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The Ultimate Makeup Power List

Purple Star emoji 23 items
Discover the icons that changed the game. This curated collection of must-have makeup products brings together the most loved, most hyped, and most trusted names in beauty. From cult-favorite concealers to legendary lipsticks, these products have ear...
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MoveFury Face Collection: Where Precision Meets Prestige

This is more than makeup—it’s your power, perfected. The MoveFury Face Collection is where flawless coverage meets elite performance, delivering products crafted for those who demand precision, polish, and presence in every application. From silk-fin...

 
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Long-lasting, full coverage, and sweat-proof—ideal for all-day wear.
Double Wear Stay-in-Place Foundation
 
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Natural finish with great coverage and minimal creasing—suitable for all skin types.
Radiant Creamy Concealer
 
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Inclusive shade range and a soft-matte finish that lasts.
Pro Filt'r Soft Matte Longwear Foundation
 
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Glowy primer-foundation hybrid for a dewy, radiant base.
Hollywood Flawless Filter: Glow Booster
 
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High coverage and long-lasting—great for sculpting and brightening.
Shape Tape™ Full-Coverage Concealer
 
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Finely-milled powder that gives a soft-focus, lit-from-within glow.
Buy Hourglass Ambient Lighting Powder
 
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Universally flattering matte bronzer for contour and warmth.
Hoola Matte Bronzer powder bronzer for face
 
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Peachy-pink with golden shimmer—flattering on nearly every skin tone.
Powder Blush

MoveFury Eyes Collection: Elegance in Every Glance

Your eyes say everything—so make them unforgettable. The MoveFury Eyes Collection delivers high-impact pigments, luxe textures, and precision tools that turn every glance into a statement. From smudge-proof liners to drama-loaded mascaras and blendab...

 
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Versatile eyeshadow palettes with buttery formulas and iconic color stories.
Naked Eyeshadow Palettes
 
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Dramatic volume and curl—one of the best-selling mascaras globally.
Better Than Sex Volumizing Mascara
 
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Precision brow pencil with natural results and a cult following.
Brow Wiz
 
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Ultra-fine tip for hair-like strokes and long wear.
Precisely, My Brow Pencil
 
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High pigment, stunning color stories, and pro-level finishes.
Eyeshadows & Eyeshadow Palettes
 
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Smudge-proof and long-wearing—perfect for winged liner.
Stay All Day® Waterproof Liquid Eye Liner
 
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Affordable dupe with amazing pigmentation and staying power.
Epic Ink Waterproof Liquid Liner | NYX Professional Makeup
 
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Luxury eyeshadow with buildable pigment and blendability.
Dior Backstage Eye Palette: Multi-Use Eye Makeup Palette | DIOR

MoveFury Lips Collection: Power in Every Swipe

Make your mark—boldly. The MoveFury Lips Collection delivers rich pigments, high-performance formulas, and unapologetic color payoff that speak louder than words. From matte power shades to high-shine glosses and hydrating balms, every swipe is packe...

 
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Iconic red with a retro matte finish—universally flattering.
MAC Retro Matte Lipstick | Ruby Woo, All Fired Up, Dangerous & More
 
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Nude-pink shade adored for its versatility and comfort.
Nude Pink Lipstick: Pillow Talk - Matte Revolution
 
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High-shine, non-sticky lip gloss in universally flattering shades.
Gloss Bomb Universal Lip Luminizer
 
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Color-enhancing balm that adapts to your lips—hydrating and chic.
Dior Addict Lip Glow - Hydrating Lip Balm, Reacts to pH
 
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Overnight lip treatment that leaves lips soft, plump, and hydrated.
Lip Sleeping Mask Nourish & Hydrate - Laneige
 
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Full pigment and long wear without drying out lips.
Liquid Lipstick
 
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Sheer matte lipstick for a natural, just-blotted look.
Generation G