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My favorite beauty recs for baddies on a budget

Purple Star emoji 15 items
A curated list of affordable beauty products under $30 that I’d actually recommend for everyday makeup, simple skincare, soft glam, glowy skin, and easy haircare. These are budget-friendly beauty finds that feel useful, cute, and worth adding to a ro...
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Makeup

 
Sydney Gilliam profile picture
My tried & true eyeliner for 10 years! This stuff does not budge no matter how many times I cry re-watching The Notebook
Epic Ink Waterproof Liquid Liner - EYELINER - NYX Cosmetics
 
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This formula is so creamy but still precise with the dual-end tip! It keeps my brows snatched all day
Blade & Shade Nano Brow Pencil | NYX Professional Makeup
 
Sydney Gilliam profile picture
This is my holy grail for simple, every-day foundation. It lasts through sweat, humidity, and anything else life throws at you. It’s also super affordable and has a great shade range!
Super Stay® Up To 24Hr Hybrid Powder-Foundation - Maybelline
 
Sydney Gilliam profile picture
This is the kind of blush I’d add if you want a little product to go a long way. The mini size keeps it under $30, but it still feels like a fun, higher-end beauty pick. I’d recommend it for soft glam, everyday makeup, and anyone who loves a fresh fl...
Best Affordable Buttery Blush for a Soft, Blurred Glow
 
Sydney Gilliam profile picture
I’d recommend this if you want your makeup to last longer without spending a lot on primer. It has that slightly tacky “grip” that helps foundation and concealer sit better, but it still feels lightweight and easy to use. A great affordable beauty fi...
Viral Drugstore Primer for Long-Lasting Makeup Under $15 - E.L.F Power Grip Primer
 
Sydney Gilliam profile picture
A brow gel for laminated-looking brows without a salon appointment.
Medium Brown The Brow Glue Laminating Setting Gel - NYX Professional Makeup | Ulta Beauty
 
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This glowy skin tint/lotion adds instant radiance under makeup, mixed with foundation, or worn alone for a fresh-faced look. Ideal for dewy makeup routines, drugstore glow products, and anyone who wants luminous skin under $30.
903 Medium Lumi Glotion Natural Glow Bronzing Enhancer - L'Oréal | Ulta Beauty
 
Sydney Gilliam profile picture
These bronzing drops are one of the best affordable beauty products for creating a sun-kissed glow year-round. Mix a few drops into moisturizer, foundation, or sunscreen for customizable warmth and radiance. They deliver that expensive bronzed-skin l...
Copper Gold Bronzing Drops - e.l.f. Cosmetics | Ulta Beauty

Skincare

 
Sydney Gilliam profile picture
This moisturizer is a great choice if you don’t enjoy heavy creams. It feels lightweight on the skin but still provides enough hydration to work well in an everyday skincare routine. I often recommend it to people who want something simple that layer...
1.6 oz Moisturizing Gel Cream - BYOMA | Ulta Beauty
 
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I always keep pimple patches around because breakouts never seem to happen at convenient times. These are simple, effective, and easy to use, making them a great option for anyone who doesn’t want an overly complicated skincare routine. I especially ...
36 ct Mighty Patch Original Acne Pimple Patches - Hero Cosmetics | Ulta Beauty
 
Sydney Gilliam profile picture
A hydrating toner for affordable K-beauty-inspired routines.
Snail Rescue Blemish Busting Toner - Peach Slices | Ulta Beauty

Hair

 
Sydney Gilliam profile picture
I’d recommend this for days when your hair needs a refresh but you do not feel like washing it. It’s an easy budget beauty staple for second-day hair, quick styling, travel bags, or keeping your hair looking fresher between wash days.
Batiste Dry Shampoo
 
Sydney Gilliam profile picture
A scalp oil that fits wash-day, protective style, and hair growth routine content.
Rosemary Mint Scalp & Hair Strengthening Oil - Mielle | Ulta Beauty
 
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A drugstore haircare pick for dry-feeling hair and shine.
Coconut Miracle Oil Penetrating Oil - OGX | Ulta Beauty
 
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This mini curl styling set is a great under-$30 pick for defining curls, refreshing waves, and trying curl products without committing to full sizes. Perfect for travel, curly hair beginners, and budget-friendly haircare routines
Curl Talk To Go Mini Styling Kit - Not Your Mother's | Ulta Beauty