This is my beginner-friendly UGC setup. You don’t need expensive equipment to land brand deals, you need good lighting, clear audio, and intentional storytelling. This is everything I use to create paid-ready content from home.
yes, i do still use this one. brands don't care about expensive cameras, they care about quality and storytelling.
Apple iPhone 13
The ring light that makes my content look brand-ready. Lighting matters more than the camera you use. Good lighting = better quality
Ring Light
this is the exact tripod i use for skincare demos. it helps me film hands-only product demos. you can have a normal one, but i would say you'll end up buying a flexible like this in the future because it's much effective.
Tripods for iPhone: Durable, Versatile Options
you don't need the best microphone in the market to start making content. this one is more than enough!
Mini Mic Pro
brands LOVE clean backgrounds because it feels ad-ready. so i'll definetly add one of these to the list!
Photo Backdrop Board 10pcs 20 Patterns
i personally edit everything with just my phone and capcut!
CapCut Pro: Boost Video Editing Efficiency | CapCut - AI Tools
heres where you'll plan and organize everything, from pitches to videos to record.
Notion
believe me, you'll need to take tons of pictures, you'll need an aesthetic mirror.
CONCETTA 59"x16" Arched Full Length Mirror, Full Body Standing Mirror Floor ...
you'll need depth for your photos and videos and these look so cute on camera!
Bubble Candle
of course you don't need this to record but you do need depth in your videos and this might help! i love cute small ones but there's variety