I’ve been a longtime fan of e.l.f. because they consistently deliver high-quality products without the high price tag. From skin-prep to glam finishes, their lineup proves that great makeup doesn’t have to break the bank. These are my tried-and-true ...
This gel-based primer grips your makeup like a dream, ensuring it stays put all day. Infused with hyaluronic acid, it also provides a hydrating base for your skin.
e.l.f. Power Grip Face Primer
This smooths out my skin so nicely it’s basically a filter in a jar. Especially helpful on those mornings when I didn't quite get enough sleep (again).
Poreless Putty Face Primer | e.l.f. Cosmetics
I mix a bit of this with foundation and suddenly I look like I drink water, sleep well, and journal. Spoiler: I don’t do any of those consistently.
Light but buildable—perfect for when I want to look “done” without looking cakey. Bonus: it doesn’t slide off my face if I’m having a hot flash moment.
Flawless Lightweight Liquid Foundation | e.l.f. Cosmetics
Skincare, makeup, and sun protection in one? Yes, please. Great for busy mornings when I just need to slap something on and look alive.
Camo CC Cream SPF 30 - Color Correcting Cream | e.l.f. Cosmetics
Doesn’t crease up or dry out my under eyes (a miracle at this point). Covers mom-bags and teenager-induced breakouts like a champ!
Hydrating Camo Concealer | e.l.f. Cosmetics
Creamy, glowy, and somehow foolproof. I just tap it on with my fingers and boom—cheeks that look fresh, not stressed.
Makes me feel a little extra in the best way. Gives a glow that says, “I sleep 8 hours and drink smoothies” when I really had coffee and 5 hours of sleep.
Halo Glow Blush Beauty Wand - e.l.f. Cosmetics
It really doesn’t budge. I’ve cried, rubbed my eyes, and still came out looking like I meant to wear eyeliner.
No Budge Waterproof Retractable Eyeliner | e.l.f. Cosmetics
Volumizes without turning my lashes into spider legs. Love how it makes me look awake—even when I’m dragging.
Lash It Loud Volumizing Mascara | e.l.f. Cosmetics
Moisturizing with a hint of color—perfect for school pickups or grocery runs when I want to look a little polished.
Glow Reviver Tinted Lip Oil | e.l.f. Cosmetics
This thing is magic in the winter. A couple swipes and my lips are baby soft, ready for lipstick or just a cozy balm.
e.l.f. Sugar Lip Exfoliator | e.l.f. Cosmetics
I’ve tried pricier moisturizers, but I keep coming back to this one. It’s gentle, hydrating, and doesn’t make me break out. 10/10 Tia - approved.
Holy Hydration! Face Cream - e.l.f. Cosmetics
Blends like a dream and doesn’t eat half my product. The angled edge makes it easy to reach all the spots with ease!
Angled Silicone Face Sponge - e.l.f. Cosmetics
These brushes are soft, durable, and apply product evenly without streaking. The accessories, like the brush cleaner and drying rack, keep everything organized
Lightweight and fast-absorbing, this gel moisturizer delivers a serious hydration boost without feeling greasy. It layers well under makeup and leaves skin looking fresh!