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Growth Hacks & Resources For Every Digital Marketer

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I've spent years learning all about digital marketing. This curated list covers everything from must-have SEO tools and content creation platforms to expert-led learning resources and vibrant marketing communities. Here's some resources will help you...
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SEO & Analytics

The behind-the-scenes of what makes your marketing REALLY good

 
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Finding websites problems like broken links, metadata issues, or duplications is easy with this web crawler.
Screaming Frog SEO
 
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Google is the most searched search engine in the world. You want to make sure that your SEO ranks amongst the first page of Google!
Google Search Console
 
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Heat-mapping is an eggcellent (I know, bad joke!) way to find what visitors care most about on a website. This can help you analytically
Crazy Egg Heatmap Tool
 
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If you are looking for a place to keep track of keywords, website SEO, and other analyticals, Semrush isn't cheap but it's great if you are going to absolutely take action.
Semrush
 
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Personally, I have used Ubersuggest more because it is a great tool and it offers free features and learning videos (WIN!)
Ubersuggest: Keyword Research Tool
 
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Google is a great resource when you are looking for analytics and SEO resources. GA is an easy-to-use free way to get insights on making your business be better for the internet.
Google Analytics
 
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Looker studio is an easy way to create and keep track of reports related to your google analytics
Looker Studio - Google
 
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An all-in-one platform that helps you boost engagement and SEO with a simple search of your site
StyleAI

Content & Social Media Tools

Creating good content is what keeps your marketing memorable

 
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Stop believing you have the perfect headline. Ask for help! This free tool helps your headlines become more eyecatching and willing to read
Write Better Headlines: Headline Analyzer From CoSchedule
 
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Now this isn't a free platform, however you can get lots of good content out of this! This tool helps you find what your audience is looking for based on relevant posts you can create.
Quuu - Grow Your Audience
 
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I love this tool! You get 3 free searches a day if you sign up for free so use it strategically, however it is an exciting way to find what people are looking for.
AnswerThePublic
 
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I Literally live for Canva. I LOVE it so much. It has made my graphic design significantly better and it is easy to use. It has pre-sized templates for whichever platforms you are using and is very beginner friendly.
Canva
 
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Create simple videos for content (there is a free version available below the other pricing)
Lumen5
 
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I use Grammarly all the time. I hate reading social posts that have grammatical errors, so this is a life saver to help you stand out!
Grammarly

CRM & Automation

TAKE CARE OF YOUR LEADS! People make-or-break your business, so keep in touch with them easily

 
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Honestly, Hubspot is AMAZING. The interface is easy and you can easily make sure that all your ducks are in a row.
HubSpot
 
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I think automation is a gift when it comes to making sure your customers are happy while not being at their every beck and call
Zapier: Automate without limits
 
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Monetizing your website traffic is a must. Optinmonster is a tool that can help you with it.
OptinMonster - Most Powerful Lead Generation Software for Marketers
 
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Sending emails to remind people you are there to guide them is important. AC lets you do that by setting up email campaigns that will automatically send out on the day and time you choose
ActiveCampaign
 
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Like ActiveCampaign, MailChimp is headstrong and ready for email campaigns that are easy to set up
Mailchimp
 
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I feel like this is such a good way to really invite your audience to who you are and what you have to offer
Flodesk

Learning & Community Resources

Looking for more resources? Here's some of my fav videos and articles

 
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Did you know Google offers certification programs? And there is a large majority that are offered for free which is INSANE! I love these because you interactively learn about whichever field your in and at the end, if you pass you get a certificate w...
Online Courses with Certificates - Grow with Google
 
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This magazine is essentially Forbes but steadily focused on business effects and other industry standards.
Adweek
 
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I like to think of this as a blog with posts all about creating your best for the best
MarTech - Marketing News
 
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This is a podcast that covers the issues inside marketing. A nice thing to listen to at least weekly
Marketing Over Coffee Marketing Podcast
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Imagine being able to talk to an expert whenever you need and they have the answer for you? Growth Mentor is just that. Real people there to help you advance
Startup Mentors for Growth-Addicted Founders & Marketers ...
 
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Newsletters are my favs. And I wake up to a handful each morning. MB is one of the best newsy ones
Marketing Brew | Marketing News and Trends
 
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Online business is a magical thing when other people are willing to share about their experiences. Indie Hackers follows this principle
Indie Hackers: Work Together to Build Profitable Online Businesses
 
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Also a CRM, Hubspot is an all-in-one platform that also encourages users to check out some of their courses
HubSpot Academy
 
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Looking for some guidance with your writing? Copyblogger is an awesome tool for that!
Want superior results online? Start with superior writing - Copyblogger
 
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Learn the basics of creating epic content with canva's design school
Canva Design School (Free)
 
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Catch your audience attention with these helpful guides
Digital Content | Mailchimp

AI & Conversion Tools

AI has become an amazing helper when it is used properly. No excuses to not grow your list!

 
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If you aren't getting content ideas or using AI as a tool, then welcome to the 21st century. ChatGPT is the most popular, and I do use it a bit for my content creation ideas
ChatGPT - OpenAI
 
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Uses AI to personalize content with emotional triggers proven to drive engagement.
Persado AI: Leading Generative AI Text Content
 
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Website personalization tool that customizes web experiences based on visitor segments
Mutiny | Turn Your Website Into Your #1 Revenue Channel | Mutiny
 
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Building your landing page can be really fun and easy! I use multiple just because I like the different options but Convertri is fun and offers 3 free subdomains for your landing page
Convertri - The World's Fastest Funnel Builder
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I have spent a lot of time on CF and I really like it. I like the usability and I get it, it's not cheap and it simply isn't for everyone but I like it!
ClickFunnels
 
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Setting up your page on WordPress? This plugin lets you capture your leads
Thrive Leads: The Smart WordPress Lead Generation Plugin