As a social media manager, I've tested countless marketing tools over the years. These are the essential ones I rely on daily—they’ve become indispensable in streamlining my workflow and maximizing results.
This is THE BEST scheduler for social media. You can try Later free for 14 days. You can schedule: Instagram posts and stories, TikTok, LinkedIn, Facebook, Pinterest and posts on X. I love this platform so much that I'm a Later affiliate. Click the l...
Later Pricing Plans for Brands, Agencies & Social Media Managers
This is such a great tool to increase sales and utilize your DMs!!
Instagram Chat Automation
This is a 6 week social media course that will teach you how to create a content marketing strategy and give you a marketing plan.
Treat Your Brand to a Marketing Plan (Social Media Course)
Great Instagram automation tool to turn leads into customers
Chat Marketing Made Easy with Manychat
Everyone checks their texts. Try SMS marketing for your business!
The best tool for creating content!! Graphics, videos, reels, I use it for EVERYTHING
Canva: Visual Suite for Everyone
I really like how Report Garden lays out their social media templates and they are very customizable. I've been using them for years.
ReportGarden: Marketing Dashboard and Analytics Software
Buffer is a great tool for marketers. I like using buffer to share articles or news related to my clients niche. There is a chrome extension that is really helpful too.
Buffer: All-you-need social media toolkit for small businesses
Monday.com is a great tool to use for tracking projects. I really like the time tracking feature to track my hours.
monday.com | Your go-to work platform
I love using Slack when working with a team. It is the best way to communicate quickly and efficiently without cluttering your inbox.
Slack is your productivity platform
I love using Google Sheets to plan my content. It's easy to use, collaborative and perfect for sharing with clients.
Google Sheets: Getting Started
CapCut is a really great tool for video editing for Instagram Reels and TikTok Videos. I love using this to add voice over to my videos too.
