Because your makeup can look expensive without being expensive. Drugstore gems with gorgeous formulas, luxe finishes and serious high-end energy — all without the high-end price tag.
Sections
8
The Perfect Base
Conceal & Perfect
Bronzed & Sculpted
Blush Obsession 🎀
Eyes on Me
Lash Goals
The Perfect Base
foundations
The “your skin but better” foundation ✨ Super lightweight and skin-like with beautiful medium coverage—no cakiness, patchiness or heavy feel. My everyday go-to, and when I want more glam, I simply build it up with concealer. Plus, Maybelline has such...
Fit Me Matte + Poreless Foundation
The definition of multi-use done RIGHT. ✨ One of Maybelline’s newer Lifter releases, and I completely understand why this one took off. Pick your skin shade for a creamy foundation stick, go darker for contour, or keep it in your bag for effortless t...
Lifter Stix Creamy Multi-Use Makeup Stick
Conceal & Perfect
Concealers
Flawless-skin energy without the high-end price tag ✨ Gives you great coverage exactly where you need it—under eyes, blemishes, dark spots and little imperfections—while still blending beautifully into the skin. Perfect for getting that smooth, even,...
Concealers Makeup
A drugstore ICON for a reason ✨ Maybelline seriously knows how to do affordable makeup, and this concealer is one of their standouts. The coverage blends beautifully for that smooth, flawless finish, but the real star is that sponge applicator — SO e...
Concealer Makeup & Colour Correctors
Bronzed & Sculpted
Bronzer/Contour
SHEGLAM is such a fun affordable find, and this bronzer is one of the standouts. 🤎 The shade gives that gorgeous sun-kissed warmth without looking muddy or overdone, and it blends SO easily into the skin. No harsh lines, no obvious bronzer sitting o...
SHEGLAM Sun Beam Matte Liquid Bronzer - Terracotta
Coming from someone who usually chooses liquids over powders, this one surprised me. 🤎 It’s SO lightweight and natural-looking — my go-to when I want that effortless “no-makeup makeup” look. Just a soft wash of warmth that gives the skin the prettie...
Rimmel London Natural Bronzer 002 Sun Bronze 14g
Blush Obsession 🎀
Blushes
If blush is your thing, this one is SUCH a pretty find. 🌸🍑 One of my SHEGLAM favourites — the shade I use has this gorgeous pink-meets-peachy-orange undertone that instantly brings warmth and life back into the face. It has the same easy-to-blend f...
Blush Makeup
My #1 blush. No competition. 🎀💕 And that’s saying A LOT coming from a huge blush girly! The formula literally glides and melts into the skin, blending out so seamlessly that the colour looks like it’s coming from within rather than sitting on top. ...
Camo Liquid Blush
My little orange-blush underdog 🍊🧡 When pink or red feels like a bit too much, this is what I reach for to give my cheeks that warm, sun-kissed flush instead. It’s one of those Maybelline products I barely hear anyone talk about, but it works SO we...
SUNKISSER Multi-Use Glow Liquid Blush and Bronzer
Such a fun little 2-in-1 find ☁️💕 This is genuinely one of the more unique makeup products I’ve tried — the mousse texture feels SO smooth and velvety, while the pigment gives you exactly the right amount of colour without feeling like too much. Che...
Cloudtopia Cheek and Lip Mousse
I’m usually a liquid-blush girl, but this powder earned its place in my routine. 🎀 It gives a soft wash of pigment rather than overpowering the cheeks, so I love layering it over liquid blush after setting my makeup — it helps lock the colour in whi...
Maybelline Fit Me True-to-tone Blush - Coral
Eyes on Me
Eye Shadow Palletes
If you’re “not an eyeshadow person,” start HERE. 🤎✨ The neutral shade range makes it so easy to add just a little definition without feeling like you’re wearing a full eye look. We seriously underestimate how much a soft wash of eyeshadow can pull e...
Eyeshadow Palettes: Vibrant Shades for All Skin Tones
Lash Goals
Mascaras
The drugstore mascara every girl either owns or needs to try. 🖤✨ No annoying clumps — just instantly lifted, longer-looking lashes with gorgeous definition. I’ve only used the black and the pigment is SO good, but it comes in other colours too. An e...
Maybelline Lash Sensational Sky High Mascara Blackest ...
A little local gem I’ll always keep stocked. 🖤✨ This is my perfect everyday mascara — super lightweight and gives my lashes beautiful definition without making them look overly dramatic or done-up. When I want full glam I’ll reach for something bold...
Shop The Lenghtening & Volumizing Mascara
A solid everyday mascara 🖤 Gives the lashes nice definition and volume with an easy-to-wear finish. Simple, affordable and does the job!
Scandaleyes Reloaded Mascara
Affordable lashes that give FULL glam energy. ✨👀 These are surprisingly lightweight and sit beautifully on the eyes without feeling overly heavy. The adhesive makes application super easy, and once they’re on, they instantly elevate your whole makeu...
Priceline Cluster Lashes C101 60 Pack | Makeup
The Lip Edit 💋
lipsticks, liners, glosses, lip oils
Hands down one of the BEST lip liners I’ve tried. 💋✨ The pigment is gorgeous, but it’s the glide that really sold me — for a pencil liner, it goes on ridiculously smooth with no dragging or tugging. Defines the lips beautifully, feels comfortable, a...
Lifter Liner - Moisturising Lip Liner
Maybelline does it AGAIN with the Lifter range. 💋✨ This is easily one of the most hydrating lip products I’ve used — juicy, glossy and buttery without sacrificing colour. Pair it with a Lifter Liner and you’ve basically got the perfect lip combo in ...
Lifter Glaze Lip Balm
The Finishing Touch
Highlighters and setting sprays
For the girls who want their glow to GLOW ✨ If you love a slightly more sparkly, glam finish, this liquid highlighter is such a pretty choice. It blends beautifully into the skin while giving those high points that gorgeous light-catching shine — per...
My first setting spray… and apparently the only one I need. 😂✨ I started with Maybelline Lasting Fix and genuinely haven’t felt the need to replace it — it does exactly what I want and keeps my makeup looking put-together for hours. When something w...