 90s/...
Smitha Deepak on YouTube
 
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If I ever need to know, “Will this work on my skin tone?” This is where I run. Every single last time. Never disappoints. 🙌🏾✨
OHEMAA on YouTube
 
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I genuinely just love her style. That's all. 😂♥️
Monica Ravi-Conway on YouTube