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What’s On My Face? These Are the Heroes
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items Sections
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PRIMER – the silent hero of the face
FOUNDATION – the glow-up starts here
CONCEALER – the 8 hours of sleep you didn’t get
BAKING POWDER – blur it, set it, forget it
CONTOUR – cheekbones, but make it drama
BLUSH – makes you blush more than he does
PRIMER – the silent hero of the face
This is where things get serious. A good primer holds your makeup down like it signed a contract with your face. Whether you’re into dewy, matte, blurred, or straight-up glue vibes—this is the first step that actually makes a difference. Think you do...
Milk Hydro Grip Primer
This primer is like the toxic ex you can’t let go of—except this one actually does good things for you. It grips your makeup like its life depends on it. Sticky in the best way, like ‘I’m not letting your foundation move an in...
Milk Makeup Hydro Grip Gripping Primer - Sephora
This primer is giving skincare-meets-smooth filter. It cools, tightens, blurs—basically everything except solve your life problems (but close). And that roller applicator? Lowkey addictive. Makeup sits on top like a dream and doesn’t budge. It’s like...
Glow and Sculpt Face Primer 40ml | Hydrating Priming Serum
Benefit POREfessional Primer
This one’s been holding down the pore-blurring game since forever. It’s like an Instagram filter in real life—smooths everything out like you’ve got no pores, no stress, no bad decisions. Silky, matte, and lowkey makes y...
The POREfessional Face Primer | Benefit Cosmetics
This one’s like a moisturizer and primer had a fancy baby. Rich, creamy, smells like lemons living their best spa life. It makes your skin feel so soft, and makeup just glides on like it’s sliding into DMs. Honestly, if your skin had a love language—...
Bobbi Brown Vitamin Enriched Face Base Hydrating Primer
This is the affordable bestie that does not play. Sticky in the best way, grips your makeup like it owes it money, and leaves your skin lookin’ fresh and dewy. Basically the broke-but-smart cousin of Milk’s primer—and she’s thriving. If you want your...
e.l.f. Power Grip Face Primer
This one’s like spackle for your face—but cute. It smooths out pores, evens texture, and gives you that ‘my skin, but airbrushed’ vibe before you even put on foundation. Feels like you’re icing a cake, but the cake is your face and it’s about to look...
Poreless Putty Face Primer | e.l.f. Cosmetics
Always an Optimist Illuminating Primer
This primer is like a soft-focus filter IRL. It blurs, smooths, and gives your skin that calm, collected energy—even if your life is not. It’s lightweight, plays well with makeup, and somehow makes you look lik...
Always an Optimist Illuminating Primer - Rare Beauty
FOUNDATION – the glow-up starts here
From skin tints to full beat, these are the ride-or-dies that even out, glow up, and hold it all together. Because a good base? Changes everything.
This foundation does not come to play. It’s matte, full coverage, and holds on through heat, sweat, and emotional damage. Looks smooth, feels light, and covers everything without caking. Rihanna really said, ‘Here’s your flawless skin in a bottle, yo...
Foundation Makeup - Fenty Beauty
This foundation is for the ‘I want coverage, but I also want people to think it’s my real skin’ crew. It’s dewy without being greasy, evens everything out, and has that healthy glow like you just finished a green juice (even if it was actually iced c...
Revealer Skin-Improving Foundation SPF 25 - Kosas Cosmetics
This one’s a full-coverage ride-or-die. It doesn’t move, doesn’t crease, doesn’t care about your long day—or your drama. Stays flawless from ‘I just woke up’ to ‘why am I still out?’ without asking for touch-ups. Basically, if you want your makeup to...
Long-Wear Liquid & Powder Foundation Makeup | Estée Lauder
This one’s pure luxury in a bottle. It gives that effortless, ‘my skin but glowing and employed’ kind of finish. Light to medium coverage, blends like a dream, and makes you look expensive—even if you’re wearing sweatpants. It’s like soft glam with a...
Luminous Silk Perfect Natural Glow Foundation - Armani Beauty
This one is full coverage with zero shame. It hides everything—breakouts, bad decisions, maybe even your ex’s memory. It’s matte, flawless, and lasts through heat, lights, and drama. Definitely not for the ‘no makeup’ makeup crowd, but if you want to...
Easy Blur Foundation | Full Coverage & Lightweight - Huda Beauty
This is the OG ‘I’ve got somewhere to be and need my face to stay on’ foundation. Matte, full coverage, and built like it’s ready to handle long days, hot lights, and mild chaos. It covers everything without looking too heavy—basically the foundation...
STUDIO FIX FLUID SPF 15 24HR MATTE FOUNDATION + OIL CONTROL
This one’s giving flawless with a French accent. It smooths, evens, and lasts all day—but still feels light and elegant. Matte but not flat, glam but not heavy. It’s like your skin, but with a passport and perfect lighting. You’ll look put-together e...
Dior Forever - No-Transfer Matte Foundation
Okay, listen—if you want a foundation that covers what it needs to but still lets your skin breathe and glow? Born This Way is the one. It’s like that perfect middle ground: not too heavy, not too light, just right. It blends like a dream, doesn’t cl...
Born This Way Flawless Coverage Natural Finish Foundation
CONCEALER – the 8 hours of sleep you didn’t get
Covers what you need, brightens what you want—like sleep in a tube, but prettier.
Alright babe, let me put you on real quick—this concealer is that girl. It’s full coverage but doesn’t look cakey, and it actually hydrates instead of turning your under-eyes into the Sahara. Covers dark circles, breakouts, bad decisions—you name it....
Born This Way Super Coverage Multi-Use Concealer - Too Faced
Okay, this little pot is no joke. It’s creamy, smooth, and covers everything.And even though it’s matte, it still looks like skin. I use my fingers to warm it up and tap it in, and boom—flawless. If you want a concealer that handles business without ...
Soft Matte Complete Concealer | NARS Cosmetics
I’ve been using the Huda FauxFilter concealer and honestly? I get the hype. It’s full coverage but still blends like a dream, and it stays. I’ve worn it through long days, hot weather, emotional spirals—you name it. It brightens my under-eyes without...
Concealer & Corrector | HUDA BEAUTY
It’s that one product I always come back to—it’s creamy, blends like a dream, and gives just the right amount of coverage without ever looking heavy. It brightens my under-eyes without creasing, and it actually stays put. I swear, it makes me look wa...
Under Eye Concealer Makeup - NARS Cosmetics
BAKING POWDER – blur it, set it, forget it
Keeps everything locked in, smooths like a filter, and never lets your concealer betray you. Because creasing? We don’t know her.
It’s that girl for setting and snatching. It blurs everything—like, pores? Who is she? And it locks in my makeup all day without making me look dry or crusty. I use it under my eyes and in the T-zone and it keeps me matte but still kinda smooth and a...
HUDA BEAUTY Easy Bake Blurring Loose Baking & Setting Powder
She’s the OG for a reason. Blurs, sets, smooths—without ever looking crusty or doing the most. Your makeup stays in place, your pores stay in check, and your ex stays blocked. It’s quiet, flawless confidence in a jar.
Laura Mercier Translucent Loose Setting Powder
This one’s amazing if you want to keep shine away while still looking soft and natural. Doesn’t feel heavy, and the packaging is so chic.
Pro Filt'r Instant Retouch Setting Powder - Fenty Beauty
Clean beauty pick with a subtle, natural finish. Softly sets your base without dulling the glow. Ideal for normal to dry or combo skin.
Soft Focus Setting Powder - ILIA Beauty
CONTOUR – cheekbones, but make it drama
Sculpts, defines, and brings your face to life—even when you’ve had zero sleep and no motivation. It’s the shortcut to looking snatched without trying too hard.
This one melts into your skin like it wants to be there. No patchiness, no muddy mess—just smooth, effortless definition. It gives that soft, natural contour like you were born with cheekbones that could cut glass. And the brush on the other end? Sur...
SoftSculpt® Shaping Stick - Contour Stick | MAKEUP BY MARIO
This one’s for the “I don’t contour, but I kinda want cheekbones” crowd. It glides on like you’re sketching a little secret and blends like you’ve done this a million times. No harsh lines, no scary streaks—just that soft, sculpted “who, me?” kind of...
No Limits Cream Bronzer Stick - LYS Beauty
Super blendable, buildable, and comes in shades that actually work for contour—not just bronzing. Glides on like butter and stays put.
Match Stix Contour Skinstick — Amber - Fenty Beauty
A glowy, budget-friendly dupe that blends like a dream. Perfect for a soft, natural contour that looks like “you woke up like this” bone structure.
Halo Glow Contour Beauty Wand - e.l.f. Cosmetics
OG status. A pro-favorite with multiple shades so you can customize your contour. Smooth, pigmented, and works well on all skin types.
Powder Contour Kit - Anastasia Beverly Hills
BLUSH – makes you blush more than he does
Cream, powder, or both—these give you that fresh, flirty flush like you’re falling in love (but safer). Instant glow-up, zero heartbreak.
This blush duo is giving ‘I just got back from a flirty brunch and my skin is thriving.’ The cream melts in for that lit-from-within flush, and the powder amps it up without ever looking cakey. The whole ‘cream first, powder second’ thing? Weirdly g...
Patrick Ta Major Headlines Double-Take Crème & Powder Blush Duo
It’s easy, breezy, and makes your cheeks look like you just got off a FaceTime with your crush. No heavy lifting—just a soft flush that makes you look like you know what you’re doing.
Flush Balm Cream Blush - MERIT Beauty
Whipped gel-cream that melts right in. You can mix shades like finger paints for your perfect flush. So easy, so cute.
Cloud Paint - Glossier
Long-wear queen. Matte and natural-looking, with a formula that sticks around all day—great if your blush tends to fade. Tons of shades to suit every vibe.
Amazonian Clay 12-Hour Blush - Tarte™ Cosmetics
HIGHLIGHTER – because subtle isn’t always the vibe
Catch the light, blind your ex, and glow like you’ve been drinking water and minding your business. From soft sheen to full beam—you’re the main character now.
This palette is pure ✨glow goals✨. It’s not that glittery, in-your-face highlight—it’s more like a soft, radiant light just lives on your skin. You can go subtle or full glazed-donut depending on your mood.I swipe a little on my cheeks, nose, even my...
Dior Backstage Glow Face Palette
This isn’t just glow—it’s divine light bouncing off your cheekbones like a flirt. Feather-soft, zero glitter chunks, and melts into your skin like you were born with it. Honestly? Selena did what needed to be done.
Positive Light Silky Touch Highlighter - Rare Beauty
More of a glow booster than a classic highlight, but it gives the prettiest all-over radiance. Wear it alone, under makeup, or mixed with foundation.
Saie Glowy Super Gel | All-Over Luminizer | Clean Highlighter
A champagne pop of glow that catches light like a dream. Super pigmented but blends like a soft blur. If you love a beaming highlight, this is your girl.
Cookie Powder Highlighter - Benefit Cosmetics
PRESSED POWDER – the midday lifesaver
This powder is like an instant retouch button—smooths, brightens, and sets without sucking the life out of your face. It’s super thin but somehow makes my under-eyes look 10x more awake, and it doesn’t crease or cake up at all. I just tap it on and b...
Easy Bake and Snatch Pressed Powder | Huda Beauty
Undetectable on the skin, but makes everything look smoother and more put together. Great for under eyes too—it won’t crease or cake.
Light Reflecting™ Setting Powder - Pressed - NARS Cosmetics
This one’s iconic for a reason. It smooths, blurs, and makes your skin look airbrushed without looking cakey. Light coverage, luxe finish, chef’s kiss.
Airbrush Flawless Finish - 2 Medium - Makeup Finishing Powder
Feels like nothing, looks like everything. It sets your makeup while still letting your skin breathe. Blurs texture without taking away your glow.
Cloud Set Setting Powder - Kosas Cosmetics
SETTING SPRAY – set it and don’t sweat it
The final step that seals the deal. Keeps your face fresh, locked in, and ready for whatever the day (or night) throws at you.
This isn’t just a setting spray—it’s a ritual. A few spritzes and your makeup melts into your skin like it was always meant to be there. It takes away that powdery look, gives a soft glow, and honestly just makes everything feel finished. I use it be...
Makeup Setting Sprays - MAC Cosmetics
The GOAT. Keeps your makeup fresh for hours—even through sweat, heat, and full dance-floor moments. Fine mist, zero stickiness, legit staying power.
All Nighter Waterproof Makeup Setting Spray - Urban Decay
Like a soft-focus filter IRL. Sets everything beautifully and helps your makeup melt into your skin, not off of it. Perfect for that polished, “effortless” finish.
Airbrush Flawless Setting Spray - Charlotte Tilbury
If your skin’s moody, this one’s your BFF. Designed to soothe irritation, calm redness, and lightly set makeup. Think: skincare meets setting spray.
SOS Daily Rescue Facial Spray with Hypochlorous Acid
Technically a serum in mist form, but layers beautifully over makeup. Plumps, sets, and gives you that perfect glow.
Plump + Juicy Vegan Collagen Spray-On Serum - Kosas Cosmetics
Gives your makeup that glossy, glazed finish without shimmer or glitter. Smells like vacation (coconut-vanilla) and plays well with cream products.
Dewy Set Setting Spray - Anastasia Beverly Hills
Super fine mist that just melts everything together. Doesn’t feel wet or sticky—just smooth, even, and flawless. Especially good for layering.
Morphe, Original Continuous Setting Mist
BROWS-Frame That Face, Babe
These brow lifesavers are the secret sauce. Whether you overplucked in 2007 or just want that effortless model-off-duty arch, these products will rescue your whole face. Trust.
The holy grail of brow gels. It sets and keeps your brows in place all day without feeling crunchy. The clear formula is great for both natural and bold brow looks.
Clear Brow Gel | Anastasia Beverly Hills
This one’s a fan favorite for a reason—it gives you that laminated brow look without the commitment. The texture is like a gel-wax hybrid that sets your brows in place with a glass-like finish, holding them all day without getting crunchy.
Brow Freeze® | Anastasia Beverly Hills
Ultra-fine, perfect for outlining your brows or filling in gaps with detailed strokes.
Precisely, My Brow Pencil - Benefit Cosmetics
This pencil has a smooth, creamy texture and blends beautifully into your brows. Perfect for creating fuller brows or subtle, natural strokes.
Natural Brown: Brow Cheat: Precision Brow Pencil | Charlotte Tilbury
Pomade that’ll give you the most sculpted, bold brows. The formula is smudge-proof and waterproof—ideal for long-wear and dramatic brows.
DIPBROW® Pomade | Anastasia Beverly Hills
Super affordable and surprisingly creamy. It has a fine tip, perfect for detail work, and it stays put all day. Great if you want natural definition on a budget.
Ultra Precise Retractable Eyebrow Pencil | e.l.f. Cosmetics