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My Creator Kit: Tools I Use to Film Social Media Content at Home

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Whether you’re just getting started or leveling up your content game, having the right tools makes a huge difference. I’ve put together a list of my favorite creator tools that help with everything from filming and editing to organizing ideas and man...
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Creator Gear

Cameras, tripods, ring lights, smartphone mounts, mics—everything you need to shoot high-quality photo and video content. These are the essentials I use to capture crisp, professional-looking content—whether I'm filming Reels, YouTube Shorts, or UGC ...

 
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If you're shooting product shots or food content a bendable tripod is a must! This is the one that I use. I love that it's affordable and sturdy. I use it all the time!
CAMBOFOTO 87" Flexible Phone Tripod Stand
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If you like to stream or create content on your iPad then you need this tablet tripod!
LIUGAST 63-inch Tripod Stand for iPad/Tablets
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If you like to shoot content with a DSLR then you need a sturdy tripod. This is the one I have used for the past three years. It works so well!
Aureday 74'' Tripod with Remote & Bag
 
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I recently purchased this lens to get close up product shots. I'm still getting used to using it but it has high ratings is a very nice quality. You can also get wide angle shots!
Xenvo Pro Lens Kit for iPhone & Android
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Lighting

 
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I use this with my Godox SL-60W to create natural looking lighting. It comes with a bunch of adapters so it can look like the light is peeking through a window!
Bowens Mount Optical Snoot Flash Projector
 
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I use this light for product and food shots. It gives you nice natural looking lighting and is so easy to set up!
Godox SL-60W LED Video Light 5600K Bowens
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I use this tripod for my Godox SL-60W light. You can use it for other lights as well. And it's very sturdy and folds up easily!
Amazon Basics Aluminum Photography Tripod
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This is the main light I use for my reels and photos. I have had this Neewer brand right light for over 5 years and it's still in great shape! I like that it comes with different attachments so you can change the feel of your lighting.
NEEWER 18" Ring Light Kit with Stand & Holder
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The famous Alix Earle light! I always take this light on the go! It's perfect for shooting content at restaurants or cafes! The charge lasts a while and it's compact so it's easy to travel with!
Newmowa 60 LED Rechargeable Clip Fill Light

Editing Apps

My go-to apps and software for editing photos, videos, and graphics quickly without sacrificing quality—perfect for creators on the move.

 
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I use Adobe Lightroom to edit all of my photos! It's only $10 a month and totally worth it! It's also beginner friendly!
Photo editing and organizing software | Adobe Photoshop Lightroom
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CapCut is by far my favorite app for editing short form video! It has a ton of features, lots of font options and is user friendly!
CapCut | All-in-one video editor & graphic design tool driven by AI
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Planning & Organization

Tools that help me plan my content calendar, batch ideas, and stay consistent across platforms—because creativity works best with a little structure.

 
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Notion is my favorite way to organize my content. There is a learning curve when you first start using it but it gets easier and faster! Not only do I use it for content creation but for my own personal goals as well!
Notion
 
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I've moved from Trello to Notion but I still think that Trello is one of the best ways to organize your content calendar or anything else that you need to keep organized. It's a great project management platform!
Capture, organize, and tackle your to-dos from anywhere | Trello
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Audio

Clear audio can make or break your content—these affordable mic options help you sound polished for voiceovers, interviews, and reels.

 
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Good audio is a must! I always use my iPhone mic for my voice overs or talking head videos!
MAYBESTA Wireless Lavalier Mic for iPhone
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Graphic Design

Create eye-catching graphics, Reels covers, and social posts with these beginner-friendly design tools I use almost daily.

 
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I have been experimenting with Adobe Express lately. It's easy to use and similar to Canva!
Adobe Express
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I use Canva for all my graphics. I pay to have all of the features and it's under $15 a month! They also integrated a lot of new AI features to make creating even easier!
Canva

Courses & eBooks

Level up your skills with these digital resources—great for creators who want to build their brand, blog, pitch brands, or dive into UGC.

 
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This is the best Pinterest course that I have completed. Serena provides so much information and makes it easy to understand. If you have question you can always reach out to Serena as well!
The Profitable Pin Formula & Support Community by @digitalsuccesswserena | Stan
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This is a great course for SEO for beginner bloggers. It is one of the most affordable courses that I could find. The only thing is you must complete the course within a time frame and do not have lifetime access
SEO Masterclass
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