Elevate your skincare game by incorporating these must-haves into your daily routine. Whether you're targeting fine lines, dryness, or simply seeking to maintain a healthy, youthful complexion, these products are essential for women aged 40 and beyond.

These are makeup products I have used and will always repurchase. Truuuust me.

This list contains my blend of practical must-haves and joyful indulgences for real-life beauty. This list is as much about self-care as beauty, and it was curated with that in mind. I really love sharing the things I actually use and enjoy.

I'm in my late 30's and I don't want to wear thick cakey foundation. This list includes great finds for light tint with spf for summer and is great when you're in a hurry and want to have a finished look without overdoing it. Enjoy! 😉

The absolute best products that happen to be at an affordable price 💸 These are all tried & true products I can’t live without!

Easy and affordable skincare and beauty items.

If you spend a lot of time in your car, these beauty essentials are a MUST! Never get caught with dry hands, cracked lips, or a bad hair day on the go, again!

These are the skincare products I actually use. My skincare routine is simple and includes medical grade skincare proven to keep skin clear, balanced, and healthy. For a little fun, I toss in my dream items on my Wishlist — the items I hope to try next!

I'm a simple girl who still wants to look good but in a minimalist way. I'm in my early 50s and living the best life! I spend my hard earned money on a few quality items but trust several more budget-friendly ones too. Healthy skin is very important to me.

Becoming a solo esthetician doesn’t have to break the bank! Here’s supplies and tools I ordered when I began as a solo esthetician and it didn’t put me in the hole of debt.

Get ready for the ultimate lip breakdown! I'm showcasing all the must-have products that have earned a permanent spot in my makeup bag. This collection focuses on the perfect blend of high-end luxury and viral drugstore gems 👄💄

My favorite products as someone with combination and acne prone skin

My go to products for healthy glowing skin

Everyday go to products that allow me to stay within budget but give me that luxury feeling!

I am a beauty minimalist, but I still have a few favorites. These are my everyday makeup and beauty finds that I use over and over. They are quick, easy to use, and make my daily routine a breeze. Enjoy my picks!

These are the beauty products I always come back to because they make me look, feel, and smell my absolute best. From glowing skin to healthy hair to fragrances that turn heads, this list has the staples I trust to keep my routine effortless but elevated. If you’ve been looking for products that actually deliver results and make you feel good, this is the perfect place to start.

do you dread wash days sometimes because you never know if your hair products are going to cooperate with you? this is for those who are looking for the most effective hair products, leaving you with the BEST results! 👩‍🦱

My daily beauty and skincare routine. I have very sensitive skin and these products just work!

Let’s kill the 10-step routine. You don’t need 15 bottles to have good skin. You just need the right 15 — the kind that actually work, don’t irritate, and make your skin look expensive without the drama. These staples? They’re the non-negotiables: cleanser, moisturizer, SPF, and a few glow-getters in between. No fluff. No trends. Just skin that looks like you drink water and get sleep (even if you don’t).

My ultimate favorite makeup products to achieve the perfect glowy, clean girl make up🩵

I have a simple skincare routine that has helped my skin tremendously. I have normal skin and rosacea. My skin is also sensitive.

my full list of products I use to smell like vanilla that last all day during this fall season. The Sections are listed as if it where a shower routine as this is what i use when I do my own shower routine! I hope you enjoy!

Lightweight coverage and feel, my face looked bright and glowy! SPF 30 and a primer so it stays all day-

I LOVE having my nails done, but we all know it gets EXPENSIVE! So, I learned how to do them myself by watching TikToks and YouTube tutorials on Gel Extensions, or "Gel X". These are some of my favorite products to get you started :)

The KEY🔑 to clear skin is... Say it with me... HYDRATION!! 💦 Anddddd SUNSCREEN 🧴 This routine took me from cystic acne and irritated skin to calm, clear skin with consistent use. I alternate the BHA OR AHA 1st night, 2nd night retinal, 3rd and 4th night I focus on hydration and barrier repair. Skin cycling at its finest. 💅🏾

We have to keep the "mature skin" in mind.

The skincare world is saturated with products and it's hard to know what is good for young skin. These products are gentle on sensitive skin and filled with no nasty ingredients - a great set of starter products for your tween or teen.

Acne specialist & fellow acne struggler at your service. Professional and Drugstore recommendations for my acne prone babes by a licensed esthetician of 5+ years!

A curated collection of my go-to beauty products—from skincare staples and makeup must-haves to little luxuries that make a big difference. These are the items I trust, use, and keep coming back to for that everyday glow.

Some of my skincare favorites!! Mainly purchased at Target, Walmart or Ulta!

i’ve tried just about everything for stronger, healthier hair—this list is the step-by-step routine i actually use and recommend. it’s a mix of treatments, everyday staples, and styling favorites that helped me repair damage, maintain shine, and keep my hair strong through heat styling and daily workouts. every product here has a purpose, nothing extra, just the essentials that really work.

These are my everyday skin care and beauty lineup. They are personally tested, consistently used, and trusted enough to repurchase again and again.

Tried and true (rip my wallet) bank breaking items that are just…so so worth it.

These are some low-effort products to help with skincare routines, doing basic makeup, etc.

My favourite everyday light-medium coverage concealers, from drug store finds to higher end picks.

I don’t do much makeup I’ll be honest but these are what I keep on hand at all times when the opportunity arises!

Illuminate your beauty routine with a curated list of radiant skincare, glowing makeup, and luxurious self-care essentials that help you shine from the inside out!

The best styling tools, products and accessories for maintaining and keeping healthy hair

In all areas of self care 🤗♥️ products I love using to pour love into myself.

These are perfume/ body spray fragrances that smell so good that you must try!

I know the skincare industry can be difficult to navigate but here are some of favorite products from my skin care regimen

This is a board of all my favorite beauty/makeup/skincare etc. things that I SWEAR BY. I do not include anything on this list that I do not actively use/have in my bathroom.

whether it’s to take care of your body, to primping all day with makeup and styling your hair, this is my go to list of products i love from head to toe!

Are your skin care needs changing as you age? Mine are! Here are some tips and tricks to keeping your skin fresh and young as you get older!

As someone with an oily skin type, I know this can be challenging! Here are some of my favs products that been able to tackle my skin type

I’m a Licensed cosmetologist sharing all my favorite hair, makeup, skincare items that are my go to repurchases

Not all high-end makeup products are worth your money—and I know that from experience. But when a high-end product is truly good, it’s definitely an investment for yourself. These are the products I genuinely find worth every penny!

Makeup Gift sets that I think are worth the money and I would get for gifts

All of my beauty faves 🤍 Especially for acne prone skin!

My go-to beauty favorites ✨ the products I actually use every day. Hydrating, glowy, soft-skin, soft-life essentials. Everything here is tried, loved, and makes my routine feel effortless!

My little escape from everyday chaos. These are my cozy go-to’s for when I need to relax, reset, and feel like ✨that girl✨ – even if it’s just for an hour of peace, good scents, and glowing skin.

everyone that knows me knows that i have an insane addiction to lip products. I’ve had to put myself on a spending ban because of it 😔. but this comes on handy because i can tell you the BEST ones!

my current shower routine, focusing on hair care and body nourishing!

My go to products and steps for my natural no makeup makeup look.

Turning this into a masterlist of all the best lip balms I've ever tried over the past 25 years lol

Your daily dose of effortless glow. I use these products on the daily, day and night. These are all amazing products that saved my face when I started breaking out a year ago at 31 years old.

Step up your skin care routine!! These products are a must for radiant, glowy, hydrated skin that will have you feeling like that girl!

The perfumes that get me compliments and that last all day.

These are my ride or die makeup products that have me in a chokehold and don’t break the bank! These are makeup artist quality products that will have you and your wallet feeling good.

Your must have essentials and my top picks. These aren't just products; they're the items I genuinely use and love every single day. From a signature scent that turns heads to the perfect lip product. Give these products a try. I know you will love them just as much as I do.

My favorite skincare and makeup for sensitive skin. + nails and tanning

Some of my most used Drugstore and High end Makeup products for more seasoned ladies over 35 for flawless , more youthful looking makeup.

So this is definitely a controversial routine because I technically do not "wash" my face. I know, I know, crazy right?? I have tried every face wash on the market I feel like and every single one of them break me out! So I finally decided to stop trying and just make sure that my skin is clean and hydrated every night. I have finally perfected my routine and my skin could not be happier!!

I’m on a journey to improve my hair health and as someone who goes through trial and error with her hair, having type 4 low porosity dense hair, I can share a thing or two- and some even budget friendly!

I love discovering new fragrances all the time. These actually last and smell DIVINE, both affordable and high end options.

My go to products when it comes to my hair!!

These are the best hair products that I use regularly. Most are affordable, a few are high-end but worth the splurge!

I can’t stand having too many steps in a skincare routine. These are the products I go back to again and again.

A collection of my go-to non-toxic makeup products that make me feel fabulous and confident every day.

my fall makeup go-tos that i use EVERY DAY!!!! + dupes! (oily combo skin, hormonal acne)

Ready to level up your lash game? Whether you love dramatic volume, sky-high length, or that perfect natural flutter, I’ve tested tons of mascaras so you don’t have to — and I’m sharing my top 10 must-haves that truly deliver! 👀 As a beauty lover and licensed cosmetologist, I know how hard it is to find the one… so I’m giving you a mix of high-end favorites and drugstore gems that work for all lash types and moods. 💁🏽‍♀️💄 From all-day wear to smudge-proof formulas and bold black pigments, these picks are tried, true, and lash-approved. 💕 Let’s get into it, beauties — your perfect mascara match is waiting below!

The best products I’ve used ievery category

These are the Sephora products I’m lowkey obsessed with right now. Whether you’re a beginner at makeup or already a glam queen, these faves will level up your beauty routine. I picked everything based on what I actually use (or have on my wishlist). Let’s glow, bestie 💋

✨ Beauty essentials for busy, low maintenance moms who want to be polished.

Hand-picked gift guide for your special day. There is everything from Stanley Cups, to romantic homeware products. All items are purse-friendly and super on trend.

Some of my favourite products I keep in my pro kit

What I put on my body is so important to me. If I notice I need something more moisturizing, I’ll switch to a product that will be more effective. It’s all about catering to your body’s needs during the different seasons

I love doing my makeup, but some products can be so pricey! These are all products that are just as good and well formulated as high end (in my opinion). I love to find dupes for popular products that are not budget friendly - here they are!!

3 babies, 2 rounds with covid, & 1 hair holding on for dear life..

Here are the scents in my personal collection that keeps me smelling great and feeling confident everyday! Hope you enjoy! If you have any questions please feel free to let me know!😊🩷 Reviews for each can be found on my TikTok @maggiea39

The makeup routine that took me years to perfect—these are the products I swear by (and won’t shut up about)

User-friendly gel nail tools, some I’ve used for years, others not as long — but, still perfect for any skill level.

Some of my recommendations that I use on the daily and occasionally

A list of my favorite beauty products that you'll find at the drugstore or local grocery store at an affordable price.

My tried and true drugstore favorites that won’t break the bank!

Look like a cupcake, smell like a cupcake. I almost always go for fruity or sweet smells for my shower routine. Pro tip: Most of the new items are always in grocery stores first!

my little survival kit for accutane 💊✨ these are all the things that saved my skin, my lips, and honestly my sanity while i was on the journey. if you’re on accutane (or thinking about it), these are the must-haves that made it way easier for me.

Acne safe beauty products that I use daily

Hair products I love and use daily

my makeup essentials for my day-to-day makeup routine as someone with sensitive, acne-prone skin!

As a natural red head, finding brow products that don’t go too brown or taupe can be difficult. I love finding auburn approved products for my red headed babes!

A little list of all the skincare items I use and love as a girly who is approaching her 40s and has eczema.

As a blonde, these are products I use to keep my hair healthy. Even my hairdresser is impressed with how healthy my hair is.

Top must-haves for luscious, healthy, smooth, great smelling hair. After years of damage, I've tried and tested just about everything. These haircare products have completely transformed my hair.

All products listed have no pore clogging ingredients and have really helped me restore my skin barrier.

My tried and true products for gym girl life! Some beauty, hygenie, skin care, and hair!🩷

Your Skin But Better - Mom Edition 💕 Let’s be real, most days I don’t have time for a full face of makeup (or even a full cup of coffee). This list is for the busy moms who still want to feel put together without piling it on. These are my go-to products that feel light, look natural, and give me that “I got sleep” kind of glow, even when I didn’t. Just simple, skin-loving stuff that makes you look like you… on your best day.

Skin scent is a transparent fragrant that can enhance the scent of the skin with intimate SPL.

Naturally supporting growth and protection so you can have the luscious long locks you've always dreamt of, without sacrificing your health or your hair.

✨ Skin Care for Glowing Mature Skin (40+) Taking care of mature skin is all about nourishing, hydrating, and enhancing your natural glow. This collection features my top picks for women 40 and up — from gentle cleansers and rich moisturizers to anti-aging serums and glow-boosting treatments. These products are designed to smooth fine lines, even out skin tone, and bring back that youthful radiance. 💖 Because healthy, glowing skin has no age limit.