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Kevin Durant has always been known as a professional basketball player to watch — he actually signed a seven-year, $60 million deal with Nike when he turned pro after the 2007 season, the second-largest rookie endorsement deal at the time behind LeBron James. Nike immediately took a bet on the 6-foot, 10-inch forward, recognizing that he had next-level talent. Throughout his career with the Seattle Supersonics, the Oklahoma City Thunder, the Golden State Warriors, and now the Brooklyn Nets, Durant has proven that no matter which team he’s a part of, he brings superstar wattage to the court. That’s translated throughout his career into sales of his KD basketball shoe line for Nike.

A high-performance basketball shoe featuring a lightweight, breathable knit upper with supportive overlays for lockdown, paired with the brand’s signature UA Flow cushioning that replaces traditional rubber outsoles for superb grip, responsiveness and court feel.

Nike Jordan shoes, born from the legendary partnership between Nike and Michael Jordan, combine cutting-edge performance with iconic style. Known for their premium materials, bold designs, and rich basketball heritage, they deliver comfort, durability, and street-ready appeal—making them a symbol of excellence both on and off the court.

At 6 feet 9 inches tall, his otherworldly performance comes from a combination of pure talent, training, and, of course, the right basketball shoes. Part of his legacy is most certainly his Nike basketball shoe collection. Over many different collections, James has partnered up countless times to create some of the greatest performance basketball shoes ever made — and brands had their eyes on him from the get-go. If you can believe it, there was a three-way fight over his endorsement between Nike, adidas and Reebok as he was leaving high school, with Nike eventually landing the deal for a whopping $90 million — the highest-paid contract for a rookie ever. (Remember: This happened before he had ever even played a single NBA game!)

Nike Kobe shoes, particularly the Protro series, are performance basketball sneakers that update original designs with modern technology while staying true to Kobe Bryant's Mamba Mentality. They are built for speed, precision, and control, featuring lightweight yet supportive materials, responsive cushioning (like Zoom Air and React foam), and aggressive traction patterns for quick cuts and stops. The design philosophy is one of constant improvement, with updates to the outsole, midsole, and upper based on performance feedback.

A Japanese performance-footwear and sportswear company founded in 1949, ASICS combines precision scientific research with a founding philosophy of “Anima Sana In Corpore Sano” (“a sound mind in a sound body”) Known for innovation such as GEL™ cushioning and FlyteFoam™ midsoles, ASICS develops athletic gear aimed at optimal support, comfort and performance for runners and sport lovers.

adidas is a global German sportswear company known for its iconic three-stripe mark and its mission—“Through sport, we have the power to change lives.” It specializes in footwear, apparel and accessories that combine athletic performance, innovative design and street-style heritage. report.adidas-group.com

"Nike is a global leader in sportswear and innovation, inspiring athletes everywhere with performance, style, and the spirit of ‘Just Do It.’"