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Viral Ulta Beauty Finds Under $25 πŸ’„

Purple Star emoji 15 items
I've rounded up the most viral TikTok beauty finds under $25 that you can grab at Ulta! These are my tested and recommended budget beauty essentials for beginners β€” from skincare steals to makeup must-haves and hair heroes. Every product is under $25...
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Tiffany Nicole profile picture
I use this gentle foaming cleanser every morning and night. It removes oil without stripping my skin and is perfect for my combination skin.
CeraVe - 12.0 oz Foaming Facial Cleanser
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Tiffany Nicole profile picture
I use this serum every night to control oil and minimize my pores. It's incredibly affordable and has visibly improved my skin texture.
1.0 oz Niacinamide 10% + Zinc 1% Serum for Oily Skin
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Tiffany Nicole profile picture
I pat this snail mucin essence on after toner for intense hydration. My skin looks plumper and more radiant every morning.
3.38 oz Advanced Snail 96 Mucin Power Essence - COSRX
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Tiffany Nicole profile picture
I use this water gel moisturizer every morning for lightweight hydration. It absorbs instantly and keeps my skin plump all day.
Hydro Boost Hyaluronic Acid Water Gel Moisturizer
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Tiffany Nicole profile picture
I swipe this alcohol-free toner on after cleansing to balance my skin. It minimizes my pores and preps my skin for serums.
Unscented Witch Hazel Facial Toner - Thayers
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Tiffany Nicole profile picture
I use this liquid filter as a glowy primer under my foundation. It gives me that lit-from-within TikTok glow for under $15.
3 Light/Medium Halo Glow Liquid Filter - e.l.f. Cosmetics
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Tiffany Nicole profile picture
I use this concealer every day to brighten my under-eyes. It covers dark circles without creasing and looks so natural.
Maybelline - 095 Instant Age Rewind Eraser Dark Circle ...
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Tiffany Nicole profile picture
I wear this butter gloss daily for soft, non-sticky shine. The shade range is amazing and it never feels goopy.
NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss
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Tiffany Nicole profile picture
I use this mascara for insane length that never clumps. The thin brush separates every lash for a false-lash effect.
L'OrΓ©al Paris Telescopic Original Washable Mascara
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Tiffany Nicole profile picture
I sweep this baked blush on my cheeks for a natural luminous glow. The Luminoso shade is perfect and lasts all day.
Luminoso Baked Blush - Milani
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Tiffany Nicole profile picture
I dust this highlighter on my cheekbones for an affordable glow. The Blossom Glow shade gives the perfect lit-from-within radiance.
Wet n Wild - Blossom Glow MegaGlo Highlighting Powder
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Tiffany Nicole profile picture
I massage this rosemary mint oil into my scalp weekly for growth. It tingles in the best way and has made my hair so much thicker.
Mielle - Rosemary Mint Scalp & Hair Strengthening Oil
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Tiffany Nicole profile picture
I scrunch this curl cream into my damp hair for defined frizz-free curls. It gives my waves amazing bounce without any crunch.
6.0 oz Curl Talk Defining & Frizz Taming Hair Cream
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Tiffany Nicole profile picture
I spray this dry shampoo on my roots to refresh second-day hair. It absorbs oil instantly and adds volume without residue.
7.62 oz Original Dry Shampoo - Batiste
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Tiffany Nicole profile picture
I apply this gripping primer before foundation for all-day wear. It keeps my makeup locked in place even through humidity.
Power Grip Primer - e.l.f. Cosmetics