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My fav beauty recs from a beauty advisor of 9 years <3
18 items
My fav beauty recs from a beauty advisor of 9 years &lt;3 cover photo collage
My fav beauty recs from a beauty advisor of 9 years <3
18 items
Brittany Vere Holloway
My all time makeup and beauty go-tos! I’ve tried soooo many products while working in the beauty industry and I always go back to these when I want the best look that lasts all day
My favorite beauty recs
38 items
My favorite beauty recs cover photo collage
My favorite beauty recs
38 items
Tara Hartis
From skincare to makeup here are my top picks! I love clean products, Korean beauty and results at a great price.
Joseon‑Inspired K‑Beauty Finds That Actually Work
15 items
Joseon‑Inspired K‑Beauty Finds That Actually Work cover photo collage
Joseon‑Inspired K‑Beauty Finds That Actually Work
15 items
Ella Bloom | Beauty Finds
I’ve been hunting for Joseon‑inspired K‑beauty that actually delivers, and these gems finally proved their worth. The COSRX Snail Mucin 96% Essence, Laneige Water Bank Blue Hyaluronic Moisturizer, and Vanicream Daily Facial Moisturizer quickly became staples in my routine. Save this list or drop a comment if you’ve tried any of these! 😊
Korean beauty products for glass skin 🤍
31 items
Korean beauty products for glass skin 🤍 cover photo collage
Korean beauty products for glass skin 🤍
31 items
Olivia Billings
These are all of my favourite Korean skincare/beauty products that I use! I love Korean skincare because its focuses on hydrating my skin with gentle ingredients rather than just treating my skin with harsh products. These products keep my skin looking healthy and glowing. I’ve noticed such a big difference in the overall texture of my skin since using Korean skincare. Yay for glowing skin! 🫶🏼 who isn’t obsessed with Korean skincare??
Loose powders that LOCK IN 🔒
7 items
Loose powders that LOCK IN 🔒 cover photo collage
Loose powders that LOCK IN 🔒
7 items
Claire Fisher
I am nothing without my loose powder, I'm a big fan of making sure everything is locked in place before I use bronzer/blush on top, as I feel like it really adds to the wear time of my full face
The Ultimate Teenage Girl Emergency Kit
12 items
The Ultimate Teenage Girl Emergency Kit cover photo collage
The Ultimate Teenage Girl Emergency Kit
12 items
Lily Boop
Whether you’re heading to school, going out with friends, going on a date, or spending the day away from home, there are a few things you’ll be VERY happy to have when you need them. Here are the essentials every teenage girl should keep in her purse, backpack, or car for those little emergencies that always seem to happen at the worst time.
Curly and/or coily hair?? Try these products
11 items
Curly and/or coily hair??  Try these products cover photo collage
Curly and/or coily hair?? Try these products
11 items
Rocio T
so I have curly hair and my daugter has very tight coils...with having different curl patterns, we have tried different brands to see which products help us embrace our natural curls without burning too big of a hole in my wallet...here are some products we use that have really helped us We will continue to try other brands to see how they compare and I will upload the ones that make the cut
Beauty products for mature skin!
17 items
Beauty products for mature skin! cover photo collage
Beauty products for mature skin!
17 items
Rachael Tam
I have mature, combination and acne-prone skin with large pores. These products work great on my skin type. I hope you'll find something you can enjoy too.
Top makeup picks for everyday and every age
16 items
Top makeup picks for everyday and every age cover photo collage
Top makeup picks for everyday and every age
16 items
Lauri Leiweke
I love makeup. I worked in makeup for years. At a store, on sets for print and film. I love makeup. Today though I’m into more clean options. And I have a lot to say about it. Follow me on Instagram where I talk about it too. These are some current favorites. I have a lot. These brands are cleaner than others. Sometimes I dip my toe in less clean. But I mostly stay here. Hope these tips help.
makeup that SAVED my base
79 items
makeup that SAVED my base cover photo collage
makeup that SAVED my base
79 items
Kayla Rathbun
all the makeup i LOVE for a glowy and flawless base as someone who’s tried almost everything
Foundations for my glowing skin!
13 items
Foundations for my glowing skin! cover photo collage
Foundations for my glowing skin!
13 items
Akela A Frett
You don't need a $50 foundation for a quality look. This is about $13 in Walgreens and works perfectly on my beautiful skin!
My “Mom” make up routine for mature skin
32 items
My “Mom” make up routine for mature skin cover photo collage
My “Mom” make up routine for mature skin
32 items
Noelle Dunn
I’m a mom over 40. My skin is not as clear and glowy as it was in my 20s so my make up had to adapt. Less powder, more cream and voila! This is the make up I wear and love.
Eczema be gone! (Esthi approved)
14 items
Eczema be gone! (Esthi approved) cover photo collage
Eczema be gone! (Esthi approved)
14 items
Cayla Dayzed
For me, eczema is my biggest nightmare. While it can definitely get spooky-ooky 👻, I’ve found a few things that help calm it down. Here are some recommendations to support you on your own skin journey—tested and loved by both me and my clients.
Hair Essentials
15 items
Hair Essentials cover photo collage
Hair Essentials
15 items
Cassie Browne
These are the items that helped me restore my hair after postpartum hair loss.
May Favourites
22 items
May Favourites cover photo collage
May Favourites
22 items
Colby Arnold
Empties from the month of May (AKA the best products I couldn't get enough of this month)
Morning And Night Skincare Routine for 40+
12 items
Morning And Night Skincare Routine for 40+ cover photo collage
Morning And Night Skincare Routine for 40+
12 items
Cristeen Olley
Skincare products for my changing aging skin I have used and love to this day
Best Skincare Products!
12 items
Best Skincare Products! cover photo collage
Best Skincare Products!
12 items
Chaekyung Kim
As someone who has sensitive skin, i've always been obsessed with skincare products. Here's some of my favorite skincare products i've tried! FYI, i have an acne-prone and oily skin.
Skin Care
14 items
Skin Care cover photo collage
Skin Care
14 items
Dani Worth
Moisturizer, Lotions, Sunscreens, & Body Washes that leaves your skin feeling bea✨
All things body care
95 items
All things body care cover photo collage
All things body care
95 items
Shaylah
Make sure you're taking care of your body inside AND out with these body care product recommendations.
A Touch of Fragrance
15 items
A Touch of Fragrance cover photo collage
A Touch of Fragrance
15 items
Etta
Perfumes for the chic girlies searching for a signature scent. Most of these lean towards floral scent whilst others are targeted for evening wears.
Makeup that beats school air🤍
18 items
Makeup that beats school air🤍 cover photo collage
Makeup that beats school air🤍
18 items
Scarlett Price
I have tried to perfect my makeup so much over many years and finally have done it Throughout the school day or day in general I get mannnnny compliments on how flawless my base makeup is and this is why I must share my go too products to get that amazing base and finish !
My favorite beauty recs
16 items
My favorite beauty recs cover photo collage
My favorite beauty recs
16 items
Courtney Williams
Makeup and beauty products that I reach for over and over again as someone who loves a glowy, bronze natural look
Self care essentials I can't live without
15 items
Self care essentials I can't live without cover photo collage
Self care essentials I can't live without
15 items
Louann Kristy
A mix of cozy, beauty, wellness, and everyday comfort items I genuinely enjoy.
Dewey, Fresh Makeup Look
20 items
Dewey, Fresh Makeup Look cover photo collage
Dewey, Fresh Makeup Look
20 items
Amy Agnitti
Very matte and dry makeup can make you look older. I prefer a soft, dewy and hydrated look. These are the products I use and swear by for a fresh and soft look with my 50+ skin.
Hair Obsessed
17 items
Hair Obsessed cover photo collage
Hair Obsessed
17 items
Nina Fi
These are the hair products I actually use and repurchase. High-performance, salon-approved, and results-driven selected for strength, shine, and real hair repair. Thoughtfully curated, honestly recommended. Enjoy it divaaaassss✨ 💁‍♀️💁🏻‍♀️💁🏼‍♀️💁🏽‍♀️💁🏾‍♀️💁🏿‍♀️💁‍♂️❤️❤️❤️
Asian wavy hair care
10 items
Asian wavy hair care cover photo collage
Asian wavy hair care
10 items
soybean
I've tried countless of products for my thick, coarse wavy hair and here are my personal favs. (hair ranges from 2A, 2B, 2C and high porosity)
Don't Skip These! The World's Best Hydrating Serums for Instantly Healthy Skin ✨
15 items
Don't Skip These! The World's Best Hydrating Serums for Instantly Healthy Skin ✨ cover photo collage
Don't Skip These! The World's Best Hydrating Serums for Instantly Healthy Skin ✨
15 items
Gally R. Matten
Healthy, glowing skin always starts with a rock-solid foundation of hydration. In this ultimate guide, I have meticulously curated 15 of the absolute best hydrating serums from around the globe. From legendary dermatologist favorites to viral holy-grail formulas, these products are selected based on their active ingredients, global rave reviews, and proven ability to repair the skin barrier. ​Whether you are dealing with stubborn dryness, an oily but dehydrated t-zone, or a compromised skin barrier, you’ll find your perfect match here. Let’s dive in and get your skin looking effortlessly healthy! 💧
Skincare With Satisfying Textures for the Girl Who Watches ASMR at 2AM
25 items
Skincare With Satisfying Textures for the Girl Who Watches ASMR at 2AM cover photo collage
Skincare With Satisfying Textures for the Girl Who Watches ASMR at 2AM
25 items
Clara Wren
You've watched 47 skincare ASMR videos this week and your cart is still empty. If you're the person who replays that one clip of someone squishing a jelly cleanser for the third time, this list is the actual products behind those textures. Grabbed every single one so you can stop watching other people use them and start feeling them yourself.
Mama Approved Beauty
8 items
Mama Approved Beauty cover photo collage
Mama Approved Beauty
8 items
Kindra Taylor
I know as a mama, life is hectic! We want easy, long lasting makeup products with affordability. These are some of the products I swear by, in all price ranges!
Turn your bathroom into a spa
12 items
Turn your bathroom into a spa cover photo collage
Turn your bathroom into a spa
12 items
traci Denise
Transform your everyday bathroom routine into a peaceful spa escape with these must haves. Create a calming space where you can unwind, refresh, and recharge—without leaving home. From soothing scents to skin-loving essentials, bring the spa experience right to your bathroom door. ✨ Set the Mood 🛁 Soak + Restore 🧖🏾‍♀️ Pamper Your Skin
Stocking stuffers!
27 items
Stocking stuffers! cover photo collage
Stocking stuffers!
27 items
Noelle Dunn
The best stocking stuffers are fun, affordable, and elevate every day things. I like to include some beauty, some self care, some treats, and some things for the home. I don’t include very expensive things, but I try not to buy junk either. The key is to find small things they will either consume or use often. And please don’t forget mom’s stocking! Contains affiliate links.
Lippies I Love| Essential Lip Combos
11 items
Lippies I Love| Essential Lip Combos cover photo collage
Lippies I Love| Essential Lip Combos
11 items
Ronisha Peace
Glossy, nude, lined, or bold , these are the shades I reach for on repeat
Beauty fixes that saved my skin & hair
13 items
Beauty fixes that saved my skin & hair cover photo collage
Beauty fixes that saved my skin & hair
13 items
Lieke Hammink
Products that have helped clear my skin, made my hair glow up and easy to use but amazing makeup products
Tanning must haves ☀️🏖️
12 items
Tanning must haves ☀️🏖️ cover photo collage
Tanning must haves ☀️🏖️
12 items
Monroe Vroman
I absolutely love tanning even when the UV is a little bit low. It’s my highlight of the spring/summer seasons, and these are all the products I found that work best!
Korean Beauty Products that ACTUALLY work
17 items
Korean Beauty Products that ACTUALLY work cover photo collage
Korean Beauty Products that ACTUALLY work
17 items
Val
Discover a curated list of Korean skincare products that I’ve personally tested and truly recommend — perfect for normal to dry skin and gentle enough for almost every skin type. This collection features my go-to sunscreens, lip masks, toners, moisturizers, sheet masks, and pimple patches, all chosen for their hydration, barrier support, and real results. If you’re a brown-skinned or dark-skinned woman who’s cautious about K-beauty because of skin-bleaching concerns, this list is made with you in mind. Every product included here is safe, non-bleaching, and melanin-friendly, offering brightening in the sense of glow and even tone — never skin lightening. These formulas work beautifully on deeper skin tones without a white cast, harsh actives, or questionable ingredients. Whether you’re building a Korean skincare routine for the first time or upgrading what you already use, this guide highlights hydrating, barrier-strengthening, and glow-boosting products that actually work, coming from someone with normal-to-dry skin who’s tested them all. Perfect for skincare lovers, K-beauty beginners, or anyone looking for effective, gentle, and melanin-safe products.
my current skincare routine (morning + night)
17 items
my current skincare routine (morning + night) cover photo collage
my current skincare routine (morning + night)
17 items
Kylie
I've finally found a skincare routine that works for me (and a favorite brand, as you'll see). After trying tons of skincare products, these are the ones that actually earned a permanent spot in my routine. My focus is hydrated glass skin, anti-aging, smoothing texture, fading marks, and keeping my skin looking fresh and glowy every day. You'll find many Prequel products in my routine. The founder is a dermatologist whom I've followed for years on social media. I love that her products are credible. Enjoy! 🫧
Makeup that works with my Sensitive Skin
16 items
Makeup that works with my Sensitive Skin cover photo collage
Makeup that works with my Sensitive Skin
16 items
Katie Dottermann
These products I continue to repurchase! They work on my 40+ super sensitive skin and face
My Favorite Beauty and Skincare Recs For Women 25-40s
12 items
My Favorite Beauty and Skincare Recs For Women 25-40s cover photo collage
My Favorite Beauty and Skincare Recs For Women 25-40s
12 items
SoftLifeImani
This is my makeup and skincare shelf, decoded 🪞 Here's my curated list of everything I routinely use and LOVE as a woman in her late 30s juggling a business, a camera, and sometimes way too little sleep! I'm no makeup artist but I clean up nice and the makeup products in my arsenal help me achieve beautiful looks that get compliments! Also, I have had acne-prone skin for most of my life and it's only in recent years (through trial and error) that I've finally managed to get it under control thanks to a solid, yet simple skincare routine. Now it's all about keeping it healthy and clear, addressing skin imperfections and encouraging my skin to look it's best now and as I get older. “Like” my list for all my best tips and recs!
Smell Goods🥰
24 items
Smell Goods🥰 cover photo collage
Smell Goods🥰
24 items
Jani
These are perfumes I’ve actually owned or have actually smelled from friends and family. Anyone that knows me knows that I LOVE to smell good and I mean who doesn’t lol. I only recommend what I’ll actually use so trust me you guys are in good hands😉
Favorite base makeup products of all time!!
17 items
Favorite base makeup products of all time!! cover photo collage
Favorite base makeup products of all time!!
17 items
Betty Kabwe
Every great makeup look begins with the perfect base , the kind that makes your skin look smooth, radiant, and effortless, no matter what’s on top. Over the years, I’ve tried, tested, and obsessed over countless products, but only a few have truly earned a permanent spot in my collection. This list is a carefully curated lineup of my all-time favorite base makeup essentials , the holy-grail foundations, concealers, powders, and primers that never let me down. Think of it as your ultimate guide to achieving a complexion that’s natural yet polished, glowy yet long-lasting, and full coverage when you need it , without ever feeling heavy or cakey. These are the products I reach for whether I’m getting ready for a full glam moment, a no-makeup-makeup day, or something in between. If you’ve ever wondered which base products are actually worth the hype (and your money), this list is your answer.
My Guide To At Home Gel Nails
12 items
My Guide To At Home Gel Nails cover photo collage
My Guide To At Home Gel Nails
12 items
Jenna Parks
I gave up on spending a fortune at the nail salon getting my nails and toes done. It started seeming like a chore and wasn’t happy with how my nails were shaped by someone else 50% of the time. I started doing my own nails, both basic gel and acrylic, about a year ago and never went back. Once you get the hang of it, it is soo easy and satisfying!
The Holy Grail of Makeup 🤍
11 items
The Holy Grail of Makeup 🤍 cover photo collage
The Holy Grail of Makeup 🤍
11 items
Amy Harold
These are all of my current fav makeup products that I think everyone should give a go if they haven’t already!
🎀 College Girl Emergency Kit
17 items
🎀 College Girl Emergency Kit cover photo collage
🎀 College Girl Emergency Kit
17 items
Sophia
Things that have saved me in public more times than I can count. As a college girl this is my emergency kit for classes, dates, formals, and chaos.
Items that make you feel like THAT Girl
11 items
Items that make you feel like THAT Girl cover photo collage
Items that make you feel like THAT Girl
11 items
Emily Wang
Little luxuries that can help your life feel a little more elevated and fun. These items never fail to give me a little seratonin boost when I look at them.
Best Chanel Makeup Products
15 items
Best Chanel Makeup Products cover photo collage
Best Chanel Makeup Products
15 items
Clarissa Coughanour
The Chanel makeup worth it — my picks in shades for light skin, from the famous foundation to the perfect nude lip.
Current Skincare Favorites for Aging Skin
17 items
Current Skincare Favorites for Aging Skin cover photo collage
Current Skincare Favorites for Aging Skin
17 items
Amber Payne
I just turned 50 in November. I probably waited too long to start paying attention to my skin. It wasn’t until my early 40’s that I started using more than a face wash and moisturizer. A good skin care routine really does make a huge difference! Check out what I’m loving right now!
My Favorite Low-Tox Beauty Products for a Simpler, Cleaner Routine 🌱
20 items
My Favorite Low-Tox Beauty Products for a Simpler, Cleaner Routine 🌱 cover photo collage
My Favorite Low-Tox Beauty Products for a Simpler, Cleaner Routine 🌱
20 items
Candice Guanci
I don’t over complicate my skin care or makeup. When I find something that works, I don’t stray. These are my clean favorites that have really worked well for me.
Beauty Product Must Haves
15 items
Beauty Product Must Haves cover photo collage
Beauty Product Must Haves
15 items
Valerie Amezquita
These are my fav makeup product must haves! For reference I am an oily skin girly with somewhat acne prone skin and these products lay well on my skin without causing me to break out!
smell like a dream
15 items
smell like a dream cover photo collage
smell like a dream
15 items
Sydney Arthur
a list of all of my favorite perfumes and body mists! most of them are vanilla scented, but i also have some other scents that i like!
Summer No Makeup Makeup: Oily Skin Edition 💋🌊🌞👙
14 items
Summer No Makeup Makeup: Oily Skin Edition 💋🌊🌞👙 cover photo collage
Summer No Makeup Makeup: Oily Skin Edition 💋🌊🌞👙
14 items
Maddy Wrubel
Oily girls know how hard it is to keep makeup on in the humid summer months, let alone give a clean girl “no makeup, makeup” look. Here are all my recommendations for products that not only beat the summer heat but our oily slick skin too!! ❤️‍🔥
Affordable Makeup That Will Get You The Perfect Work-Ready "No Makeup" Look In Less Than 20 Minutes!
25 items
Affordable Makeup That Will Get You The Perfect Work-Ready "No Makeup" Look In Less Than 20 Minutes! cover photo collage
Affordable Makeup That Will Get You The Perfect Work-Ready "No Makeup" Look In Less Than 20 Minutes!
25 items
Taylor B.
The last thing I want to do in my early morning routine is stress over how my makeup looks. For my day-time hours in the office, I prefer the "no makeup" makeup look. So, over the years, I curated this list of products that I swear by with products that are user friendly and can be applied quickly and give me that effortless look.
Melasma treatment (affordable)
14 items
Melasma treatment (affordable) cover photo collage
Melasma treatment (affordable)
14 items
Isabel Klint
Tested melasma solutions: This is my collection of effective at-home treatments for melasma and other stubborn facial hyperpigmentation. These products have clinically tested ingredients like tranexamic acid, niacinamide, and vitamin C. I've been on this journey for over a year and in the past three months stepped up my game: these are the products that have made the biggest difference in my melasma journey. Some I started at the same time, I've included them. These products deliver visible results and my moisture barrier is intact. I have also added sun protection tools to prevent dark spots from returning. This is perfect for anyone looking to fade hyperpigmentation safely without expensive dermatologist visits.
🎀 Affordable Beauty Essentials + A Few Splurges Worth It!
24 items
🎀 Affordable Beauty Essentials + A Few Splurges Worth It! cover photo collage
🎀 Affordable Beauty Essentials + A Few Splurges Worth It!
24 items
Hilina‘i Faumuina
Your everyday clean-girl beauty essentials, without breaking the bank! 🎀💗 From my favorite primers and wispy lashes to gorgeous pink blushes and nude lipsticks, these are products I genuinely love using. As someone with oily, sensitive skin, I'm always looking for makeup that's affordable, comfortable, and lasts throughout the day, especially in Hawaiʻi's heat! ☀️ Mostly budget-friendly finds with a few splurges I think are worth it. Shop my favorites from Amazon, Target, Ulta, Sephora, and more! ✨
My Beauty Bag
11 items
My Beauty Bag cover photo collage
My Beauty Bag
11 items
Nicki Smith
A curated selection of makeup & hair products that I actually use and recommend. From everyday staples to reliable styling picks, everything here has earned its spot in my rotation.
What you'll usually find in my vanity
41 items
What you'll usually find in my vanity cover photo collage
What you'll usually find in my vanity
41 items
Maricel Alejandro
As a person who has an oily and dry combination skin, it's always been my struggle to find a cosmetic product that will control the oily part of my face while still making sure that the dry parts are moisturized. Here, you can find the products I discovered that work on my skin. So if you have skin like me, you might want to try my recommendations. I also included products that suits my preferences when it comes to lip and eye products.
My fav Skincare!!
12 items
My fav Skincare!! cover photo collage
My fav Skincare!!
12 items
Breanna Ackley
I have very sensitive skin and more on the dry side! These are great options for you!
Hair care
9 items
Hair care cover photo collage
Hair care
9 items
Maxine Chuang
My favorite hair care products! Hair type: - medium thickness - wavy - permed and colored in the past - medium oiliness (could go 1-2 days without washing but I don’t like to) - loooooong (almost down to my hips :/ grew it out for the wedding) - layered - not much dryness/dandruff but definitely gets itchy from time to time - tractional alopecia around the temples - would love to have fuller, more voluminous hair
My favorite beauty glittery / shimmery beauty recommendations
14 items
My favorite beauty glittery / shimmery beauty recommendations cover photo collage
My favorite beauty glittery / shimmery beauty recommendations
14 items
Jackie duffy
I’m honestly of the opinion the more glitter, the more sparkle the better. Here are some of my favorite beauty recommendations that will add some razzzle dazzzle to your final makeup look ✨✨✨
Tretinoin Skincare Survival Guide
16 items
Tretinoin Skincare Survival Guide cover photo collage
Tretinoin Skincare Survival Guide
16 items
Erin Washburn
I started my tretinoin journey about a year ago and have had to learn so much. My skin is pretty dry for starters, so it was a little uncomfortable at times. These are some items that have helped me survive tret and I’m happy to say I’m coming out on the other side now (hopefully). I like to use a gentle and clean cleanser. You really don’t want anything that will irritate your skin, so try to avoid fragrances in your products. I think the disposable face towels are entirely underrated. They are honestly necessary so you aren’t reintroducing bacteria onto your skin. I also like the personal day spray to reinforce this. I use a few different moisturizers depending on the time of day and what issues I am having. Cerave is always a safe bet, but never skip SPF during the day! I like to use some serums for brightening and hydration as well. I am always experimenting with new ones, so these can change sometimes. I use aquaphor on dry patches and sometimes under my makeup if I need it.
Booty, brains, and beauty 💅🏽
12 items
Booty, brains, and beauty 💅🏽 cover photo collage
Booty, brains, and beauty 💅🏽
12 items
Beth Ortiz
I'm not terribly big on make-up, but I am a sucker for a good skincare routine, and a nice everything shower!
Natural Hair Care Products for Adults and Kids!
15 items
Natural Hair Care Products for Adults and Kids! cover photo collage
Natural Hair Care Products for Adults and Kids!
15 items
Sariah Scott
I've been natural my whole life lol like literally no perm and no chemicals until last year when I dyed my hair for highlights. My daughter is also natural. So here are the products I've used over the years for our hair!
Hair Products that make my hair look shiny and smooth
14 items
Hair Products that make my hair look shiny and smooth cover photo collage
Hair Products that make my hair look shiny and smooth
14 items
Jackie Dambrosio
Great hair products and styling tools to elevate your wash day routine. I have pretty fine, wavy, hair and I found these products work well for me. If your hair has been looking a little… tired? Flat? Giving “I tried” instead of “I glowed”? This list is for you. These are the products that take hair from meh to super glossy. Think glosses, oils, masks, and styling heroes that boost shine without making your hair greasy, heavy, or crunchy. I find these really work even for oily hair and my hair has never been more soft and smooth
Hair Care Routine (Products/Tools)
13 items
Hair Care Routine (Products/Tools) cover photo collage
Hair Care Routine (Products/Tools)
13 items
Ashley Gutierrez
As someone who has bleach in hair as well as coarse hair these products have made my hair the healthiest and softest ever!! I’ve been using these products for months now and can truly say I have perfected my hair routine 🎀💆🏻‍♀️✨
Scents that will turn heads!
12 items
Scents that will turn heads! cover photo collage
Scents that will turn heads!
12 items
Morgan Bowen
All the scents that continue to give me compliments and bring people towards me!
💅 Nail Envy
16 items
💅 Nail Envy cover photo collage
💅 Nail Envy
16 items
Sarah Genest
Nail journey, tag along! My nail-care essentials, tools, and favorite polishes to keep my nails in check! Nail care is so important, wish I learned that sooner.
Fave shamp/cond for my long, fine hair
16 items
Fave shamp/cond for my long, fine hair cover photo collage
Fave shamp/cond for my long, fine hair
16 items
Jen Krava
I have brown hair that’s turning grey and it goes down to my waist. I have tried many shampoos and conditioners over the years and that’s what’s in this list!
Winter Hydration Heroes: Must-Have Moisturizers, Serums & Masks
18 items
Winter Hydration Heroes: Must-Have Moisturizers, Serums & Masks cover photo collage
Winter Hydration Heroes: Must-Have Moisturizers, Serums & Masks
18 items
Caiti Lieberman
From November - February my skin is so dry and in desperate need of some moisture. Because of this, I'm always looking for the most hydrating products that won't break the bank! In this list, I’ve rounded up the moisturizers, serums, and masks I actually use to keep my skin soft and moisturized throughout the cold winter months!
Wedding Glow Must‑Have Makeup Products for Bridal Looks 2026
19 items
Wedding Glow Must‑Have Makeup Products for Bridal Looks 2026 cover photo collage
Wedding Glow Must‑Have Makeup Products for Bridal Looks 2026
19 items
Sophia Bennett
I’ve tested everything from the Makeup Forever HD Skin Face Essentials palette to the Urban Decay Naked Metal Mania eyeshadow palette, and these staples keep my bridal glow flawless from vows to the dance floor. Paired with the Fenty Beauty Invisimatte setting powder, the look stays picture‑perfect all night. Save this list or let me know which product you’re most excited about! 😊
Beauty Must Haves
16 items
Beauty Must Haves cover photo collage
Beauty Must Haves
16 items
Alexia
I'm not a big makeup girly, but I will put y'all on to my favorite beauty products
What you will find in my bathroom
17 items
What you will find in my bathroom cover photo collage
What you will find in my bathroom
17 items
Sara Grosen
Look into my bathroom cabinets with me!As most women, I spend a lot of time in the bathroom, and a lot of that time is for selfcare in one way or another. This list is dedicated to show you my favorite bathroom-products and hopefully inspire you!
investing in yourself is the best thing you can ever do!
9 items
investing in yourself is the best thing you can ever do! cover photo collage
investing in yourself is the best thing you can ever do!
9 items
Sen Evanthes
here is a list of products i use to pour back into myself in various ways— investing in my physical health/appearance, mental health, & spiritual health are so very important to me & keep me feeling very fulfilled even when my circumstances aren’t going the way i’d like them to
Nap Time Nails
24 items
Nap Time Nails cover photo collage
Nap Time Nails
24 items
Clare Salamun
Easy, non-toxic at-home nail options for busy moms who want cute nails without the salon, fumes, or time commitment. I hope these help you!
WIMB: Whats in my bag 👜
23 items
WIMB: Whats in my bag 👜 cover photo collage
WIMB: Whats in my bag 👜
23 items
Being a girl comes with lots of bags. Being a girl means being prepared for anything. Being a girl means over packing and over preparing. Here’s what in my bags.
Gentle, Low-Tox Beauty Essentials for Sensitive Skin
24 items
Gentle, Low-Tox Beauty Essentials for Sensitive Skin cover photo collage
Gentle, Low-Tox Beauty Essentials for Sensitive Skin
24 items
Katie Shupe
Simple, gentle skincare and beauty for sensitive skin. Gentle, low-tox beauty and wellness essentials for sensitive skin. These are simple products I actually use that support calm, balanced skin without irritation. I focus on: • Fragrance-free or very light scent • Soothing, non-reactive ingredients • Easy, minimal routines Start with a few and keep it simple.
Big Bombshell Hair 101😍
15 items
Big Bombshell Hair 101😍 cover photo collage
Big Bombshell Hair 101😍
15 items
Aubrey Loya
These are the products I reach for over and over again — not just because they work so well, but because they smell and feel amazing. They all leave my hair feeling soft, healthy, and easy to style. Basically, everything I’d never want to be without. As soon as I get low, I have to repurchase ASAP!!!🙌🏼💓
What's in my Skincare Collection
39 items
What's in my Skincare Collection cover photo collage
What's in my Skincare Collection
39 items
Ruby
I have dry sensitive skin. As a skincare fanatic, the following are purchases I've made and my personal opinions on them. My holy grails are in the description. Still searching for a hydrating eye cream that doesn't give milia. Comment if you have any recs.
👄Lip Contouring Is an Art 🫦
27 items
👄Lip Contouring Is an Art 🫦 cover photo collage
👄Lip Contouring Is an Art 🫦
27 items
Giada Drago
💋Lip contouring isn’t about faking fuller lips — it’s about sculpting, enhancing, and expressing. Whether you go bold or soft, matte or glossy, the right pencil can elevate your entire look. In this list, I’ve gathered the best tools and combos to master this art — from precise liners to perfect pairings, for every skin tone and style. Let’s contour with intention.👄
Best affordable makeup🙎🏻‍♀️🎀✨
40 items
Best affordable makeup🙎🏻‍♀️🎀✨ cover photo collage
Best affordable makeup🙎🏻‍♀️🎀✨
40 items
Amy Reid
Sometimes spending £40 on a powder isn't sustainable & so after spending years trying different makeup products from high-end to drugstore, I can confidently say I think I've found some of the best affordable makeup products out there. So, here's a list of all my favourite makeup products which don't cost an arm & a leg✨
My “Everything Shower” Routine
18 items
My “Everything Shower” Routine cover photo collage
My “Everything Shower” Routine
18 items
Kayla Halwick
This is my go-to lineup for when I want to take a little extra time for myself. From cleansing to moisturizing, these are the products I keep coming back to that make my shower feel more like a reset than just another part of the day. Each one is something I genuinely love and recommend—perfect for those days you want to slow down, pamper yourself, and step out feeling refreshed and taken care of.
Best Ziaja beauty
15 items
Best Ziaja beauty cover photo collage
Best Ziaja beauty
15 items
Victoria kedziora
I have a deep love for this Polish beauty brand. Including body, face and hair care, I find it's all consistently high quality, while being super affordable. Anything from the goats milk range is an instant win for me, don't be put off by the name, it doesn't smell like goats cheese or anything like that. The whole range has super light weigh products, great for sensitive skin and the smell is so so nice.
Mature Skin Essentials
21 items
Mature Skin Essentials cover photo collage
Mature Skin Essentials
21 items
Diane Sanchez
As someone on a wellness and skincare journey, I’m passionate about finding products that truly support mature skin. My recommendations focus on hydration, skin barrier support, smoothing the look of texture, and enhancing a healthy, radiant glow. I share skincare, beauty tools, and wellness favorites that fit seamlessly into real routines — whether you’re looking to refresh your skincare lineup or elevate your self-care ritual.
Makeup products i stand by 🙏
15 items
Makeup products i stand by 🙏 cover photo collage
Makeup products i stand by 🙏
15 items
Emilija Kaikarytė
I’ve had many makeup fails and drawers full of makeup i wish i never bought, but these are my go to makeup products i’ll buy time and time again. Check this list out if you don’t want to waste money on useless makeup products that don’t work.
Dry skin solutions that work💧
11 items
Dry skin solutions that work💧 cover photo collage
Dry skin solutions that work💧
11 items
Sarah
I have dry skin and these are the products I use in my everyday skincare routine 💕 I have tested sooo many products for dry skin and these are my top, most hydrating picks 💦 Here is a collection of products I love for giving dry skin some extra hydration and care 🧴 I value my weekly spa nights and these products make my self care moments so much fun! 🤍 I am so busy with work and it feels so nice to not worry about cakey makeup and dry skin when I have to meet so many people everyday. These are the products that have helped give me confidence in my skin ❤️
Slay! With these amazing makeup products!
25 items
Slay! With these amazing makeup products! cover photo collage
Slay! With these amazing makeup products!
25 items
Ashly Gibson
This list is packed with my favorite e.l.f. products! From the viral Halo Glow Fproducts to the long-lasting Power Grip Primer. Every product is beginner-friendly, affordable, and gives that “clean girl” finish everyone’s obsessed with. Perfect for makeup lovers who want high-end looks at drugstore prices!
Best Skincare Products: My Holy Grails for Every Skin Concern
15 items
Best Skincare Products: My Holy Grails for Every Skin Concern cover photo collage
Best Skincare Products: My Holy Grails for Every Skin Concern
15 items
Abby Jacobson
After dealing with hormonal acne, rosacea, fungal acne, and sensitive skin, these are the best skincare products that helped me achieve clear, glowing, glass skin!
My favorite beauty recs
18 items
My favorite beauty recs cover photo collage
My favorite beauty recs
18 items
Emma Beavers
I have sensitive skin and these products are ones that are actually worth the time and money
holy grails
13 items
holy grails cover photo collage
holy grails
13 items
Katie Southon
dupes don’t live up to the hype. sometimes you just have to buy the real thing. These are the items I buy again and again despite their price
for the healthiest, thickest, longest, most luxurious hair
14 items
for the healthiest, thickest, longest, most luxurious hair cover photo collage
for the healthiest, thickest, longest, most luxurious hair
14 items
Sen Evanthes
your hair will be the healthiest, thickest, longest, & most luxurious it’s ever been after using these products😌 3 years ago, i had dry, brittle, thinning, bleach damaged hair— i took it upon myself to work hard on healing my hair & i did it through a combination of sew-in extensions for 8 months to save my confidence & an extensive haircare routine to fully bring my hair back to a healthy state & cultivate tons of new growth!
Skincare for People Realizing They’re Not 22 Anymore
14 items
Skincare for People Realizing They’re Not 22 Anymore cover photo collage
Skincare for People Realizing They’re Not 22 Anymore
14 items
Melissa Brunner
Your skin changes a LOT in your late 20s and early 30s - dryness, dullness, dehydration, fine lines, sensitivity, hormonal breakouts. This list includes the best skincare products for people approaching 30 who want healthy, glowy skin without needing a 14-step routine. I’m focusing on realistic skincare that actually works for everyday life and the crazy Canadian weather. You’ll find hydrating serums, skin barrier repair products, SPF, gentle anti-aging skincare, and affordable drugstore finds alongside worth-the-money splurges. Whether you’re starting preventative skincare, repairing your skin barrier, or just trying to look more rested, these are the products worth trying in your late 20s and early 30s.
My Beauty Obsession
17 items
My Beauty Obsession cover photo collage
My Beauty Obsession
17 items
Les :)
A running list of beauty products I’ve either loved, been influenced into buying, or genuinely cannot stop hearing about lately. Clean girl, glam, skincare, makeup, a little bit of everything.
☁️ Vanilla Cloud: Cozy Body Care Essentials
9 items
☁️ Vanilla Cloud: Cozy Body Care Essentials cover photo collage
☁️ Vanilla Cloud: Cozy Body Care Essentials
9 items
Christiana Paolillo
All my go-to vanilla body care faves that keep me smelling sweet and feeling soft!🤍
I Tried 9 Makeup Sponges So You Don't Have To, These Actually Blend
28 items
I Tried 9 Makeup Sponges So You Don't Have To, These Actually Blend cover photo collage
I Tried 9 Makeup Sponges So You Don't Have To, These Actually Blend
28 items
Naomi Ellis
Streaky foundation was my whole personality for years. Every sponge I tried either soaked up half the product or left weird lines along my jawline. If you're tired of burning through expensive foundation because your sponge drinks it like a smoothie, this lineup is what finally fixed it. Took me way too long to figure this out, so save yourself the trial and error.
My Perfume Recommendations
18 items
My Perfume Recommendations cover photo collage
My Perfume Recommendations
18 items
Grace Ponyah
I am a perfume addict I love gourmand smells so if you also like smelling delicious definitely try these!! Some are not sweet but still smell so so good
How I Stay Beautiful
15 items
How I Stay Beautiful cover photo collage
How I Stay Beautiful
15 items
Kristina Rainey
All my favorite affordable skincare and makeup products
My fav skin care products as a Cancer Survivor!
12 items
My fav skin care products as a Cancer Survivor! cover photo collage
My fav skin care products as a Cancer Survivor!
12 items
Stacy R.
Post cancer I searched for products that use natural ingredients that work! Bonus points if they use minimal/no waste packaging! These are some of my daily go-to products.
🍕Skincare Snacks Bite-Sized Products 🍩
18 items
🍕Skincare Snacks Bite-Sized Products 🍩 cover photo collage
🍕Skincare Snacks Bite-Sized Products 🍩
18 items
Hannah Tolliver
Here are some bite-sized skincare products that I love to use for touch-ups, travel, or keeping my skin refreshed throughout the day.
Pale Girl Approved Makeup
13 items
Pale Girl Approved Makeup cover photo collage
Pale Girl Approved Makeup
13 items
Rhiannon May
Being pale means half of Sephora makes you look orange and the other half makes you look dead. These are the products that are pasty girl approved. Blushes that bring back life, foundations that actually match, and lipsticks that don't wash me out.
Beauty and Fashion for Women On the Go!
21 items
Beauty and Fashion for Women On the Go! cover photo collage
Beauty and Fashion for Women On the Go!
21 items
Amanda Colomb
These are brands and products that I use on a daily basis. Lots of versatility and options for building your makeup routine and closet.
Luxury Women's Fragrances
21 items
Luxury Women's Fragrances cover photo collage
Luxury Women's Fragrances
21 items
Shanat Faltz
This list is your ultimate guide to finding the perfect scent fit if you're looking for a new women's luxury fragrance.
Effortless everyday beauty musts 🤍
23 items
Effortless everyday beauty musts 🤍 cover photo collage
Effortless everyday beauty musts 🤍
23 items
Cin Tong
Your shortcut to the “clean girl” look — quick makeup & clean skincare for a fresh, elegant finish. These daily essentials make it easy to get ready fast while keeping your routine minimal and polished 🤍✨
Makeup I'd buy instantly if I lost my makeup bag!
25 items
Makeup I'd buy instantly if I lost my makeup bag! cover photo collage
Makeup I'd buy instantly if I lost my makeup bag!
25 items
Lola
Some makeup products I've tried and found amazing!!! For reference I've got combination, acne-prone skin and extremely cool undertone There are both drugstore and high end products I hope you'll find something for yourself!
For my sensitive girlies- skincare/rosacea
12 items
For my sensitive girlies- skincare/rosacea cover photo collage
For my sensitive girlies- skincare/rosacea
12 items
Sarah Mello
Been battling rosacea for years! I know it sucks, so here’s things I’ve gotten that have CALMED and changed me ✨👏🏻
Sizzling in the Summer Sun Essentials 🌞🥥🌴
10 items
Sizzling in the Summer Sun Essentials 🌞🥥🌴 cover photo collage
Sizzling in the Summer Sun Essentials 🌞🥥🌴
10 items
Devon Youmans
All of my favorites for a day of sizzling in the sun responsibly!
No-Makeup Makeup
37 items
No-Makeup Makeup cover photo collage
No-Makeup Makeup
37 items
Margaret Burnett
Here are some products I recommend for that perfect dewy no-makeup look. I use some variation of all of these products every time I do my makeup for a light glowy look that works for day and night.