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Build Your Dream Make-Up Bag for Less than $100 💕

27 items

Erica Ruebensam

As a self-proclaimed beauty snob that RELISHES a good affordable find, check out these amazing picks of mine that have proven themselves WORTHY of my love 💕 Curate your entire bag with one item from each section today for less than $100.00! By mixin...

Sections

✨Snag-a-Bag & Brushes

Step #1 Prime & Prep

Step #2 Foundation & BB Creams ✨

Step #3 Crushin' on Blushes 😻

Step #4 Eyeliner & Mascara

Step #5 Getting Lippy with it 💋

✨Snag-a-Bag & Brushes

Stop here first if you want to update your make-up bag & brushes with affordable options that won't make you (or your wallet) want to cry 💕 Priced low to high 🫶🏻 all items are $12 or LESS

Don't let the price of these brushes fool you! The price is not reflective of the quality at all. They are amazing quality and worth WELL more than triple this price. If you're looking for a sign to replace your old crusty dusty ones – this is a GREA...

Makeup Brushes Set $9

These are such good quality for the price! You get two bags for less than $9 – I mean, c'mon! They are knitted in texture and just are the cutest – yes, of COURSE I have the pink set but I was torn between that one and the green set. Currently, I use...

Checkered Cosmetic Bag Set $9

I love ALL things checkerboard! I personally use this make up bag to hold all of my skincare products, but it is a great option for a curated capsule collection or for on-the-go girlies like myself. There is ample storage space with a wide opening fo...

Checkered Makeup Bag $10

Building your dream make up bag should always start with a cute bag 💖 This one is a mix of whimsy and cottagecore. I absolutely adore it, and it makes me smile every time I see it. It's sturdy and available in a whole garden of prints — from ditsy v...

Coquette Quilted Blue Floral Make-Up Bag $12

Step #1 Prime & Prep

This two-in-one primer & setting spray all wrapped up in a single product is a true gem. It's both oil and silicone free making it great for the sensitive skin girlies. It's like a jelly in the bottle but sprays out like a mist. My make up lasts ...

SHEGLAM Good Grip Hydrating Prime & Set Spray $8

If my face ever feels dry, this is the perfect primer to help. It looks dewy, but NOT oily. It does have a sticky gel-like texture so if you aren't a fan of that, choose a different one, but after make-up is applied, you can't tell. It certainly keep...

e.l.f. Jelly Pop Dew Primer $10

I love a good drug-store product! This primer certainly has a high-end feel without the high-end price tag. It provides ample hydration without causing me any breakouts or irritation. It honestly feels like a skincare serum rather than a primer. It d...

Maybelline Grippy Serum Primer $10

Step #2 Foundation & BB Creams ✨

Choose 1 foundation or skin perfector that suits your skincare needs 💕 Priced low to high 🫶🏻 all are under $20

🧈The BB Cream That Melts Into Your Skin Like Butter🧈 Literally like second-skin perfection! Forget your heavy, cakey formulas — snag this instead! It is such a luxurious feeling BB cream that melts effortlessly into your skin and silky-smooth appli...

Missha M Perfect Cover BB Cream SPF 42 PA++ $12

Ultra easy & smooth application with a fresh & natural second-skin finish that knocks it out of the park every-time! It has good light-medium coverage to cover up even the most stubborn blemishes & texture. Blurring technology infused wit...

ColourPop Pretty Fresh Foundation Tinted Balm $14

Hydrating & creamy with a natural-finish. Blends effortlessly with a medium-coverage to give you healthy looking skin in a flash. It goes on and stays on all day long. I have some fine lines & this doesn’t settle in my creases like some other...

ColourPop Pretty Fresh Hyaluronic Acid Foundation $16

An extremely affordable find for such a high quality product — it’s a lightly hydrating serum-infused BB cream that has amazing skincare benefits. It has gorgeous natural-look finish and the product literally MELTS into your skin. It’s an absolute DR...

MISSHA M Perfect Cover Serum BB Cream $18

Step #3 Crushin' on Blushes 😻

Choose 1 blush that suits your fancy 💕 Priced low to high 🫶🏻

This liquid blush is chefs kiss 😘 it’s ultra blendable, has a beautiful finish and is an ultra-affordable option at just under $7 per bottle. A little goes a long way, but you can build the color if needed. The applicator is SO soft & holds prod...

SHEGLAM Vegan & Sustainable Liquid Blush $7

This blush packs a bright punch of color for the dreamiest of flushes. Whether you want a natural kiss of color or a bolder one, choose a color that works best in your palette. I highly recommend choosing a color that works well with your undertone —...

SHEGLAM Vegan & Sustainable Powder Blush $8

This liquid blush is POTENT with color! The smallest dab is all you need, I swear! The application is a large doe foot with a hidden heart in the tip ❤️ it has skin-loving ingredients with hydration boosters & skincare mixed in. 🌱 Vegan 🐰 Cr...

ColourPop Liquid Blush $10

Step #4 Eyeliner & Mascara

Choose 1 mascara & 1 Eyeliner 💕 Priced low to high 🫶🏻 $10 or less

If you haven’t tried Essence mascaras, you are missing out! Ultra-affordable & they make your lashes look amazing with each swipe of the wand. It’s magic! I have tried almost every single one and they are ALL amazing. I especially love Lash Princ...

Essence Mascaras $5

Sheglam makes AMAZING products & you should definitely add a few to your bag. Their liquid eyeliners are bold and last all day. They have different style felt tips to help you no matter where you are on your make up journey. A simple flick or a ...

SHEGLAM Vegan Felt Tip Liquid Eyeliners $5

Holy cow 🐄 Covergirl always comes through! This mascara is such a fun choice, especially if you choose a color other than black to enhance your natural eye color. I chose the color Berry Brown and it’s GORGEOUS. It lengthens, thickens and gives my l...

Covergirl Eye Enhancer 3D Mascara $8

Creamy application with dreamy color pay-offs in a wide range of colors for ONLY $10 💰 Colourpop always has tons of sales as well so I love to stock up their iconic staples & fun collections when I can 💕

ColourPop Eyeliner Pencil $8

One of the very best affordable liquid eyeliners on the market with striking, bold color payoffs and high durability. A must-have in your make-up bag plus it has ultra cute packaging (psst! They always have sales!!)

ColourPop Numero Uno BFF Liquid Liner $10

Step #5 Getting Lippy with it 💋

Pick a lippy (or two!) 😘 Priced low to high 🫶🏻 $12 or less

I’m a complete sucker for a good gloss and THIS is IT! The applicator is large & glides with ease. The colors are subtle but give your lips a little kiss of color if you feel they are lacking. I always appreciate a clear gloss, though. Non-sticky...

NYX Fat Oil Lip Drip Lip Gloss $10

ColourPop has never let me down when it comes to lipgloss or lip liners. They make affordable sets starting at $12 for a gloss & liner (which is a steal!). Their glosses aren’t sticky at all and their liners are ultra-creamy with high pigment lev...

ColourPop Best Besties Lipgloss & Lip Liner Duo Set $12

SHEGLAM makes amazing products — I can’t rave about them enough. Get a pretty natural looking pop of color (and sparkle) by adding this lipstick to your bag. Buildable and hydrating for the perfect mix. Tons of beautiful colors to choose from — some ...

SHEGLAM Pout-Perfect Moisturizing Lip Gloss

Step #6 Highlight & Contour

This highlighter (in Vanilla Ice Cream) gets repeatedly SOLD OUT! The color payoff is amazing and it provides an amazing highlighting effect. It blends easily and just looks so stunning — I cannot rave about it ENOUGH. I also love the chubby style – ...

NYX Highlighter in Vanilla Ice Cream 🍦$8

Talk about GLOW! This gorgeous powder formula is super easy to apply and I am SO in love with the shades Bronze Baddie & Golden Gal. It has a silky feel, applies well, is buildable & gives you that lit from within look. The packaging is also ...

Make Up Revolution Highlighter Powder $13

SHEGLAM is truly my favorite new find these days. I seriously love ALL the products I have from them — including this easy to blend contour. It’s forgiving but potent! Snag it in a shade that matches your undertone to look naturally sculpted.

SHEGLAM Precision Sculpt Liquid Contour Duo

Step #7 Set & Protect 💕

Smells like a dreamy beach vacation & will lock your look in for 16+ hours. Dupe to MILK's setting spray. It feels ultra refreshing when spritzed, has a wide-spray atomizer, dries down in 15 seconds and dries matte! There is also a very matte ver...

SHEGLAM Lock'd In Setting Spray $7

Set it and forget it. This setting powder is ultra-fine & silky feeling. It goes on translucent and keeps oil at bay. If you are a deeper skin tone, choose the color that best suits your skin! I love this for my oily zones (forehead, nose) and un...

SHEGLAM Baked Glow Setting Loose Face Powder $7