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My Creator Kit: Tools I Use to Film Social Media Content at Home

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Whether you’re just getting started or leveling up your content game, having the right tools makes a huge difference. I’ve compiled a list of my favorite creator tools that help with everything from filming and editing to organizing ideas and managin...
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Tripods

Hands-free filming just got easier. These tripods, stabilizers, and filming accessories are must-haves for creators filming solo at home or on the go.

 
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If you're shooting product shots or food content a bendable tripod is a must! This is the one that I use. I love that it's affordable and sturdy. I use it all the time!
CAMBOFOTO 87" Flexible Phone Tripod Stand
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If you like to stream or create content on your iPad then you need this tablet tripod!
LIUGAST 63-inch Tripod Stand for iPad/Tablets
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If you like to shoot content with a DSLR then you need a sturdy tripod. This is the one I have used for the past three years. It works so well!
Aureday 74'' Tripod with Remote & Bag

Lighting

Lighting is one of the most important elements when filming! Here are a few of the lights I use to create a more professional look!
 
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I use this with my Godox SL-60W to create natural looking lighting. It comes with a bunch of adapters so it can look like the light is peeking through a window!
Bowens Mount Optical Snoot Flash Projector
 
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I use this light for product and food shots. It gives you nice natural looking lighting and is so easy to set up!
Godox SL-60W LED Video Light 5600K Bowens
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Tracy Colon profile picture
I use this tripod for my Godox SL-60W light. You can use it for other lights as well. And it's very sturdy and folds up easily!
Amazon Basics Aluminum Photography Tripod
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This is the main light I use for my reels and photos. I have had this Neewer brand right light for over 5 years and it's still in great shape! I like that it comes with different attachments so you can change the feel of your lighting.
NEEWER 18" Ring Light Kit with Stand & Holder
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The famous Alix Earle light! I always take this light on the go! It's perfect for shooting content at restaurants or cafes! The charge lasts a while and it's compact so it's easy to travel with!
Newmowa 60 LED Rechargeable Clip Fill Light

Editing Apps

From Reels to YouTube, these are the best video and photo editing apps for creators. Easy to use, mobile-friendly, and powerful enough to take your content to the next level.

 
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I use Adobe Lightroom to edit all of my photos! It's only $10 a month and totally worth it! It's also beginner friendly!
Photo editing and organizing software | Adobe Photoshop Lightroom
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CapCut is by far my favorite app for editing short form video! It has a ton of features, lots of font options and is user friendly!
CapCut | All-in-one video editor & graphic design tool driven by AI
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Planning & Organization

Stay on top of your content calendar and creative ideas with the best digital planners, notebooks, and project management tools. These are perfect for creators juggling multiple platforms and deadlines.

 
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Notion is my favorite way to organize my content. There is a learning curve when you first start using it but it gets easier and faster! Not only do I use it for content creation but for my own personal goals as well!
Notion
 
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I've moved from Trello to Notion but I still think that Trello is one of the best ways to organize your content calendar or anything else that you need to keep organized. It's a great project management platform!
Capture, organize, and tackle your to-dos from anywhere | Trello
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Audio

Crystal-clear sound can make or break your videos and podcasts. These microphones, recorders, and audio tools are ideal for content creators who want professional-quality sound without the studio price.

 
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Good audio is a must! I always use my iPhone mic for my voice overs or talking head videos!
MAYBESTA Wireless Lavalier Mic for iPhone
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I haven’t used this mic but it has great reviews and has noise cancelling features!
PQRQP 3-in-1 Wireless Lavalier Mic, 328ft

Graphic Design

Create eye-catching graphics, Reels covers, and social posts with these beginner-friendly design tools I use almost daily. These toosl will help you create scroll-stopping visuals with these graphic design tools. Whether you’re designing Pinterest pi...

 
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I have been experimenting with Adobe Express lately. It's easy to use and similar to Canva!
Adobe Express
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I use Canva for all my graphics. I pay to have all of the features and it's under $15 a month! They also integrated a lot of new AI features to make creating even easier!
Canva

Courses & eBooks

Invest in your growth with these helpful digital courses and ebooks for content creators. Learn how to grow on social media, pitch to brands, improve your content strategy, and turn your passion into profit.

 
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This is the best Pinterest course that I have completed. Serena provides so much information and makes it easy to understand. If you have question you can always reach out to Serena as well!
The Profitable Pin Formula & Support Community by @digitalsuccesswserena | Stan
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This is a great course for SEO for beginner bloggers. It is one of the most affordable courses that I could find. The only thing is you must complete the course within a time frame and do not have lifetime access
SEO Masterclass
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Cameras and Lenses

A curated list of beginner-friendly and pro-level cameras and lenses perfect for content creators. Whether you're filming beauty tutorials, lifestyle content, or travel vlogs—this gear will help you shoot crisp, high-quality visuals.

 
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I recently purchased this lens to get close up product shots. I'm still getting used to using it but it has high ratings is a very nice quality. You can also get wide angle shots!
Xenvo Pro Lens Kit for iPhone & Android
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I use this for portrait photography and occasionally product photos.
Nikon 35mm f/1.8G AF-S DX Lens (Renewed)
 
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This is the camera I use when I want professional looking photos.
Nikon Z 7II Ultra-Res Full-Frame Mirrorless